My name is Adrijana Munćan, and I am a creative and strategy-driven Social Media Manager, with strong focus on content that feels natural, engaging, and aligned with how people actually consume social media today. Over the past two years I've worked closely with brands in the beauty space, developing content ideas, filming and editing, and building a recognizable and consistent online presence through short-form content. I don't approach social media as just content creation - I approach it as communication. I pay close attention to trends, audience behavior, and storytelling, making sure every piece of content has purpose. I'm proactive, reliable, and comfortable taking ownership of content planning, strategy, and overall account management, ensuring consistency and alignment with brand goals, especially in fast-paced and remote work environments.

Adrijana Muncan

My name is Adrijana Munćan, and I am a creative and strategy-driven Social Media Manager, with strong focus on content that feels natural, engaging, and aligned with how people actually consume social media today. Over the past two years I've worked closely with brands in the beauty space, developing content ideas, filming and editing, and building a recognizable and consistent online presence through short-form content. I don't approach social media as just content creation - I approach it as communication. I pay close attention to trends, audience behavior, and storytelling, making sure every piece of content has purpose. I'm proactive, reliable, and comfortable taking ownership of content planning, strategy, and overall account management, ensuring consistency and alignment with brand goals, especially in fast-paced and remote work environments.

Available to hire

My name is Adrijana Munćan, and I am a creative and strategy-driven Social Media Manager, with strong focus on content that feels natural, engaging, and aligned with how people actually consume social media today. Over the past two years I’ve worked closely with brands in the beauty space, developing content ideas, filming and editing, and building a recognizable and consistent online presence through short-form content.

I don’t approach social media as just content creation - I approach it as communication. I pay close attention to trends, audience behavior, and storytelling, making sure every piece of content has purpose. I’m proactive, reliable, and comfortable taking ownership of content planning, strategy, and overall account management, ensuring consistency and alignment with brand goals, especially in fast-paced and remote work environments.

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Language

Serbian
Fluent
English
Advanced

Work Experience

Social Media Manager at Emerald Living
March 11, 2024 - March 10, 2026
Managing and overseeing daily social media activities, with continuous content optimization based on performance insights. Developing and implementing content plans focused on increasing brand visibility. Planning and producing video formats aligned with platform dynamics and current trends. Monitoring and interpreting key performance metrics.
Social Media Manager at La Mary Beauty
April 21, 2025 - September 1, 2025
Managing and strategically developing brand presence on social media; planning and executing content strategy with a balanced mix of content formats.
Marketing at Faculty of Economics, University of Novi Sad - Subotica
January 1, 2015 - January 1, 2019
Marketing activities within an academic setting.

Education

Bachelor's degree in Economics at Faculty of Economics in Subotica, University of Novi Sad
October 1, 2019 - July 15, 2026
Bachelor's degree in Economics at Faculty of Economics, University of Novi Sad – Subotica Campus
January 11, 2030 - January 1, 2025
at Faculty of Economics in Subotica, University of Novi Sad
January 11, 2030 - April 12, 2026

Qualifications

Fundamentals of Digital Marketing
January 11, 2030 - April 5, 2026
Google Portfolios
January 11, 2030 - April 5, 2026
Social Media Marketing
January 11, 2030 - April 5, 2026
SkillUp
January 11, 2030 - April 5, 2026
Fundamentals of Digital Marketing
January 11, 2030 - April 12, 2026

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Retail