Website not available. Sign in: https://www.twine.net/signup - Experienced Illustrator and Designer with a demonstrated history of working in the design industry. Skilled in Photography, Graphics, Logo Design, Painting, and Typography. Strong arts and design professional with a Bachelor of Fine Arts (BFA) focused in Illustration from Minneapolis College of Art and Design.
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Working with JRitt Interactive on the comprehensive brand development for Craig Anne Lake, focusing on elevating the brand’s presence within the luxury real estate market. I designed a sophisticated monogram logo and high-impact hero graphics that integrated architectural imagery with modern geometric layouts. By conducting targeted market research and creating a detailed brand style guide, I standardized visual elements across all platforms, including architectural floor plans and marketing materials, to strengthen the brand’s premium positioning and overall market recognition.
I developed the updated brand identity for JMS Artist Management, a Boston-based agency founded by Justin Stanley to promote the careers of virtuosic musicians such as the Boston Trio, Zéphyros Winds, and Lydian String Quartet. I designed a custom logo as a visual anchor, integrating classical music notation directly into the “JMS” typography. I translated the agency’s mission of “authentic connection” into a dynamic grid system featuring bold diagonal overlays and high-contrast typography to categorize a diverse roster. By pairing these modern geometric elements with professional photography, I established a high-energy aesthetic that balanced administrative clarity with the creative spirit of the performers.
https://www.allisonmhealy.com/design-page/jms-artist-management
For the CrossTek brand identity project, I developed a design system that translates complex membrane technology into a relatable, high-impact visual narrative. The process began by defining a brand personality that balances “Human” authenticity with “Geeky” scientific precision, resulting in a cohesive identity anchored by a custom geometric logo and the modern, efficient Futura Bold typeface. I established a set of brand guidelines and a signature monotone photography overlay to ensure a unified presence across North American and Chinese markets. By implementing these standards for typography, color accessibility, and industrial-focused imagery, the project successfully streamlined CrossTek’s global marketing efforts and elevated its positioning as a leader in industrial water reclamation.
In collaboration with Free Range, I worked on the comprehensive brand development for HealthBegins, a mission-driven organization dedicated to advancing health equity. To visually represent their “upstream” approach, I designed a series of custom vector illustrations that guide the viewer’s eye toward a hopeful horizon. By pairing this layered, narrative imagery with a distinctive logo and a cohesive corporate identity, I established a visual language rooted in optimism and empathy. This creative direction streamlined their marketing efforts to help solidify Health Begins’ position as a powerful catalyst for systemic transformation within the healthcare industry.
I collaborated with Free Range to develop high-impact brand collateral and a comprehensive visitor guide for the International Crane Foundation in Baraboo, Wisconsin. My role focused on leading the layout design for a suite of print media, transforming complex conservation data into intuitive visual assets that support the foundation’s mission to protect all 15 of the world’s crane species and their critical ecosystems. By utilizing vector illustration, I designed a cohesive site map and stationery that seamlessly integrate striking wildlife photography with a nature-inspired palette. These assets serve as essential tools for the Crane Discovery Center, enhancing the experience for thousands of annual visitors while maintaining a consistent global brand identity that reflects the foundation’s status as a leader in community-based conservation.
Designed for the DiceWeave role-playing game and podcast, this visual identity bridges the fun of tabletop gaming with the high-tech, cinematic atmosphere of the Mass Effect universe. The branding process began with an exploration of sacred geometry, utilizing the “Flower of Life” and “Metatron’s Cube” as foundational grids to derive a custom icosahedron, or 20-sided dice mark. The final logo features a glowing “core” suspended within a geometric constellation of light nodes, symbolizing the “weave” of complex narratives and character fates central to the game. By combining meticulous vector illustration with futuristic typography and holographic gradients, the brand guidelines establish a versatile, sci-fi aesthetic that scales seamlessly from a minimalist podcast icon to a detailed star chart-inspired graphic, perfectly capturing the game’s blend of deep space espionage and cinematic humor.
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