I am a competitive and hardworking individual with extensive live commerce, marketing, and leadership experience at a young age. I am highly adaptable and eager to explore new challenges beyond my comfort zones while consistently exceeding KPIs and organizational goals. Currently, I am a scholarship recipient pursuing a Bachelor of Arts in International Relations and Strategic Studies at Universiti Malaya. I seek opportunities to contribute my creativity, analytical skills, and leadership experience to drive organizational growth and impact.

Muhammad Zul Hakim bin Zulkifli

I am a competitive and hardworking individual with extensive live commerce, marketing, and leadership experience at a young age. I am highly adaptable and eager to explore new challenges beyond my comfort zones while consistently exceeding KPIs and organizational goals. Currently, I am a scholarship recipient pursuing a Bachelor of Arts in International Relations and Strategic Studies at Universiti Malaya. I seek opportunities to contribute my creativity, analytical skills, and leadership experience to drive organizational growth and impact.

Available to hire

I am a competitive and hardworking individual with extensive live commerce, marketing, and leadership experience at a young age. I am highly adaptable and eager to explore new challenges beyond my comfort zones while consistently exceeding KPIs and organizational goals. Currently, I am a scholarship recipient pursuing a Bachelor of Arts in International Relations and Strategic Studies at Universiti Malaya. I seek opportunities to contribute my creativity, analytical skills, and leadership experience to drive organizational growth and impact.

