For over 15 years, I’ve been turning big ideas into creative work that connects with people and delivers real impact. I believe good design starts with clarity and purpose, and works best when strategy and creativity move together. I’ve built and led creative teams, shaped visual stories across brands and platforms, and guided projects from early ideas through to final execution. My approach is collaborative and human-centered, focused on creating thoughtful, meaningful design that brings out the best in teams and leaves a lasting impression.

Aileen M. Kelly

For over 15 years, I’ve been turning big ideas into creative work that connects with people and delivers real impact. I believe good design starts with clarity and purpose, and works best when strategy and creativity move together. I’ve built and led creative teams, shaped visual stories across brands and platforms, and guided projects from early ideas through to final execution. My approach is collaborative and human-centered, focused on creating thoughtful, meaningful design that brings out the best in teams and leaves a lasting impression.

Available to hire

For over 15 years, I’ve been turning big ideas into creative work that connects with people and delivers real impact. I believe good design starts with clarity and purpose, and works best when strategy and creativity move together.

I’ve built and led creative teams, shaped visual stories across brands and platforms, and guided projects from early ideas through to final execution. My approach is collaborative and human-centered, focused on creating thoughtful, meaningful design that brings out the best in teams and leaves a lasting impression.

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Language

English
Fluent
Spanish; Castilian
Advanced
French
Advanced

Work Experience

Creative Director / Lead Designer at Blue Book Theatre Company
April 1, 2022 - December 1, 2025
Created visually compelling designs across marketing, social media, and digital platforms, helping brands connect with audiences and stand out. I lead multidisciplinary teams, guiding projects from concept to delivery while managing timelines, budgets, and client needs. I also bring ideas to life in physical spaces, designing sets, props, and production elements in collaboration with creative and production teams. My approach blends creativity with strategy, ensuring every design is purposeful, engaging, and delivered to the highest standard.
Founder & Lead Coordinator at Creative English.cat
January 1, 2013 - January 1, 2021
I lead and mentor design teams, guiding projects from concept to final execution while fostering a collaborative, high-performing environment. I direct UI/UX and visual design initiatives that strengthen brand identity and enhance user experience across digital platforms. By combining strategic thinking with hands-on creativity, I deliver thoughtful, high-quality design solutions that delight clients and audiences alike.
Founder & Lead Designer at Little Big Yoga
September 1, 2019 - October 1, 2023
Led brand and visual redesigns, creating everything from brochures and posters to digital content that feels fresh and engaging. I develop logos and brand identities that help clients stand out and create memorable experiences. I also design projects and campaigns focused on sustainability, working closely with cross-functional teams to ensure every design supports project goals and resonates with audiences.

Education

Masters in Art Direction & Design at Elisava
January 1, 2024 - January 1, 2025
Interior & Graphic Design at LCI Barcelona
January 1, 2015 - January 1, 2019
Cultural Anthropology at University of Tennessee, Knoxville
January 1, 2006 - January 1, 2010

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Education, Other