Social Media Manager at Black Clover LLC

Led and coordinated a team of photographers and content creators delivering high-volume, high-quality visual content across NCAA athletic programs. Captured, edited, and delivered game-day, practice, and promotional content under tight deadlines while maintaining branding standards. Managed workflow, asset organization, and quality control for use across social media, marketing campaigns, and athletic communications. Developed and executed multi-platform social media strategies focusing on brand awareness, audience growth, and e-commerce conversion. Created and curated short-form video, photo, and branded visual content aligned with the 'Live Lucky' brand identity, driving engagement and follower growth. Managed paid social campaigns, influencer partnerships, and creator collaborations to expand reach and ROI. Analyzed performance metrics, audience insights, and platform trends to optimize content strategy and report actionable marketing insights.