AF

Abbey Fullarton

Available to hire

Hi, I’m Abbey Fullarton, a Strategic Content Leader helping brands grow through multi-channel campaigns, creative storytelling, and data-driven marketing.

About

Hi, I’m Abbey Fullarton, a Strategic Content Leader helping brands grow through multi-channel campaigns, creative storytelling, and data-driven marketing.

I specialize in brand strategy, content development, and team leadership, with a track record of turning insights into engaging experiences across print, social, email, and digital channels.

  • 8 years' experience
  • Joined January 2026

Industry experience

  • Media & Entertainment
  • Professional Services
  • Education
  • Healthcare
  • Real Estate & Construction
  • Government
  • Consumer Goods
  • Manufacturing
  • Non-Profit Organization
  • Retail
  • Wholesale & Distribution
  • Computers & Electronics
  • Telecommunications
  • Software & Internet
  • Energy & Utilities
  • Travel & Hospitality
  • Transportation & Logistics
  • Financial Services
  • Life Sciences

Work experience· 4 roles

Content & Digital Marketing Lead · Tulip Media GroupMar 2024 – Jan 2026 · 1 yr 11 mos

Direct content strategy and digital marketing for a custom publishing and marketing agency, leading campaigns across social, email, print, and digital channels to drive lead generation and brand growth for Tulip and a diverse client portfolio.

Outreach Coordinator · New Brunswick Institute for Research, Data, and TrainingJan 2021 – Mar 2024 · 3 yrs 3 mos

Managed outreach, marketing, and communications for a provincial non-profit research institute, collaborating with researchers and government on policy development initiatives in health, education, and social development.

Marketing Coordinator · Corey Nutrition CompanyMay 2019 – Oct 2020 · 1 yr 6 mos

Developed and executed marketing strategies for five pet food brands, focusing on e-commerce growth, brand positioning, and multi-channel campaign delivery; launched a direct-to-consumer e-commerce platform and led campaigns across Google Ads, social media, and email.

Community Manager · RiseMay 2017 – Apr 2019 · 2 yrs

Education

Business Administration: Marketing · New Brunswick Community College2017 – 2019

Graduated with Honours, 4.0 GPA

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