I’m Owoko A. Adeyín, a senior content writer and SEO content strategist based in Lagos, Nigeria. I help brands grow organically by turning search intent into clear, conversion-focused long-form blog posts, landing page copy, and thought leadership—always structured with strong H1–H3 hierarchy and keyword research. I bring 5+ years of experience improving visibility and engagement through data-backed content refreshes and internal linking strategies. I’m comfortable working across teams, collaborating with designers and SEO managers, and using analytics tools like Google Analytics, Search Console, SEMrush, and HubSpot to deliver measurable results that support enrolment, conversions, and long-term authority building.

Owoko A. Adeyín

I’m Owoko A. Adeyín, a senior content writer and SEO content strategist based in Lagos, Nigeria. I help brands grow organically by turning search intent into clear, conversion-focused long-form blog posts, landing page copy, and thought leadership—always structured with strong H1–H3 hierarchy and keyword research. I bring 5+ years of experience improving visibility and engagement through data-backed content refreshes and internal linking strategies. I’m comfortable working across teams, collaborating with designers and SEO managers, and using analytics tools like Google Analytics, Search Console, SEMrush, and HubSpot to deliver measurable results that support enrolment, conversions, and long-term authority building.

Available to hire

I’m Owoko A. Adeyín, a senior content writer and SEO content strategist based in Lagos, Nigeria. I help brands grow organically by turning search intent into clear, conversion-focused long-form blog posts, landing page copy, and thought leadership—always structured with strong H1–H3 hierarchy and keyword research.

I bring 5+ years of experience improving visibility and engagement through data-backed content refreshes and internal linking strategies. I’m comfortable working across teams, collaborating with designers and SEO managers, and using analytics tools like Google Analytics, Search Console, SEMrush, and HubSpot to deliver measurable results that support enrolment, conversions, and long-term authority building.

See more

Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
See more

Language

English
Fluent

Work Experience

SEO Content Strategist at LOBBY AI
October 1, 2025 - Present
Senior SEO content strategist for a B2B artificial intelligence company serving enterprise clients globally. Develops and optimizes long-form content strategy and editorial workflows, aligning topics to search intent and conversion goals. Ensures content structure supports rankings (H1–H3 hierarchy, on-page SEO, internal linking) and supports measurable growth through performance tracking in SEO/analytics tools.
SEO Content Writer (Contract) at MINTY N
June 1, 2025 - October 1, 2025
Writes SEO-optimized content for a fintech company providing digital banking solutions in a regulated environment. Applies keyword strategy and search-intent alignment for blog and web copy while adapting technical financial messaging to audience-appropriate language and compliance requirements. Improves landing pages and existing assets through rewriting for clarity, structure, and conversion intent; supports performance analysis via GA and Search Console.
Social Media Manager at Virtual Media Network
March 31, 2025 - July 9, 2025
Developed, created, and implemented content strategies that enhanced brand recognition and established meaningful connections. Crafted attention-grabbing captions that effectively conveyed the brand’s personality and messaging. Utilized data-driven insights to expand social media reach by 35% with targeted engagement. Engaged with the community by encouraging interactive discussions and transforming followers into brand advocates.
Junior SEO/Content Developer at Mintyn
June 1, 2024 - Present
Assisted in the creation of new Nickname generators using ChatGPT and Wordpress, implementing various steps like creating forms, generating content, and ensuring proper page formatting. Collaborated with team members to enhance overall user experience and implement improvements. Assisted in generating meta descriptions and call-to-action content to improve search engine visibility. Engaged in video-guided development processes and utilized available tutorials effectively.
SEO Content Developer (Freelance) at CLAPOUT GLOBAL SOLUTIONS
March 1, 2024 - June 1, 2025
Works with a digital marketing and content agency serving B2B and B2C clients. Develops SEO content strategy for long-form blog posts, thought leadership articles, and landing pages. Collaborates with design teams on landing page structure, headline hierarchy, and CTA optimization; edits and proofreads content using an APS-style standard workflow. Produces frequent SEO-optimized assets using keyword research and content gap analysis, optimizing for conversions and organic visibility.
Digital Marketing Associate at Hyride NG
November 30, 2023 - July 9, 2025
Managed and grew social media accounts including Facebook, Twitter, and Instagram to foster community engagement and brand loyalty. Conducted competitive analysis and market research to identify opportunities and threats, helping the company stay ahead of industry trends and adapt marketing strategies. Stayed updated with emerging digital marketing trends, platforms, and technologies to ensure innovative and effective marketing efforts.
Social Media Manager (Part-time) at VIRTUAL MEDIA NETWORK
April 1, 2023 - March 1, 2025
Manages brand presence for B2B and B2C clients across social channels. Develops and executes social content campaigns, supports SEO/social alignment, creates promotional and PR-related content, monitors engagement and performance metrics, and delivers reporting with actionable recommendations. Ensures brand voice consistency and schedules content to maintain publishing cadence and KPI targets.
Social Media Representative at Vitafoam Nigeria Plc
June 30, 2022 - July 9, 2025
Collaborated with team members to expand the company's social media presence, addressing customer comments and needs effectively. Implemented a highly successful social media campaign that resulted in a 20% increase in organic reach and a 15% growth in follower engagement within the first month. Developed a comprehensive content strategy with compelling and engaging copy to enhance brand awareness and drive audience engagement.
SEO & Digital Marketing Associate at HYRIDEN G
June 1, 2022 - November 1, 2023
Supports SEO and digital marketing initiatives for a technology company in Nigeria’s mobility and transportation sector. Produces SEO-friendly long-form articles, meta/content, and product descriptions; improves onsite engagement and CTR through intent-aligned content refreshes. Performs on-page SEO work including internal linking and content structuring; tracks performance with GA and Search Console and recommends data-driven optimizations.
Social Media & Digital Marketing Representative at VITAFOAM NIGERIA PLC
November 1, 2021 - June 1, 2022
Managed social media and digital marketing for an enterprise manufacturing company (500+ employees) serving B2B and B2C markets. Authored brand-aligned short-form promotional and campaign copy for Facebook, Instagram, LinkedIn, and X/Twitter. Produced SEO-optimized long-form articles and meta content, supported content strategy for brand awareness, executed paid ad campaigns, and monitored KPI performance with weekly/monthly reporting.

Education

Bachelor of Science at Olabisi Onabanjo University
September 1, 2016 - August 31, 2021
BSc, Business Administration at Olabisi Onabanjo University
January 1, 2017 - January 1, 2021

Qualifications

The Complete Digital Marketing Guide
August 1, 2023 - August 1, 2023
Digital Marketing Bootcamp: Certificate of Completion
July 3, 2023 - July 3, 2023
Digital Marketing & Content Creation: Certificate of Completion
March 31, 2023 - March 31, 2023
Soft Skills Training: Certificate of Acheivement
March 6, 2023 - March 6, 2023
The Complete Digital Marketing Guide
January 1, 2023 - September 7, 2026
Digital Marketing Bootcamp
January 1, 2023 - September 7, 2026
Digital Marketing & Content Creation
January 1, 2023 - September 7, 2026

Industry Experience

Media & Entertainment, Retail, Professional Services, Software & Internet, Financial Services, Manufacturing, Transportation & Logistics