I am a data-driven Digital Marketing Manager with over 8 years of experience. My expertise lies in leading SEM, SEO, and multi-channel campaigns focused on delivering measurable ROI. I've had the opportunity to manage large advertising budgets and optimize lead generation workflows, all while collaborating closely with cross-functional teams and agencies.

I am a data-driven Digital Marketing Manager with over 8 years of experience. My expertise lies in leading SEM, SEO, and multi-channel campaigns focused on delivering measurable ROI. I've had the opportunity to manage large advertising budgets and optimize lead generation workflows, all while collaborating closely with cross-functional teams and agencies.

Available to hire

I am a data-driven Digital Marketing Manager with over 8 years of experience. My expertise lies in leading SEM, SEO, and multi-channel campaigns focused on delivering measurable ROI. I’ve had the opportunity to manage large advertising budgets and optimize lead generation workflows, all while collaborating closely with cross-functional teams and agencies.

See more

Experience Level

Expert
Expert
Expert

Language

French
Fluent
English
Advanced

Work Experience

SEM Campaigns Manager at Yellow Pages
February 17, 2025 - October 27, 2025
Leading Canadian digital marketing agency providing advertising and SEM services to SMBs and enterprises nationwide. Manage a portfolio of 35 SMB and enterprise clients, overseeing Google Ads and Bing Ads accounts. Optimize monthly advertising spend of $100K+, delivering improved ROI across industries. Lead client-facing strategy sessions and reporting to align campaigns with business goals.
Digital Marketing Manager at Gatling Corp
June 15, 2021 - February 28, 2024
B2B SaaS scale-up specializing in load testing solutions for CI/CD pipelines, serving enterprise clients in Europe and North America. Directed a digital performance team of 3, covering advertising, website management, and analytics. Implemented SEA, SEO, and content strategies, improving inbound lead quality and volume. Optimized HubSpot and Salesforce workflows, boosting data accuracy and marketing efficiency.
Digital Marketing Manager at Rentokil Initial
May 1, 2019 - June 14, 2021
Global B2B services company in pest control and hygiene, leading digital marketing operations for the French market. Oversaw France’s digital presence with 2 direct reports, ensuring global brand alignment. Implemented SEO/SEA strategies with agencies; optimized Google My Business for local offices. Supported global rollout of HubSpot across multiple markets.
Digital Marketing Specialist at Beemoov
August 30, 2015 - August 28, 2018
B2C gaming studio focused on free-to-play dating simulators, distributed internationally across multiple languages and markets. Launched and optimized global SEM campaigns, cutting CPL by 80% and boosting LATAM/Turkey reach. Developed and scaled digital marketing from a 2-person team to a 6-member department. Led GDPR compliance projects, market studies, and database audits.

Education

MBA at INSEEC, Bordeaux, France
January 1, 2013 - January 1, 2014
Bachelor at ISEG, Nantes, France
January 1, 2009 - January 1, 2012
Higher National Diploma at Computer Science, Nantes, France
January 1, 2007 - January 1, 2009

Qualifications

Google Analytics Certification
January 11, 2030 - October 28, 2025
Google Ads Certification
January 11, 2030 - October 28, 2025
HubSpot Marketing Hub
January 11, 2030 - October 28, 2025
Inbound Marketing
January 11, 2030 - October 28, 2025
HubSpot Workflows
January 11, 2030 - October 28, 2025

Industry Experience

Professional Services, Software & Internet, Gaming, Education, Media & Entertainment

Experience Level

Expert
Expert
Expert