Hi, I'm Amy Darling, a senior graphic designer with 20+ years of design experience. I've spent the past decade partnering with associations, credit unions, nonprofits, and corporate marketing teams as a freelance designer. I excel at integrating into existing workflows and maintaining brand systems across print and digital materials. From reports and publications to conference branding, exhibit displays, signage, and event collateral, I manage multiple projects from concept through production while maintaining brand consistency. I bring a collaborative mindset, strong project management, and a proven ability to deliver engaging design across remote and in-house environments.…

Amy Darling

Hi, I'm Amy Darling, a senior graphic designer with 20+ years of design experience. I've spent the past decade partnering with associations, credit unions, nonprofits, and corporate marketing teams as a freelance designer. I excel at integrating into existing workflows and maintaining brand systems across print and digital materials. From reports and publications to conference branding, exhibit displays, signage, and event collateral, I manage multiple projects from concept through production while maintaining brand consistency. I bring a collaborative mindset, strong project management, and a proven ability to deliver engaging design across remote and in-house environments.…

Available to hire

Hi, I’m Amy Darling, a senior graphic designer with 20+ years of design experience. I’ve spent the past decade partnering with associations, credit unions, nonprofits, and corporate marketing teams as a freelance designer. I excel at integrating into existing workflows and maintaining brand systems across print and digital materials.

From reports and publications to conference branding, exhibit displays, signage, and event collateral, I manage multiple projects from concept through production while maintaining brand consistency. I bring a collaborative mindset, strong project management, and a proven ability to deliver engaging design across remote and in-house environments.

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Work Experience

Freelance Graphic Designer (Contract) at Primeau Fahey and Associates
November 1, 2024 - Present
Freelance design partner providing branding, marketing materials, and visual communications.
Graphic Designer at NASSP (National Association of Secondary School Principals)
November 1, 2021 - July 1, 2024
Designed brochures, publications, event materials, signage, and web graphics for affiliate organizations nationwide.
Graphic Designer at Valley First Credit Union
November 1, 2020 - June 1, 2025
Design marketing materials, digital assets, and brand-consistent communications for member outreach.
Graphic Designer at Water Environment Federation
August 1, 2020 - March 1, 2022
Designed brochures, logos, publications, event materials, signage, advertising, and web graphics.
Graphic Designer at Canvas Credit Union
August 1, 2018 - January 1, 2022
Created print and digital marketing materials including reports, social media assets, presentations, and advertising.
Freelance Graphic Designer at AMY DARLING DESIGN LLC
January 1, 2015 - Present
Design print and digital marketing materials including reports, publications, social media, presentations, advertising, and direct mail. Partner with associations, credit unions, nonprofits, agencies, and corporate clients as an extension of their marketing teams. Develop conference and campaign branding systems including logos, exhibit displays, signage, and event collateral. Manage multiple client relationships and concurrent projects from concept through production. Collaborate remotely with internal teams to maintain brand consistency and support organizational objectives.
Production & Graphics Assistant at American Federation of Teachers
August 1, 2006 - September 1, 2015
Designed brochures, logos, publications, event materials, signage, advertising, and web graphics; Managed print production, vendor coordination, proof review, and stock photography licensing.

Education

Graduate (Digital Media Design) at Corcoran School of Art & Design
January 11, 2030 - January 1, 2009
Certificate in Graphic Design for Print Program at Graduate School at USDA
January 11, 2030 - January 1, 2006
BA in Communications, Minors in French & Studio Art at University of Massachusetts at Amherst
January 11, 2030 - January 1, 1994

Qualifications

Add your qualifications or awards here.

Industry Experience

Non-Profit Organization, Financial Services, Education, Professional Services, Media & Entertainment, Healthcare
    Production Design Including Multi-Page Reports

    A sampling of projects I helped to produce while freelancing at Studio Pattern including brochures, PowerPoint, and all sorts of charts done in Illustrator.

    Canvas Credit Union Marketing Campaigns and Collateral

    As part of the Canvas Credit Union rebrand, I was contracted to design marketing campaigns for use across various digital platforms, including in-branch InLighten screens (LED displays), social media channels, and paid social ads. I adapted the new colorful and dynamic brand to these formats, ensuring each campaign was a visually impactful experience for members both in-branch and online.

    Financial Branding

    While contracting for Studio Pattern, I had the opportunity to craft a bold visual identity for the Australian Flagship financial fund within the Evans & Partners company. From the logo to branding, print collateral, and digital assets—including an online newsletter and website—I infused every element with the essence of Australia’s breathtaking landscapes. This unique approach helped the fund stand out in a competitive market.

    Book Design

    These book cover designs blend photography and typography to create distinctive visual concepts tailored to each author’s message. The goal was to develop covers that communicate the essence of the content at a glance while maintaining a polished, professional aesthetic.

    Print and Digital Marketing Collateral

    I served as a key extension of the marketing team at Valley First for about 5 years. While the credit union partnered with an agency for select campaigns and print ads, I managed additional branding initiatives and design across multiple channels. My work included creating visuals for digital inLighten and ITM (interactive teller machine) screens, credit card and carrier designs, signage, email newsletter templates, social media, as well as direct mail postcards and other print collateral. Our priority was on maintaining brand consistency while delivering engaging designs that resonated with Valley First’s audience across both digital and print platforms.

    NASSP Conference Branding

    I thoroughly enjoyed designing every aspect of the school leader conference held at the Gaylord Rockies Resort & Convention Center in Denver, Colorado. This included everything from the conference logo to the exhibit displays and digital graphics. Each design element was carefully crafted with layers of member photos, travel icons, frames, torn paper, and various scrapbook-inspired elements to create a cohesive and engaging visual experience. One of the highlights for members was seeing themselves featured throughout the event!