NeoPhi : AI Plateform Launch

NeoPhi is an AI platform dedicated to scientific research. It helps researchers discover, connect and synthesise academic literature through semantic search across more than a hundred million scientific papers, knowledge graph visualisation and automated literature review generation.

For six months, within the communication team, I was in charge of all the brand’s visuals, rolled out across its three target platforms: Instagram, LinkedIn and YouTube.
I handled graphic direction and animation on my own, in close collaboration with the team, while the content and copy were developed on their side.

The product launch came with an iconographic teaser, designed to make a complex technology clear and appealing from the very first contact. It was adapted to 16:9 and 9:16 formats to fit every distribution channel.