I'm Aashka Mehta, a fashion designer with 10+ years of experience in the U.S. fashion industry, specializing in activewear, athleisure, sustainable knitwear, and cut-and-sew knits. I lead design and development from concept to production, focusing on performance, comfort, and modern aesthetics. I foster collaboration across design, production, and marketing to deliver innovative collections on schedule while upholding strong brand storytelling and sustainability. I founded Shop AASHKA to build luxury knitwear and activewear with sustainable sourcing and responsible practices. I have led design teams at Buffbunny and Nordstrom, driving concept development, fittings, and vendor collaboration, and I thrive in fast-paced environments that demand creativity, attention to detail, and a clear, customer-focused vision.

Aashka Mehta

I'm Aashka Mehta, a fashion designer with 10+ years of experience in the U.S. fashion industry, specializing in activewear, athleisure, sustainable knitwear, and cut-and-sew knits. I lead design and development from concept to production, focusing on performance, comfort, and modern aesthetics. I foster collaboration across design, production, and marketing to deliver innovative collections on schedule while upholding strong brand storytelling and sustainability. I founded Shop AASHKA to build luxury knitwear and activewear with sustainable sourcing and responsible practices. I have led design teams at Buffbunny and Nordstrom, driving concept development, fittings, and vendor collaboration, and I thrive in fast-paced environments that demand creativity, attention to detail, and a clear, customer-focused vision.

Available to hire

I’m Aashka Mehta, a fashion designer with 10+ years of experience in the U.S. fashion industry, specializing in activewear, athleisure, sustainable knitwear, and cut-and-sew knits. I lead design and development from concept to production, focusing on performance, comfort, and modern aesthetics. I foster collaboration across design, production, and marketing to deliver innovative collections on schedule while upholding strong brand storytelling and sustainability.

I founded Shop AASHKA to build luxury knitwear and activewear with sustainable sourcing and responsible practices. I have led design teams at Buffbunny and Nordstrom, driving concept development, fittings, and vendor collaboration, and I thrive in fast-paced environments that demand creativity, attention to detail, and a clear, customer-focused vision.

