I’m an SEO Team Lead with extensive experience in managing multi-language websites. I’ve significantly reduced content delivery times by optimizing processes and automating workflows. With a good understanding of web development and project management, I drive product-led growth. I'm passionate about helping businesses grow their online presence, using data-driven strategies and creative solutions.

Yoanna Antova

I’m an SEO Team Lead with extensive experience in managing multi-language websites. I’ve significantly reduced content delivery times by optimizing processes and automating workflows. With a good understanding of web development and project management, I drive product-led growth. I'm passionate about helping businesses grow their online presence, using data-driven strategies and creative solutions.

Available to hire

I’m an SEO Team Lead with extensive experience in managing multi-language websites. I’ve significantly reduced content delivery times by optimizing processes and automating workflows. With a good understanding of web development and project management, I drive product-led growth. I’m passionate about helping businesses grow their online presence, using data-driven strategies and creative solutions.

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Skills

Experience Level

Expert

Language

English
Advanced
Bulgarian
Fluent

Work Experience

Head of SEO at Gentoo Media (formerly GiG)
August 1, 2022 - December 1, 2025
SEO team lead for an affiliate website with 10+ language versions. Conducted review auditing and/or training for 20 of Gentoo’s websites. Daily communication with the Product team and developers on a highly technical level. Opened 100+ tickets in 2024 and QA’d nearly twice as many.
SEO & Content Team Lead at Hop Online
August 1, 2020 - August 1, 2022
Led a team of 5 SEO & Content experts. Reduced the time needed to deliver content services between 20-25% as a result of optimization & automation of processes. Created a new Technical SEO Audit process and template.
Content Specialist at Broks Vision
July 1, 2019 - August 1, 2020
Worked directly with big brands in the Bulgarian market. Increased a client's blog traffic by more than 50% YoY.
Content Specialist at UltraPlay
October 1, 2018 - July 1, 2019
Maintained UltraPlay's Social Media accounts and gained experience in Content Marketing.
Author, Journalist at Pod Mosta
July 1, 2018 - January 1, 2020
Wrote weekly travel guides and conducted interviews with notable individuals. Developed relationships with journalists and media professionals.

Education

High School Diploma at First English Language School
January 1, 2013 - May 1, 2017
Bachelor's Degree at Sofia University, Faculty of Journalism
January 1, 2017 - December 1, 2021

Qualifications

Product Psychology
January 1, 2020 - January 22, 2026
UX Design Professional Certificate
January 1, 2020 - January 22, 2026
Digital Marketing Master
January 1, 2020 - January 22, 2026

Industry Experience

Media & Entertainment, Professional Services, Consumer Goods

Skills

Experience Level

Expert

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