I’m Yulia Lim, a creative and digital designer with 15+ years of experience crafting premium brand, campaign, and digital experiences for global consumer brands. I translate marketing strategies into visually compelling work across digital, social, CRM, websites, and retail touchpoints—always with strong attention to typography, layout, visual storytelling, and brand consistency. I thrive collaborating with marketing, creative, and cross-functional teams to shape campaign concepts from idea to final production. From motion graphics and video content to managing brand sites through CMS and improving workflows with modern AI-enabled tools, I aim to deliver high-impact, customer-focused creative in fast-paced environments.…

Yulia Lim

I’m Yulia Lim, a creative and digital designer with 15+ years of experience crafting premium brand, campaign, and digital experiences for global consumer brands. I translate marketing strategies into visually compelling work across digital, social, CRM, websites, and retail touchpoints—always with strong attention to typography, layout, visual storytelling, and brand consistency. I thrive collaborating with marketing, creative, and cross-functional teams to shape campaign concepts from idea to final production. From motion graphics and video content to managing brand sites through CMS and improving workflows with modern AI-enabled tools, I aim to deliver high-impact, customer-focused creative in fast-paced environments.…

Available to hire

I’m Yulia Lim, a creative and digital designer with 15+ years of experience crafting premium brand, campaign, and digital experiences for global consumer brands. I translate marketing strategies into visually compelling work across digital, social, CRM, websites, and retail touchpoints—always with strong attention to typography, layout, visual storytelling, and brand consistency.

I thrive collaborating with marketing, creative, and cross-functional teams to shape campaign concepts from idea to final production. From motion graphics and video content to managing brand sites through CMS and improving workflows with modern AI-enabled tools, I aim to deliver high-impact, customer-focused creative in fast-paced environments.

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Skills

Experience Level

Language

English
Fluent

Work Experience

Senior Digital Designer at Estee Lauder
November 1, 2021 - Present
Design key visuals for Clinique, Aveda, MAC and Bobbi Brown across product launches, promotions, social media, retail advertising, EDMs and websites. Utilize AI tools to enhance ideation, content creation and production workflows while maintaining brand consistency.
Senior Graphic and Web Designer at ASUS Australia
July 1, 2014 - November 1, 2021
Created print and digital marketing assets, designed and developed responsive websites, and prepared print-ready artwork and POSM materials. Managed EDMs and social media content, edited videos, and produced dealer and digital advertising banners. Mentored junior designers by providing creative guidance, feedback, and support to maintain high design standards while delivering timely on-brand creative across multiple marketing channels. Delivered end-to-end multi-channel campaign assets including responsive web design and development, ensuring brand consistency and production readiness.
Senior Graphic and Web Designer at ASUS Australia Pty Ltd
July 1, 2014 - November 1, 2021
Created print and digital marketing assets, designed and developed responsive websites, prepared print artwork and POSM, manage EDMs and social media content, edit videos, and produce dealer and digital advertising banners.
English Teacher at Osaka local English School
January 1, 2012 - June 1, 2014
Taught English language in classroom settings; developed and delivered lesson plans and activities to diverse learners.
Freelance Graphic Designer at DEC, Satsuma Creative
May 1, 2011 - December 1, 2011
Provided freelance graphic design services for various clients.
Front End Designer at NSW Department of Education and Communication
June 1, 2009 - May 1, 2011
Front-end design work for educational and governmental projects.
Freelance Web and Graphic Designer at Robert Wyne
March 1, 2009 - June 1, 2009
Freelance web and graphic design services.
Desktop Publisher and Graphic Designer at Fastway Couriers
July 1, 2005 - March 1, 2009
Managed desktop publishing and graphic design tasks.

Education

Bachelor of Multimedia Studies at University of Central Queensland
January 11, 2030 - July 7, 2026
Diploma of Website Production and Management at TAFE Crows Nest
January 11, 2030 - July 7, 2026
Diploma of Information Technology at Central College
January 11, 2030 - July 7, 2026
Golden Key International Honour Society Member at Golden Key International Honour Society
January 11, 2030 - July 7, 2026
Bachelor of Multimedia Studies at University of Central Queensland
January 11, 2030 - August 31, 2026
Diploma of Website Production and Management at TAFE Crows Nest
January 11, 2030 - August 31, 2026
Diploma of Information Technology at Central College
January 11, 2030 - August 31, 2026

Qualifications

First Aid & Emergency Care Certifications
January 11, 2030 - July 7, 2026
Golden Key International Honour Society Member
January 11, 2030 - July 7, 2026
CSS3 Essential | Dynamic Web Training
January 11, 2030 - August 31, 2026
Responsive Web Design | Dynamic Web Training
January 11, 2030 - August 31, 2026
Introduction to Adobe Premiere Pro | AFTRS Sydney
January 11, 2030 - August 31, 2026
First Aid & Emergency Care Certification | St John Ambulance Australia
January 11, 2030 - August 31, 2026

Industry Experience

Media & Entertainment, Software & Internet, Education, Retail, Professional Services, Consumer Goods

Skills

Experience Level