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Brand & Marketing Executive specialising in social content, audience growth, and performance-driven iteration. Operating within high-output content systems spanning social, podcasts, newsletters, and live events, with experience delivering content at scale to large audiences. Strong instinct for internet culture and trend cycles, with a track record of contributing to content achieving consistent six- and seven-figure reach.…Brand & Marketing Executive specialising in social content, audience growth, and performance-driven iteration. Operating within high-output content systems spanning social, podcasts, newsletters, and live events, with experience delivering content at scale to large audiences. Strong instinct for internet culture and trend cycles, with a track record of contributing to content achieving consistent six- and seven-figure reach.

Abdel Khalil

Brand Strategist, Marketing Strategist, Creative Director, +2

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Brand & Marketing Executive specialising in social content, audience growth, and performance-driven iteration. Operating within high-output content systems spanning social, podcasts, newsletters, and live events, with experience delivering content at scale to large audiences. Strong instinct for internet culture and trend cycles, with a track record of contributing to content achieving consistent six- and seven-figure reach.…Brand & Marketing Executive specialising in social content, audience growth, and performance-driven iteration. Operating within high-output content systems spanning social, podcasts, newsletters, and live events, with experience delivering content at scale to large audiences. Strong instinct for internet culture and trend cycles, with a track record of contributing to content achieving consistent six- and seven-figure reach.

Available to hire

Brand & Marketing Executive specialising in social content, audience
growth, and performance-driven iteration. Operating within high-output content systems spanning social, podcasts, newsletters, and live events,
with experience delivering content at scale to large audiences. Strong
instinct for internet culture and trend cycles, with a track record of
contributing to content achieving consistent six- and seven-figure reach.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Arabic

Fluent

Work Experience

Brand & Marketing Executive

May 1, 2025 - Present

Specialising in social content, audience growth, and performance-driven iteration. Operating within high-output content systems spanning social, podcasts, newsletters, and live events. Own the full content process from ideation and hook development through to production, distribution, and iteration. Translate emerging trends and cultural signals into content formats designed for reach, retention, and shareability. Analyze performance data to refine formats, improve retention, and scale what works. Contribute to content that regularly achieves 50K–1M+ views, with multiple pieces reaching seven-figure distribution. Lead a team and collaborate with creative and strategy leads to shape content direction across campaigns.

Creative Intern

February 1, 2024 - April 1, 2024

Operate across a high-performance content ecosystem spanning social content, podcasts, newsletters, and live events. Own the full content process from ideation and hook development through to production, distribution, and iteration. Translate emerging trends and cultural signals into content formats designed for reach, retention, and shareability.

Social Media Coordinator

February 1, 2024 - April 1, 2024

Coordinated social media activities, Feb 2024 – Apr 2024; supported content creation across platforms and contributed to engagement and growth.

FIFA Women's World Cup Media & Broadcast Operations Volunteer at FIFA Women's World Cup

July 1, 2023 - August 31, 2023

Supported media and broadcast operations, contributing to coordination and event execution for the tournament.