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Creative leader and senior concept artist with 10+ years of experience shaping world-class visual development for games, fantasy IPs, and narrative-driven products. Expert in character-focused concept art, worldbuilding, and guiding diverse creative teams through every stage of the art pipeline — from ideation and style guides to final asset delivery. Adept at balancing hands-on artistry with leadership, providing actionable feedback, and ensuring creative cohesion across large-scale projects. Proven ability to work with established IPs, respecting lore while innovating for new audiences.…Creative leader and senior concept artist with 10+ years of experience shaping world-class visual development for games, fantasy IPs, and narrative-driven products. Expert in character-focused concept art, worldbuilding, and guiding diverse creative teams through every stage of the art pipeline — from ideation and style guides to final asset delivery. Adept at balancing hands-on artistry with leadership, providing actionable feedback, and ensuring creative cohesion across large-scale projects. Proven ability to work with established IPs, respecting lore while innovating for new audiences.

Zach Britton

Art Director, Concept Artist, Creative Director, +7

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Creative leader and senior concept artist with 10+ years of experience shaping world-class visual development for games, fantasy IPs, and narrative-driven products. Expert in character-focused concept art, worldbuilding, and guiding diverse creative teams through every stage of the art pipeline — from ideation and style guides to final asset delivery. Adept at balancing hands-on artistry with leadership, providing actionable feedback, and ensuring creative cohesion across large-scale projects. Proven ability to work with established IPs, respecting lore while innovating for new audiences.…Creative leader and senior concept artist with 10+ years of experience shaping world-class visual development for games, fantasy IPs, and narrative-driven products. Expert in character-focused concept art, worldbuilding, and guiding diverse creative teams through every stage of the art pipeline — from ideation and style guides to final asset delivery. Adept at balancing hands-on artistry with leadership, providing actionable feedback, and ensuring creative cohesion across large-scale projects. Proven ability to work with established IPs, respecting lore while innovating for new audiences.

Available to hire

Creative leader and senior concept artist with 10+ years of experience shaping world-class visual development for games, fantasy IPs, and narrative-driven products. Expert in character-focused concept art, worldbuilding, and guiding diverse creative teams through every stage of the art pipeline — from ideation and style guides to final asset delivery.

Adept at balancing hands-on artistry with leadership, providing actionable feedback, and ensuring creative cohesion across large-scale projects. Proven ability to work with established IPs, respecting lore while innovating for new audiences.

Skills

Adobe Photoshop

Character Design

Leadership

Narrative Illustration

Procreate

Experience Level

Adobe Photoshop

Expert

Character Design

Expert

Leadership

Expert

Narrative Illustration

Expert

Procreate

Expert

Blender

Expert

Work Experience

Sr. Director of Design & Product at Brighter Vision – Evercommerce

January 1, 2017 - January 1, 2025

Directed creative vision and product design strategy for a multi-product ecosystem, integrating narrative-driven visual direction into branding, web, and digital marketing platforms. Increased consistency by 100%. Developed scalable design systems and comprehensive visual guidelines functioning as internal “art bibles,” ensuring consistency across all media, improving team efficiency by 70%. Collaborated cross-discipline with product, engineering, and marketing teams in workflows mirroring AAA game production pipelines, enhancing project delivery by 55%.

Freelance Concept Artist & Illustrator at Entertainment, Publishing, and Games (Freelance)

January 1, 2015 - Present

Hands-On Creative Execution designing characters, environments, props, and worldbuilding assets for independent game studios, publishing houses, and entertainment clients. Designed characters, environments, props, and worldbuilding assets, enhancing visual consistency by 90%. Produced production-ready concept art, including expression sheets, turnarounds, prop callouts, and narrative-driven environment designs, improving team efficiency. Delivered work in Photoshop, Procreate, and Blender for 3D blockouts and overpaints, ensuring pipeline readiness, enhancing project delivery by 55%.

Creative Director – Freelance/Contract at Various Clients

January 1, 2010 - January 1, 2019

Directed IP-level creative vision for interactive, narrative, and brand projects, ensuring tone, style, and audience engagement across mediums. Improved client satisfaction by 60%. Managed visual development pipelines, including process documentation, asset requirements, and style guide enforcement, enhancing project delivery timeline from weeks to days. Served as primary art reviewer, delivering actionable feedback to internal and freelance artists to align with narrative and gameplay goals, maintaining consistent delivery under evolving project requirements.