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Language

English
Advanced

Work Experience

Live Commerce Host at Intrepid Asia
May 1, 2025 - Present
Hosted e-commerce live-stream sessions for Malaysia and Singapore, engaging diverse audiences with fully English-hosted streams. Acted as the face of Adidas Singapore on Lazada Live and represented other leading global brands. Consistently achieved and exceeded KPI targets through strategic audience engagement, live strategies, and sales conversion techniques. Supported OBS setup, troubleshooting, and optimization, ensuring smooth and professional live-stream operations. Proficient in managing live-stream mechanics and sales strategies across multiple platforms including Shopee, TikTok, and Lazada.
E-Commerce Marketing Executive at Seahub Media Malaysia
April 30, 2025 - August 23, 2025
Produced and hosted live-stream campaigns and created engaging content for major brands such as Realme Official Store, Unilever Malaysia, and others. Managed full-cycle creative processes including content ideation, scriptwriting, video production, live-stream hosting, editing, and real-time sales optimization. Achieved RM1,000,000+ in sales through 800+ hours of live-stream sessions, consistently meeting and surpassing KPIs. Improved operational efficiency by implementing cost-saving strategies without compromising production quality. Developed expertise in OBS setup, configuration, and troubleshooting for professional live-stream delivery. Specialized in e-commerce live-stream strategies to increase engagement, conversion rates, and brand visibility.
Freelancer
August 1, 2025 - August 23, 2025
Delivered various freelance roles including E-Commerce Live Host for T US Sdn Bhd and F-Commerce Malaysia in Kuala Lumpur. Supported registration and event crews for major events such as BEM Conference, Monsta X Kewpie Campus Tour, and National Pharmacist Convention. Managed media and publicity campaigns and youth empowerment activities for Somali Refugee Centre under the SULAM Initiative.
Retail Associate at Xiaomi Malaysia GX Alliance Sdn Bhd
August 1, 2023 - August 23, 2025
Executed stock audits, replenishment, and display organization to maintain optimal product availability. Consistently met sales targets through personalized customer service and upselling Xiaomi devices/accessories. Addressed complaints promptly and facilitated transactions with strict adherence to company protocols.
Live Commerce Host at Intrepid Asia
May 1, 2025 - Present
Hosted e-commerce live-stream sessions for Malaysia and Singapore with fully English-hosted streams. Acted as the face of Adidas Singapore on Lazada Live and represented global brands such as INova Pharmaceutical, Philips, SC Johnson, Adidas, Oakley, Ray-Ban, and Samsung. Consistently exceeded KPI targets through strategic audience engagement and sales conversion techniques. Managed OBS setup, troubleshooting, and optimization to ensure smooth live-stream operations across platforms including Shopee, TikTok, and Lazada.
E-Commerce Marketing Executive at Seahub Media Malaysia
April 30, 2025 - August 23, 2025
Produced and hosted live-stream campaigns and created engaging content for brands like Realme, Unilever Malaysia, Larrie, Sport Planet, Pink Stuff, and Haier Malaysia. Managed full-cycle creative processes from ideation to real-time sales optimization. Achieved over RM1,000,000 in sales through 800+ hours of live streams, meeting and surpassing KPIs. Improved operational efficiency via cost-saving strategies without compromising quality and gained expertise in OBS live-stream setup and troubleshooting.
Retail Associate at Xiaomi Malaysia GX Alliance Sdn Bhd
August 1, 2023 - August 23, 2025
Executed stock audits, replenishment, and product display organization to maintain product availability. Met sales targets through personalized customer service and upselling Xiaomi devices and accessories. Managed cash handling, transactions, and returns/exchanges while addressing customer complaints promptly to ensure satisfaction.
Freelancer - E-Commerce Live Host and Event Roles at Various Clients
August 1, 2025 - August 23, 2025
Served as e-commerce live host for TUS Sdn Bhd and F-Commerce Malaysia. Supported event operations such as registration and event crew for conferences and tours including Board of Engineers Malaysia, Malaysian Pharmacist Society, and Kewpie Malaysia. Roles involved live hosting, event coordination, and customer engagement.
Live Commerce Host at Intrepid Asia
May 1, 2025 - Present
Hosted e-commerce live-stream sessions for Malaysia and Singapore, engaging diverse audiences with fully English-hosted streams. Acted as the face of Adidas Singapore on Lazada Live and represented other leading global brands. Consistently achieved and exceeded KPI targets through strategic audience engagement, live strategies, and sales conversion techniques. Supported OBS setup, troubleshooting, and optimization to ensure smooth and professional live-stream operations. Proficient in managing live-stream mechanics and sales strategies across platforms including Shopee, TikTok, and Lazada.
E-Commerce Marketing Executive at Seahub Media Malaysia
April 30, 2025 - August 23, 2025
Produced and hosted live-stream campaigns for major brands, managing full-cycle creative processes including content ideation, scriptwriting, video production, hosting, editing, and sales optimization. Achieved over RM1,000,000 in sales through 800+ hours of live-stream sessions, consistently meeting KPIs. Improved operational efficiency by implementing cost-saving strategies without compromising production quality. Developed expertise in OBS setup and troubleshooting and specialized in e-commerce live-stream strategies to increase engagement, conversion rates, and brand visibility across online marketplaces.
Retail Associate at Xiaomi Malaysia GX Alliance Sdn Bhd
August 31, 2023 - August 23, 2025
Executed stock audits, replenishment, and display organization to maintain product availability. Met sales targets through personalized customer service, product recommendations, and upselling. Addressed complaints promptly and processed transactions with strict adherence to company protocols.

Education

Bachelor of Arts in International Relations and Strategic Studies at University Malaya
March 1, 2025 - August 23, 2025
Foundation in Law at Multimedia University
October 1, 2023 - October 1, 2024
Malaysian Certificate of Education (SPM) at Sekolah Menengah Kebangsaan Seksyen 4 Bandar Kinrara
January 1, 2018 - March 1, 2023
Bachelor of Arts at University Malaya
March 1, 2025 - August 23, 2025
Foundation in Law at Multimedia University, Melaka
October 1, 2023 - October 1, 2024
Malaysian Certificate of Education (SPM) at Sekolah Menengah Kebangsaan Seksyen 4 Bandar Kinrara, Selangor
January 1, 2018 - March 1, 2023
Bachelor of Arts International Relations and Strategic Studies at University Malaya
March 1, 2025 - August 23, 2025
Foundation in Law at Multimedia University
October 1, 2023 - October 1, 2024

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Education, Non-Profit Organization, Professional Services, Government