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Hi, I’m Afsha Parveen, a results-driven SEO Manager and Growth Strategist with 7+ years of experience driving organic search growth and full-funnel digital marketing for B2B and B2C brands. I have a proven track record of boosting keyword rankings, domain authority, and organic traffic through data-driven content strategy, CRO, and competitive analysis. I specialize in AI search readiness (SGE/GEO), E-E-A-T optimization, Core Web Vitals, mobile-first indexing, schema markup, and A/B testing. I thrive on cross-functional collaboration, campaign management, and performance analytics to deliver ROI and hit KPIs. I leverage AI tools and advanced analytics to scale content and campaigns while keeping user experience and search quality at the center of everything I do.…Hi, I’m Afsha Parveen, a results-driven SEO Manager and Growth Strategist with 7+ years of experience driving organic search growth and full-funnel digital marketing for B2B and B2C brands. I have a proven track record of boosting keyword rankings, domain authority, and organic traffic through data-driven content strategy, CRO, and competitive analysis. I specialize in AI search readiness (SGE/GEO), E-E-A-T optimization, Core Web Vitals, mobile-first indexing, schema markup, and A/B testing. I thrive on cross-functional collaboration, campaign management, and performance analytics to deliver ROI and hit KPIs. I leverage AI tools and advanced analytics to scale content and campaigns while keeping user experience and search quality at the center of everything I do.

Afsha Parveen

Growth Marketer, Marketing Strategist, Content Creator, +3

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Hi, I’m Afsha Parveen, a results-driven SEO Manager and Growth Strategist with 7+ years of experience driving organic search growth and full-funnel digital marketing for B2B and B2C brands. I have a proven track record of boosting keyword rankings, domain authority, and organic traffic through data-driven content strategy, CRO, and competitive analysis. I specialize in AI search readiness (SGE/GEO), E-E-A-T optimization, Core Web Vitals, mobile-first indexing, schema markup, and A/B testing. I thrive on cross-functional collaboration, campaign management, and performance analytics to deliver ROI and hit KPIs. I leverage AI tools and advanced analytics to scale content and campaigns while keeping user experience and search quality at the center of everything I do.…Hi, I’m Afsha Parveen, a results-driven SEO Manager and Growth Strategist with 7+ years of experience driving organic search growth and full-funnel digital marketing for B2B and B2C brands. I have a proven track record of boosting keyword rankings, domain authority, and organic traffic through data-driven content strategy, CRO, and competitive analysis. I specialize in AI search readiness (SGE/GEO), E-E-A-T optimization, Core Web Vitals, mobile-first indexing, schema markup, and A/B testing. I thrive on cross-functional collaboration, campaign management, and performance analytics to deliver ROI and hit KPIs. I leverage AI tools and advanced analytics to scale content and campaigns while keeping user experience and search quality at the center of everything I do.

Available to hire

Hi, I’m Afsha Parveen, a results-driven SEO Manager and Growth Strategist with 7+ years of experience driving organic search growth and full-funnel digital marketing for B2B and B2C brands. I have a proven track record of boosting keyword rankings, domain authority, and organic traffic through data-driven content strategy, CRO, and competitive analysis.

I specialize in AI search readiness (SGE/GEO), E-E-A-T optimization, Core Web Vitals, mobile-first indexing, schema markup, and A/B testing. I thrive on cross-functional collaboration, campaign management, and performance analytics to deliver ROI and hit KPIs. I leverage AI tools and advanced analytics to scale content and campaigns while keeping user experience and search quality at the center of everything I do.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Hindi

Fluent

Work Experience

Growth and SEO Strategist at Stylework

February 1, 2023 - Present

Drove 60% organic traffic growth in 8 months by executing a full-funnel SEO strategy combining technical fixes, topical content clusters, and AI-assisted content production. Leveraged AI tools including ChatGPT to scale content output for websites, blogs, and ad copies, reducing turnaround time while maintaining SEO quality. Implemented E-E-A-T best practices across all web content to improve trust signals and keyword rankings. Optimized content for SGE and GEO readiness by restructuring pages around intent-based queries; improved featured snippet capture and zero-click visibility. Improved app engagement by 45% through coordinated push notification and app optimization. Built remarketing campaigns via WhatsApp and email using behavioral data segmentation. Created custom dashboards in GA4, GSC, and Looker Studio to track KPIs. Collaborated with tech and product teams to improve website health and Core Web Vitals. Managed sales lead pipeline and coordinated paid campaign strategy with s

Senior SEO Executive at Techmagnate

February 1, 2022 - February 1, 2023

Achieved 60% year-on-year growth in organic traffic for Bajaj Home Loan and LAP in a highly competitive fintech vertical. Delivered 20% higher keyword rankings for high-conversion, bottom-of-funnel search queries. Built data-driven traffic projection models improving campaign planning accuracy by approximately 35%. Applied keyword clustering and search intent mapping to align content strategy with the full user journey. Coordinated with Bajaj in-house team ensuring 95%+ adherence to SEO governance and best practices.

SEO Team Lead at Digital Web Solutions

June 1, 2021 - February 1, 2022

Led a team of 3 SEO professionals across 60+ UK client projects, improving campaign efficiency by 25%. Conducted monthly technical SEO audits, reducing crawl errors and improving site speed by 40%, directly impacting Core Web Vitals performance. Introduced standardized reporting frameworks that improved client communication and account retention.

SEO Executive at Elixir Web Solutions

May 1, 2018 - June 1, 2021

Managed 15+ SEO projects simultaneously, achieving average organic traffic growth of 35% across accounts. Executed ORM campaigns that reduced negative brand mentions in search results by 30%. Designed competitor gap analysis reports and keyword research frameworks used in client pitches. Trained new team members on SEO processes, tools, and quality standards.