Available to hire
Hi, I’m Adam Lorber. I’m a Lead Designer and Art Director who creates clean brand systems, identities, and campaigns across entertainment, tech, wellness, and consumer goods. I guide projects from concept to final production for startups moving fast and established global brands, turning complex briefs into cohesive visual stories and building efficient workflows that keep teams on track.
My strength is crafting scalable brand platforms and design ecosystems that accelerate production—solving visual problems with clear systems and collaborative leadership.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Lead Designer at Inflection
March 1, 2025 - November 1, 2025Unified branding across six core products by creating a centralized brand hub and organizing assets to support consistent, on-brand use across internal teams and external partners. Contributed to 100% large-client retention and adoption by 30% of the Fortune 100 Best Companies to Work For by designing and producing executive sales decks supporting renewals and long-term partnerships. Redesigned the member email journey in collaboration with cross-functional teams to enhance engagement and create a more cohesive brand experience. Developed hundreds of course graphics and visual assets to support product launches, reinforcing brand recognition and elevating the overall educational experience. Directed creative for domestic and international conferences and events, including booths, signage, print collateral, and branded swag, to strengthen the company’s industry presence.
Creative Director (Contract) at The Kitchen/Revyrie
November 1, 2023 - March 1, 2025Led a full brand revitalization and 35+-page global website redesign. Updated digital, print, social media, and trade show materials for consistency and elevated recognition. Produced premium branded merchandise and collaborated with leadership to optimize ad placements and brand visibility. Built a unified identity for a parent company and four sub-brands, creating brand guidelines, decks, and sales materials to strengthen positioning. Directed marketing collateral, social campaigns, and trade show visuals, enhancing brand presence across multiple channels.
Lead Designer at Fount
September 1, 2022 - November 1, 2023Led creative direction for FlyKitt’s brand and product launch, supporting Series A fundraising with investor-ready visuals, decks, and promotional materials. Designed FDA-compliant packaging for FlyKitt and four supplement lines, including custom welcome boxes, balancing regulatory requirements with premium aesthetics. Produced and art-directed photo shoots and brand videos, including hero content featured on Fount and FlyKitt websites. Redesigned the Fount and FlyKitt websites (in Squarespace and later WordPress), improving UX, retention, scalability, and content flexibility. Partnered with the engineering team and CTO to refine mobile app UI/UX, helping achieve a 4.7-star App Store rating and stronger user retention. Leveraged AI tools to create realistic marketing visuals, reducing production costs by $50K+ while maintaining high-quality output.
Senior Designer/Art Director at Television Academy & Emmy Awards
April 1, 2006 - September 1, 2022Shaped the Emmy Awards’ globally recognized visual identity, including the 70th Primetime Emmy Awards key art and campaigns seen by over 10M viewers worldwide. Directed creative for membership, marketing, and Foundation initiatives, contributing to a 257% increase in active members. Led concept and production of campaigns across digital, print, OOH, and environmental formats; managed 100+ projects annually; mentored a four-person design team; established workflows that tripled output speed. Designed and produced trade show booths, large-scale event signage, and premium merchandise, elevating the Academy’s visibility at major industry events.
Freelance Creative Director/Lead Designer at Various Clients (Freelance)
January 1, 2012 - PresentLed branding projects for Lemon Perfect, Joe’s Stone Crab, Chick-Fil-A, and other emerging CPG, tech, entertainment, and hospitality brands, delivering packaging redesigns, brand refreshes, digital experience support, and campaign creative.
Lead Designer Consultant at Television Academy & Emmy Awards
February 1, 2026 - PresentReturned as a trusted consultant during the busy Emmy season to guide the visual brand and seasonal campaigns. Cleaned up and organized the Television Academy logo system across variations, updating the brand guidelines to ensure consistency. Designed complex maps and crucial logistical materials used by production teams and talent to keep the show running smoothly.
Education
Bachelor of Science in Advertising at University of Miami
January 11, 2030 - December 10, 2025Bachelor of Science in Advertising at University of Miami
January 11, 2030 - May 28, 2026Bachelor of Science in Advertising at University of Miami
January 11, 2030 - May 28, 2026Qualifications
Industry Experience
Consumer Goods, Media & Entertainment, Travel & Hospitality, Retail, Healthcare, Non-Profit Organization, Software & Internet, Professional Services, Other
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