Hi, I'm Shah Aaqib, a creative professional with over 20 years of experience in art direction and brand identity design. I specialize in leading cross-functional teams to deliver innovative design solutions that elevate brand visibility and drive customer engagement across global markets including Canada, the US, Europe, and the Middle East. I have worked extensively with agencies and as a freelance consultant, developing creative campaigns and brand identities for a diverse range of industries such as finance, lifestyle, health, and technology. My passion is storytelling through visual identity and I strive to exceed client expectations while fostering strong collaborative relationships.

Shah Aaqib

Hi, I'm Shah Aaqib, a creative professional with over 20 years of experience in art direction and brand identity design. I specialize in leading cross-functional teams to deliver innovative design solutions that elevate brand visibility and drive customer engagement across global markets including Canada, the US, Europe, and the Middle East. I have worked extensively with agencies and as a freelance consultant, developing creative campaigns and brand identities for a diverse range of industries such as finance, lifestyle, health, and technology. My passion is storytelling through visual identity and I strive to exceed client expectations while fostering strong collaborative relationships.

Available to hire

Hi, I’m Shah Aaqib, a creative professional with over 20 years of experience in art direction and brand identity design. I specialize in leading cross-functional teams to deliver innovative design solutions that elevate brand visibility and drive customer engagement across global markets including Canada, the US, Europe, and the Middle East.

I have worked extensively with agencies and as a freelance consultant, developing creative campaigns and brand identities for a diverse range of industries such as finance, lifestyle, health, and technology. My passion is storytelling through visual identity and I strive to exceed client expectations while fostering strong collaborative relationships.

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Language

English
Fluent

Work Experience

Consultant Creative / Director Art Creative at Agency Creative SIXONIQ
December 31, 2019 - July 18, 2025
Led the creative process for over 50 brand and campaign projects, achieving 100% client satisfaction. Conceptualized brand identities and creative campaigns with strong and consistent visual elements. Increased brand recognition by 40% through consistent storytelling and visual identity. Developed digital assets, guidelines, and logos across industries including finance, lifestyle, health, and technology. Collaborated with a wide range of clients including Audi, IKEA, EXEDRA, Health LEVELS, and many others.
Director Art Freelance at Dentsu (Merkle)
July 1, 2024 - July 18, 2025
Delivered creative assets for social media campaigns, ebooks, brochures, and brand media. Led creative development for social media campaigns, boosting engagement by 60%. Contributed to rebranding and integrated AI concepts to enhance internal brand communication. Specialized in events, advertising, and promotional materials.
Consultant Design & Art at Group Creative JUICE
June 1, 2024 - July 18, 2025
Led creative teams in digital branding and project delivery from strategy to execution. Managed multidisciplinary teams including animators, designers, developers, and copywriters. Improved productivity by 70% and client satisfaction by 90%. Worked with clients such as Gilead, Uncommongoods, Connected Ethos, and more.
Director Art Freelance at Dentsu (Carat Views)
March 1, 2020 - July 18, 2025
Conceptualized advertising campaigns and annual reports across automotive and banking sectors. Strengthened client engagement by 40% through clear visual solutions. Managed end-to-end design processes ensuring client satisfaction and timely delivery. Clients included Motors GAC, Bank United Ahli, and Mall 360.
Director Art at Shandwick Weber
October 1, 2020 - July 18, 2025
Crafted innovative concepts boosting brand recognition by 55%. Partnered with clients' service teams and copywriters during ideation. Elevated client brand communication through strategic visual campaigns leading to 40% increase in customer engagement. Awarded Bronze, Silver, and Gold MENA-PRCA awards for McDonald's campaigns.
Director Art & Designer Senior at Thompson Walter .J
December 31, 2017 - July 18, 2025
Created creative ideas for social media, digital, press ads, and OOH advertisements, boosting sales and brand awareness by 70%. Mentored and promoted junior designers, improving team performance by 50%. Awarded Gold EFFIE for work on Boubyan Bank campaign. Worked with clients such as Zain Telecom, IKEA, Volvo, and others.
Designer Graphic Senior at Advertising DartMedia
March 1, 2013 - July 18, 2025
Delivered campaigns for print, digital, and OOH media with 90% approval rate. Collaborated with marketing professionals and creatives to ensure cohesive branding. Created visuals for Yahoo & Google web banners increasing client engagement by 80%. Clients included Audi, Turkish Grill, University GUST among others.
Designer Graphic Senior at Pharmaceutical Industries Saudi Kuwait
March 1, 2009 - July 18, 2025
Designed marketing materials including packaging, inserts, and logos for pharmaceutical products. Collaborated with marketing teams to ensure compliance and quality control. Supported product launches increasing sales by 60% and product visibility by 80%. Worked on products like Dramylin, Iprofen, Fenamic, and others.
Designer Graphic at International Thrift Marketing & Advertising
December 1, 2006 - July 18, 2025
Created advertising visuals for fashion, automotive, and luxury brands. Managed multiple creative projects achieving 95% on-time delivery. Clients included Michelin, Versace, Chopard, TAG Heuer, and Trafalgar.
Junior Graphic Designer at Shams Advertising
July 1, 2004 - August 14, 2005
Assisted in design development and layout for print and display ads. Collaborated closely with studio manager for magazine spreads, banners, and brochures.

Education

Graphic and Aided Design Diploma at Bournemouth & Poole College
January 5, 2006 - November 30, 2007

Qualifications

UX Design Professional Certificate
July 17, 2025 - July 17, 2025
Google
Professional Design UX
January 1, 2021 - December 31, 2021
Innovation for Thinking Design
January 1, 2022 - December 31, 2022
Society and Advertising
January 1, 2020 - December 31, 2020
Programming to Introduction
January 1, 2023 - December 31, 2023

Industry Experience

Agriculture & Mining, Education, Gaming, Healthcare, Media & Entertainment, Telecommunications, Travel & Hospitality, Transportation & Logistics, Energy & Utilities, Consumer Goods, Wholesale & Distribution, Real Estate & Construction, Financial Services, Professional Services