Ana Baratashvili

Available to hire

Hi, I'm Ana. I'm a passionate founder and creative mind behind THEPEARLCLUB, where I design and curate unique jewelry pieces that resonate with current trends and the brand’s identity.

About

Hi, I’m Ana. I’m a passionate founder and creative mind behind THEPEARLCLUB, where I design and curate unique jewelry pieces that resonate with current trends and the brand’s identity. Alongside running the business, I also model our collections and lead marketing efforts to grow our presence.

I also work as a model and influencer in Barcelona, creating authentic content that connects with audiences and boosts brand visibility. With a strong grasp of social media trends and marketing strategies, I love collaborating with brands and developing content that really engages. When I’m not working, you’ll find me engaged in activities like chess, tennis, or photography – always exploring creativity and new ideas.

  • 6 years' experience
  • Joined July 2025

Languages

  • GeorgianFluent
  • EnglishFluent
  • RussianAdvanced
  • Spanish; CastilianIntermediate
  • FrenchBeginner

Industry experience

  • Retail
  • Media & Entertainment
  • Professional Services
  • Education
  • Travel & Hospitality

Work experience· 8 roles

Social Media Specialist · ViscataSep 2024 – Jul 2025 · 11 mos

Developed and executed social media strategies to enhance brand awareness, engagement, and online sales. Managed daily content creation, scheduling, and publishing across Instagram, Facebook, Pinterest, and TikTok. Collaborated with marketing and creative teams to design posts, write captions, and ensure brand voice consistency. Monitored social media analytics and performance metrics using Excel and adjusted strategies to optimize reach and engagement. Engaged with the community by responding to comments, messages, and mentions to foster a loyal audience. Contributed to influencer collaborations, paid advertising campaigns, and trend research to keep social presence fresh and competitive.

Social Media Specialist · ViscataSep 2024 – Jul 2025 · 11 mos

Developed and executed social media strategies to enhance brand awareness, drive engagement, and increase online sales. Managed daily content creation, scheduling, and publishing across Instagram, Facebook, Pinterest, and TikTok. Collaborated with marketing and creative teams to design posts, write captions, and maintain brand voice consistency. Monitored social media analytics with Excel spreadsheets and adjusted strategies to optimize reach and engagement. Engaged actively with the community by responding to comments, messages, and mentions. Contributed to influencer collaborations, paid advertising campaigns, and trend research.

Project Manager and Hostess · Caucasus University & GBSB Global Business SchoolDec 2023 – Jul 2025 · 1 yr 8 mos

Managed organization and execution of academic and promotional events. Coordinated logistics, timelines, communications and ensured project completion. Prepared materials, arranged venues, oversaw guest lists, and supervised event staff. Represented universities at official events, welcoming guests, assisting attendees, providing information, and supporting networking. Strengthened skills in event planning, public relations, multitasking, and professional communication.

Project Manager and Hostess · Caucasus University & GBSB Global Business SchoolDec 2023 – Jul 2025 · 1 yr 8 mos
Model, Influencer, UGC Content CreatorJan 2021 – Present · 5 yrs 11 mos
Model, Influencer, UGC Content CreatorJan 2021 – Present · 5 yrs 11 mos
Founder, Marketing Specialist, Designer and Model · THEPEARLCLUBJan 2020 – Present · 6 yrs 11 mos
Founder, Marketing Specialist, Designer and Model · THEPEARLCLUBJan 2020 – Present · 6 yrs 11 mos

Education

Masters · GBSB Global Business School2016 – 2020
BA · Caucasus University2016 – 2020
Masters · GBSB Global Business School2016 – 2020
BA · Caucasus University2016 – 2020

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