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I’m a creative photographer and videographer with 8+ years of experience in photography, videography, and post-production, delivering high-quality visuals for advertising and e-commerce. I’ve built strong capabilities in end-to-end content production, creative ideation, and cross-border campaigns, blending artistic craft with strategic storytelling. I’ve led content pipelines for TikTok Shop campaigns across US, UK, and KSA, developed viral short-form content, and integrated AI-powered tools to improve efficiency and results. I thrive on collaboration with marketing teams, suppliers, and partners to drive brand awareness and sales.…I’m a creative photographer and videographer with 8+ years of experience in photography, videography, and post-production, delivering high-quality visuals for advertising and e-commerce. I’ve built strong capabilities in end-to-end content production, creative ideation, and cross-border campaigns, blending artistic craft with strategic storytelling. I’ve led content pipelines for TikTok Shop campaigns across US, UK, and KSA, developed viral short-form content, and integrated AI-powered tools to improve efficiency and results. I thrive on collaboration with marketing teams, suppliers, and partners to drive brand awareness and sales.

Juancan

Photographer, Videographer, Director of Photography, +5

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I’m a creative photographer and videographer with 8+ years of experience in photography, videography, and post-production, delivering high-quality visuals for advertising and e-commerce. I’ve built strong capabilities in end-to-end content production, creative ideation, and cross-border campaigns, blending artistic craft with strategic storytelling. I’ve led content pipelines for TikTok Shop campaigns across US, UK, and KSA, developed viral short-form content, and integrated AI-powered tools to improve efficiency and results. I thrive on collaboration with marketing teams, suppliers, and partners to drive brand awareness and sales.…I’m a creative photographer and videographer with 8+ years of experience in photography, videography, and post-production, delivering high-quality visuals for advertising and e-commerce. I’ve built strong capabilities in end-to-end content production, creative ideation, and cross-border campaigns, blending artistic craft with strategic storytelling. I’ve led content pipelines for TikTok Shop campaigns across US, UK, and KSA, developed viral short-form content, and integrated AI-powered tools to improve efficiency and results. I thrive on collaboration with marketing teams, suppliers, and partners to drive brand awareness and sales.

Available to hire

I’m a creative photographer and videographer with 8+ years of experience in photography, videography, and post-production, delivering high-quality visuals for advertising and e-commerce. I’ve built strong capabilities in end-to-end content production, creative ideation, and cross-border campaigns, blending artistic craft with strategic storytelling.
I’ve led content pipelines for TikTok Shop campaigns across US, UK, and KSA, developed viral short-form content, and integrated AI-powered tools to improve efficiency and results. I thrive on collaboration with marketing teams, suppliers, and partners to drive brand awareness and sales.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Advanced

Chinese

Fluent

Work Experience

Product Information Operations at ByteDance (TikTok Global Selling – Business Middle Platform)

May 1, 2025 - October 16, 2025

Led end-to-end content and product information operations for TikTok Global Selling, including content pipelines, staging, shooting, editing, publishing, and performance tracking; delivered high-impact visuals for cross-border campaigns and contributed to substantial GMV growth.

Lead Photographer at ByteDance (TikTok Shop)

December 1, 2022 - October 16, 2025

Led photography for TikTok Shop creative content; built and managed a reusable creative library; produced interior and VR-oriented visuals; supported property marketing campaigns.

Photographer at KE Holdings (Beike Zhaofang)

August 1, 2021 - October 16, 2025

Shot and produced real estate marketing content: drone panoramas, interior VR photography, and multi-channel video productions; delivered high-quality visuals for property listings and campaigns; fostered strong client relationships.

Advertising Sales & Content Editor at XCar Advertising

January 1, 2016 - October 16, 2025

Sold digital ad space to 62+ automotive brands; covered 336+ automotive events; produced event photography, fast-cut videos, and editorial content; built relationships with multiple dealerships and brand partners.

Product Information Operations Lead at ByteDance TikTok Shop Global Selling – Business Middle Platform

June 1, 2023 - May 31, 2025

Produced 2,000+ ad creatives for TikTok Shop across US, UK, and KSA markets; contributed to USD 6.5M+ GMV with a favorable ROA; built end-to-end content production pipelines and integrated AI-powered tools to enhance efficiency and output.

Lead Photographer at ByteDance TikTok Shop Global Selling – Business Middle Platform

May 1, 2022 - December 31, 2022

Directed and produced advertising content for TikTok Shop; built and managed a creative library; delivered high-quality visuals for property and product campaigns; supported cross-border sales and supplier engagement.

Short Video Production Team Lead at ByteDance TikTok Shop Global Selling

September 1, 2021 - April 30, 2022

Led a team of 5 in producing 4,000+ short-form videos for fashion and retail brands; drove rapid audience growth and engagement; coordinated end-to-end production from concept to delivery.

Photographer at KE Holdings (Beike Zhaofang)

July 1, 2020 - August 31, 2021

Shot and produced real estate marketing content: 542 drone panoramas, 2,000+ interior VR photos, and 50+ videos; delivered high-quality visuals for property listings and VR experiences; managed on-site shoots and post-production.

Advertising Sales & Content Editor at XCAR Advertising

January 1, 2012 - December 31, 2016

Sold digital ad space to 62+ automotive brands; covered 336+ automotive events with event photography, fast-cut videos, and editorial content; built relationships with dealers and brand teams.