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Language

English
Fluent
Hindi
Fluent
Gujarati
Fluent
Italian
Beginner

Work Experience

Fashion Designer and Product Development at Skinnify
August 1, 2025 - Present
Lead design and development of innovative activewear collections; collaborate with production, marketing, and affiliate teams to ensure seamless launches and consistent brand messaging; oversee sample creation, fittings, and quality checks across all product categories.
Founder and CEO at Shop AASHKA
May 1, 2021 - Present
Founded and leads Shop AASHKA, a luxury knitwear and activewear brand delivering sustainable, timeless collections. Manages concept development, material selection, production, and brand building, including sustainable sourcing and storytelling-driven customer experiences.
Fashion Designer - Women's Activewear at Buffbunny Collection
August 1, 2025 - October 15, 2025
Established and led the design department, creating workflows for knits, wovens, and sweaters; partnered on influencer collaborations; coordinated with production, marketing, and affiliate teams for launches; oversaw fittings, sample approvals, and overseas manufacturing.
Assistant to the CEO - Women's wovens and knits at Darcé
September 1, 2020 - October 15, 2025
Designed CADs for buys and marketing; developed knit capsule collections; created drapes and paper patterns for atelier; contributed concepts for seasonal collections.
Assistant Designer - Sweaters at Nordstrom
June 1, 2020 - October 15, 2025
Designed for BP, Abound, Leith, Free Press, Chelsea 28, Treasure & Bond; created CADs and tech packs; sketched six sweater collections monthly; developed seasonal trend and mood boards; supported fittings.
Design Intern at Nordstrom
August 31, 2018 - October 15, 2025
Supported design teams with CADs, mood boards, and seasonal concept development; contributed to multiple collections during the Summer/Fall 2019 season.
Sweater Design Intern at Diane von Furstenberg (DVF)
May 1, 2018 - October 15, 2025
Assisted senior designers at NYFW; collaborated with Italian production units to develop new collections; designed sweater CADs, mood boards and drapes; created paper patterns for seasonal lines.
Assistant - Patternmaking at Emilio de la Morena Atelier
July 31, 2017 - October 15, 2025
Created paper patterns and oaktag blocks for Spring ’18 collection; assisted studio manager in developing new designs/drapes; supported fittings for private clients.
Fashion Design Assistant - Men's Knits at Aeropostale
August 31, 2016 - October 15, 2025
Designed CADs, created tech packs, and prepared fabrics and print boards; developed knitwear trend reports with focus on innovative fabrics and prints.
Fashion Design Intern - Platinum Label at Calvin Klein
December 31, 2015 - October 15, 2025
Developed mood boards and designed CADs for Platinum Label and denim collection; organized swatch reference files and coordinated shipment of materials to overseas manufacturers.
Supervisor at Kent Dining Services
December 31, 2014 - October 15, 2025
Managed a crew of 8-10; organized and supervised food production; maintained stock directory and reported on worker performance and daily stock requirements.
Fashion Designer and Product Development at Skinnify
August 1, 2025 - Present
Lead design and development of innovative activewear collections; collaborate closely with production, marketing, and affiliate teams to ensure seamless launches and consistent brand messaging; oversee sample creation, fittings, and quality checks across product categories.
Founder and CEO at Shop AASHKA
May 1, 2021 - Present
Founded and lead luxury knitwear and activewear brand delivering sustainable, timeless collections. Directed concept, material selection, production, and sustainable sourcing (including Good Cashmere Standard and Responsible Wool certifications); built brand identity and customer experience strategies with storytelling and curated luxury experiences.
Fashion Designer - Women's Activewear at Buffbunny Collection
August 1, 2025 - October 15, 2025
Established and led the design department, created streamlined workflows for knits, wovens, and sweaters; partnered with CEO and senior designer on influencer collaborations; directed fittings, sample approvals, and quality checks; collaborated with overseas manufacturers to meet deadlines; contributed to brand storytelling across launches.
Assistant to the CEO - Women's wovens and knits at Darcé
September 1, 2020 - October 15, 2025
Designed CADs for buys and marketing; developed drapes and paper patterns for atelier; contributed concepts for seasonal collections.
Assistant Designer - Sweaters at Nordstrom
June 1, 2020 - October 15, 2025
Designed CADs and created tech packs; sketched multiple sweater collections; assisted in weekly fittings; developed seasonal trends and mood boards for in-house brands; coordinated with production to meet deadlines.
Design Intern at Nordstrom
August 1, 2018 - October 15, 2025
Created CADs, assisted with design reviews, and supported sweater design projects during internship period.
Sweater Design Intern at DVF (Diane von Furstenberg)
May 1, 2018 - October 15, 2025
Assisted with sweater CADs, mood boards, and presentation boards; collaborated with Italian production units to develop collections.
Atelier Assistant - Patternmaking at Emilio de la Morena
July 1, 2017 - October 15, 2025
Created paper patterns and oaktag blocks for Spring '18; assisted studio manager to develop new designs and drapes; assisted fittings for private clients.
Fashion Design Assistant - Men's Knits at Aeropostale
August 1, 2016 - October 15, 2025
Designed CADs, created tech packs, and developed knitwear trends with a focus on innovative fabrics and prints.
Fashion Design Intern - Platinum Label at Calvin Klein
December 1, 2015 - October 15, 2025
Developed mood boards with swatches, designed CADs for Platinum Label and denim; organized swatch reference files and facilitated shipments to overseas manufacturers.
Supervisor at Kent Dining Services
December 1, 2014 - October 15, 2025
Managed a crew of 8-10; organized and supervised food production; reported performance and stock requirements to the manager.
Fashion Designer - Womenswear Activewear at Buffbunny Collection
August 1, 2020 - August 1, 2025
Established and led the fashion design department, creating streamlined workflows for knits, wovens, and sweaters. Partnered with CEO and senior designer on influencer collaborations, coordinated with production, marketing, and affiliates to ensure seed-to-launch collection development, directed fittings and sample approvals, and collaborated with overseas manufacturers to meet deadlines. Contributed insights for brand storytelling across launches, including Behind the Design series.
Womenswear Designer at Darcé
June 1, 2020 - September 1, 2020
Designed CADs for buys and marketing; developed quarantine 2020 knit capsule, resort 2021, and 2021 party collection. Developed drapes and paper patterns for atelier; contributed concepts for seasonal collections.
Assistant Sweater Designer at Nordstrom
September 1, 2018 - June 1, 2020
Designed for BP, Abound, Leith, Free Press, Chelsea 28, Treasure & Bond. Assisted in weekly fittings; designed CADs and tech packs; sketched multiple sweater collections monthly; developed seasonal trend and mood boards for four in-house brands; collaborated with production teams and overseas manufacturers to meet deadlines.
Sweater Design Intern at Diane von Furstenberg (DVF)
August 1, 2017 - May 1, 2018
Designed CADs for sweaters and marketing; contributed to Quarantine 2020 knit capsule and resort 2021 collections; developed drapes and paper patterns for atelier; assisted with seasonal concepts and fittings.
Menswear Knitwear Assistant at Aeropostale
January 1, 2016 - August 1, 2016
Designed CADs and tech packs; created fabrics and print presentation boards; developed knitwear trend reports emphasizing innovative fabrics and prints.
Design Intern at Calvin Klein Platinum Label
August 1, 2015 - December 1, 2015
Developed mood boards with swatches; designed CADs for Platinum Label and denim; organized swatch reference files and coordinated shipments to overseas manufacturers.

