Available to hire
Creative and results-driven Digital Marketing Manager with 9+ years of experience developing and executing impact-focused campaigns that elevate brand visibility and drive engagement. Adept at interpreting data and optimizing strategies to enhance ROI while leading social media and content marketing initiatives.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Work Experience
Digital Marketing Manager at FirstWorld Communities Limited
January 1, 2022 - January 1, 2025Elevated brand visibility by 30% through strategic content creation and targeted social media advertising. Engineered and managed Google Ads campaigns, achieving 15% improvement in conversion rates. Interpreted digital marketing performance data using analytics tools and delivered actionable insights for continuous optimization.
Digital Marketing Strategist at Ciuci Consulting
January 1, 2021 - January 1, 2022Devised and executed data-driven digital marketing campaigns, driving 25% increase in customer engagement. Leveraged Google Analytics to monitor campaign effectiveness, optimizing strategies for improved ROI. Maintained knowledge of industry trends to ensure competitive digital strategies across channels including social media, email, search, and display advertising.
Brand and Digital Marketing Manager at Visagate Consulting Limited
January 1, 2020 - January 1, 2021Pioneered successful content marketing strategy that drove 35% increase in website traffic. Oversaw paid advertising campaigns on Facebook, Instagram, and Google, achieving 20% reduction in cost-per-click (CPC). Initiated and led social media engagement efforts to increase brand awareness and improve customer retention.
Media Buying Specialist at Saluni Beauty
January 1, 2017 - January 1, 2019Authored and executed impactful digital marketing campaigns across Meta and Google platforms, resulting in 30% increase in sales inflows. Used Google Analytics to track campaign performance and app installs, optimizing campaigns for enhanced ROI and customer retention. Stayed current with emerging trends to implement competitive digital strategies across social media, email, search, and display advertising.
Digital Marketing Team Lead at Digital Communications
January 1, 2015 - January 1, 2014Augmented product sales by 20% through implementation of effective online marketing strategies. Managed social media platforms to foster customer loyalty and broaden brand reach.
Education
Post Graduate Diploma at Chartered Institute of Customer Relationship Management, Customer Relationship University of Cape Coast
January 11, 2030 - August 12, 2026BBA, Marketing at University of Cape Coast
January 11, 2030 - August 12, 2026Qualifications
Product Management Certificate
January 11, 2030 - August 12, 2026Pendo Product Analytics
January 11, 2030 - August 12, 2026Pendo Google Digital Marketing Fundamentals
January 11, 2030 - August 12, 2026Google Introduction to AI, LLM
January 11, 2030 - August 12, 2026Google Global Star Digital Marketing Expert
January 11, 2030 - August 12, 2026HubSpot Academy
January 11, 2030 - August 12, 2026Chartered Institute of Customer Relationship Management (CICRM) / Professional Certifications
January 11, 2030 - August 12, 2026SEO (Google Ads, Google AdWords)
January 11, 2030 - August 12, 2026Industry Experience
Media & Entertainment, Professional Services
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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