Print and Digital Marketing Collateral

I served as a key extension of the marketing team at Valley First for about 5 years. While the credit union partnered with an agency for select campaigns and print ads, I managed additional branding initiatives and design across multiple channels. My work included creating visuals for digital inLighten and ITM (interactive teller machine) screens, credit card and carrier designs, signage, email newsletter templates, social media, as well as direct mail postcards and other print collateral. Our priority was on maintaining brand consistency while delivering engaging designs that resonated with Valley First’s audience across both digital and print platforms.