Education

Bachelor of Fine Arts - BFA, Fashion/Apparel Design at Fashion Institute of Technology
January 1, 2015 - January 1, 2018
Study Abroad Program, Knitwear Design at Politecnico di Milano
January 1, 2016 - January 1, 2017
Bachelor's degree, Fashion/Apparel Design at Kent State University
January 1, 2013 - January 1, 2014
Fashion Design Diploma at B. D. Somani Institute of Art & Fashion Technology
January 1, 2012 - January 1, 2013
Bachelor of Fine Arts - BFA at Fashion Institute of Technology
January 1, 2015 - December 31, 2018
Study Abroad Program, Knitwear Design at Politecnico di Milano
January 1, 2016 - December 31, 2017
Bachelor's degree, Fashion/Apparel Design at Kent State University
January 1, 2013 - December 31, 2014
Fashion Design Diploma, Fashion at B. D. Somani Institute of Art & Fashion Technology
January 1, 2012 - December 31, 2013
Science at Mithibai College of Arts; Chauhan Institute of Science and Amrutben Jivanlal College of Commerce and Economics
January 1, 2010 - December 31, 2012
Bachelor of Fine Arts - BFA, Fashion/Apparel Design at Fashion Institute of Technology
January 1, 2015 - January 1, 2018
Knitwear Design Study Abroad Program at Politecnico di Milano
January 1, 2016 - January 1, 2017
Bachelor's degree, Fashion/Apparel Design at Kent State University
January 1, 2013 - January 1, 2014
Fashion Design Diploma at B. D. Somani Institute of Art & Fashion Technology
January 1, 2012 - January 1, 2013
Science at Mithibai College of Arts; Chauhan Institute of Science and Amrutben Jivanlal College of Commerce and Economics
January 1, 2010 - January 1, 2012

Qualifications

Good Cashmere Standard
January 11, 2030 - October 15, 2025
Responsible Wool Standard
January 11, 2030 - October 15, 2025
Good Cashmere Standard Certification
January 11, 2030 - October 15, 2025
Responsible Wool Standard Certification
January 11, 2030 - October 15, 2025
Good Cashmere Standard Certification
January 11, 2030 - December 24, 2025
Responsible Wool Standard Certification
January 11, 2030 - December 24, 2025

Industry Experience

Retail, Manufacturing, Consumer Goods, Media & Entertainment, Professional Services