Aina Sánchez i Velamazán

Available to hire

Digital marketing and content strategy professional with over six years of experience.

About

Digital marketing and content strategy professional with over six years of experience. I have led content and storytelling strategies for personal brands and digital projects, building audiences of more than 300,000 people across social media platforms. Specialized in creating narratives that connect with audiences and drive real engagement.

  • 5 years' experience
  • Joined February 2026

Languages

  • Spanish; CastilianFluent
  • Catalan; ValencianFluent
  • EnglishAdvanced

Industry experience

  • Media & Entertainment
  • Education
  • Professional Services
  • Retail
  • Travel & Hospitality
  • Software & Internet

More experts in Barcelona, Spain

Work experience· 6 roles

Content & Strategic Writing Specialist · The Tour GuyApr 2025 – Oct 2025 · 7 mos

Drove digital marketing content strategy and strategic writing for campaigns; produced engaging copy and narrative frameworks for multi-channel initiatives.

Product City Manager · The Tour GuyApr 2025 – Oct 2025 · 7 mos

Led tourism operations and product development in Barcelona; optimized customer experience, profitability, and KPIs; coordinated cross-functional teams across global marketing and product units.

Product City Manager of Barcelona · The Tour GuyApr 2025 – Oct 2025 · 7 mos

Coordinated product and tourism operations in Barcelona, enhancing customer experience and driving profitability. Collaborated with global marketing teams on brand content creation, local guides, and digital campaigns to strengthen brand presence. Managed KPI reporting and continuous improvement through data analysis. Advanced CRM usage, Excel, and collaborative tools for planning and communication. Supervised and trained guides and customer services staff. Conducted trend research and developed new experiences aligned with product strategy to meet customer demand.

Freelance Digital Marketing & Content Strategist · Freelance / Self-EmployedAug 2021 – Jun 2025 · 3 yrs 11 mos
Freelance Digital Planner · The Social Clique (Rachel Pedersen) – OnlineMar 2020 – Dec 2021 · 1 yr 10 mos
Digital Planner · IMC TOYSMar 2020 – Dec 2021 · 1 yr 10 mos

Education

Bachelor's Degree in Marketing, Advertising and Public Relations · University of Wales2017 – 2021

Certifications and awards

Driver's license2030 – 2026

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