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For nearly a decade, I’ve worked across fashion design, trend forecasting, technical design, and collection development. I’ve learned that great collections aren’t built by following trends—they’re built by understanding people: what they value, what they’re drawn to, and how culture is evolving. Today, I help fashion and lifestyle brands turn emerging trends and consumer behavior into thoughtful collection concepts and creative direction—staying true to brand identity while creating something people genuinely connect with. I’m open to freelance projects, creative collaborations, and long-term partnerships.…For nearly a decade, I’ve worked across fashion design, trend forecasting, technical design, and collection development. I’ve learned that great collections aren’t built by following trends—they’re built by understanding people: what they value, what they’re drawn to, and how culture is evolving. Today, I help fashion and lifestyle brands turn emerging trends and consumer behavior into thoughtful collection concepts and creative direction—staying true to brand identity while creating something people genuinely connect with. I’m open to freelance projects, creative collaborations, and long-term partnerships.

Ana Heredia

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For nearly a decade, I’ve worked across fashion design, trend forecasting, technical design, and collection development. I’ve learned that great collections aren’t built by following trends—they’re built by understanding people: what they value, what they’re drawn to, and how culture is evolving. Today, I help fashion and lifestyle brands turn emerging trends and consumer behavior into thoughtful collection concepts and creative direction—staying true to brand identity while creating something people genuinely connect with. I’m open to freelance projects, creative collaborations, and long-term partnerships.…For nearly a decade, I’ve worked across fashion design, trend forecasting, technical design, and collection development. I’ve learned that great collections aren’t built by following trends—they’re built by understanding people: what they value, what they’re drawn to, and how culture is evolving. Today, I help fashion and lifestyle brands turn emerging trends and consumer behavior into thoughtful collection concepts and creative direction—staying true to brand identity while creating something people genuinely connect with. I’m open to freelance projects, creative collaborations, and long-term partnerships.

Available to hire

For nearly a decade, I’ve worked across fashion design, trend forecasting, technical design, and collection development. I’ve learned that great collections aren’t built by following trends—they’re built by understanding people: what they value, what they’re drawn to, and how culture is evolving.

Today, I help fashion and lifestyle brands turn emerging trends and consumer behavior into thoughtful collection concepts and creative direction—staying true to brand identity while creating something people genuinely connect with. I’m open to freelance projects, creative collaborations, and long-term partnerships.

Skills

Fashion Design

Technical Illustration

Branding

Presentation Design

Product Design

Experience Level

Fashion Design

Expert

Technical Illustration

Expert

Branding

Expert

Presentation Design

Expert

Product Design

Expert

Work Experience

Fashion/Technical Designer (Freelancer) at Altitude-sports.com

January 1, 2026 - April 30, 2026

Conducted trend research and developed technical designs and techpacks for seasonal clothing collections for Vallier and Altitude Sports Private Label. Collaborated on brand identity elements and accessories for both brands. Worked remotely from Montreal, Quebec.

Fashion Designer / Technical Designer at Atelier OVRD

April 1, 2023 - January 1, 2026

Designed seasonal clothing collections for brands such as Howl, Souvenir, and Loviah, focusing on snowboard, technical, and streetwear apparel. Collaborated with teams to create menswear and unisex apparel, ensuring high-quality designs and market relevance. Supported collection design development across season planning and product execution.

Freelancer Designer at Altitude-sports.com

January 1, 2023 - January 1, 2026

Trend research and technical design development for seasonal clothing collections, including techpacks and seasonal product support for private label programs. Collaborated on brand identity elements and accessories when needed for collection development and execution.

Founder & Creative Director at Studio Creativo

January 1, 2023 - Present

Help fashion and lifestyle brands shape collections through creative direction, trend forecasting, concept development, and technical design support. Develop seasonal concepts, creative direction, and collection proposals aligned with brand identity and target audience. Translate emerging trends, cultural shifts, and consumer behavior into commercially relevant collection ideas and product opportunities. Support brands from early concept development through collection planning, collaborating with technical and production partners when needed. Provide technical design support during execution for brands requiring additional development.

Technical Designer / Assistant Fashion Designer at Altitude-sports.com

September 1, 2021 - September 30, 2022

Developed technical designs and trend research for Vallier’s seasonal clothing collection, contributing to increased market appeal. Collaborated with cross-functional teams to create techpacks and design development for womenswear and menswear. Led trims and labels development to ensure high-quality products for Altitude-sports.com.

Assistant Fashion Designer at Beaumarche Inc.

November 1, 2020 - September 30, 2021

Managed development of seasonal clothing collections for Iscamode and Conifère. Oversaw tech packs, fit and sizing meetings, factory communication, photoshoots, and website management. Collaborated with cross-functional teams to ensure successful execution of brand strategies and product launches. Improved efficiency in production processes, resulting in improved product quality and customer satisfaction.

Assistant Fashion Designer at Freemark Apparel Brands Group Inc.

February 1, 2019 - November 1, 2020

Assisted in design development and technical design for Bench, Urban Seasonal Clothing Collection, and Ladieswear apparel brands. Managed fabric and lab dip approvals to ensure quality and consistency in product development. Used Momentis Product Management system to support efficient workflow and project tracking.

Visual Presentation Specialist / Assistant Fashion Designer at Imperial Apparel Group

May 1, 2017 - October 31, 2018

Managed visual presentations for Stormpack by Sunice, GOTCHA, and Yukon River Outfitters collections for Costco. Assisted in technical design work for menswear, ladieswear, and kidswear seasonal clothing collections. Developed skills in visual merchandising, trend forecasting, and product proposal management.

Fashion Designer at Triple 5

June 1, 2016 - March 31, 2017

Assisted in sketching, CAD development, and color selection for seasonal clothing collections for Coupé, Triple 5 Soul, and Silver Jeans. Maintained line plans, prepared merchandising for client meetings, and ensured technical design, fit, and specs were met. Collaborated with design teams to bring urban, casual, and denim collections to life for women, men, and kids.