I am a Senior Product Designer and Service Designer with over 12 years of experience creating intuitive, revenue-driving digital products across FinTech, hospitality, and enterprise platforms. I excel at translating complex user needs into elegant, scalable design solutions, building design systems, and mentoring design teams. I am passionate about AI-enhanced experiences, accessibility (WCAG 2.1 AA), and turning user insights into measurable business outcomes. My work spans leading end-to-end design for products serving millions of users, driving measurable growth, and collaborating across cross-functional teams to deliver cohesive cross-platform experiences. I thrive in fast-paced environments and enjoy shaping product strategy through user research, journey mapping, and design sprints.

Aishwarya Gulati

I am a Senior Product Designer and Service Designer with over 12 years of experience creating intuitive, revenue-driving digital products across FinTech, hospitality, and enterprise platforms. I excel at translating complex user needs into elegant, scalable design solutions, building design systems, and mentoring design teams. I am passionate about AI-enhanced experiences, accessibility (WCAG 2.1 AA), and turning user insights into measurable business outcomes. My work spans leading end-to-end design for products serving millions of users, driving measurable growth, and collaborating across cross-functional teams to deliver cohesive cross-platform experiences. I thrive in fast-paced environments and enjoy shaping product strategy through user research, journey mapping, and design sprints.

Available to hire

I am a Senior Product Designer and Service Designer with over 12 years of experience creating intuitive, revenue-driving digital products across FinTech, hospitality, and enterprise platforms. I excel at translating complex user needs into elegant, scalable design solutions, building design systems, and mentoring design teams. I am passionate about AI-enhanced experiences, accessibility (WCAG 2.1 AA), and turning user insights into measurable business outcomes.

My work spans leading end-to-end design for products serving millions of users, driving measurable growth, and collaborating across cross-functional teams to deliver cohesive cross-platform experiences. I thrive in fast-paced environments and enjoy shaping product strategy through user research, journey mapping, and design sprints.

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Language

English
Fluent

Work Experience

Lead Product Designer at Xooplabs Studios
December 1, 2021 - Present
Led design team delivering user-centric mobile and web apps for 40+ global clients across FinTech, healthcare, and enterprise sectors. Designed financial platform serving 50,000+ users, achieving 180% increase in conversion and 92% user satisfaction via journey mapping and behavioral insights. Built scalable Figma design systems adopted by 8 product teams, reducing design-to-development handoff time by 60%. Championed WCAG 2.1 AA accessibility, raising scores from 78% to 96% and expanding reach to 50k+ users with disabilities. Conducted 120+ user interviews and usability tests informing roadmaps and contributing to $2M+ in retained ARR.
Senior Product Designer at InterContinental Hotels Group (IHG)
January 1, 2021 - October 1, 2021
Designed interfaces for enterprise booking management platforms used by 500+ corporate clients across multiple time zones. Redesigned mission-critical dashboard reducing task completion time by 40% through improved information architecture and progressive disclosure. Led cross-functional design sprints launching 5 major features, boosting user retention by 45%. Facilitated design-thinking workshops with C-level executives to translate business objectives into user-centric strategies.
Product Designer at Radisson Hotel Group
June 1, 2013 - January 1, 2021
Developed design strategies for digital products across new properties, collaborating with engineering, marketing, and sales. Launched 12+ web and mobile products with 98% client satisfaction, using rapid prototyping and stakeholder management. Redesigned e-commerce platform increasing online sales by 340% and reducing cart abandonment by 55% through flow optimization. Built high-fidelity prototypes that accelerated stakeholder buy-in and reduced revision cycles by 50%.
UI/UX Designer at Various Agencies
January 1, 2012 - January 1, 2016
Delivered end-to-end design solutions for a portfolio of clients from startups to Fortune 500s. Built brand identities and scalable design systems for early-stage startups.

Education

Nielsen Norman Group UX Certification at Nielsen Norman Group
January 11, 2030 - January 27, 2026
Google UX Design Professional Certificate at Google
January 11, 2030 - January 27, 2026
Bachelor of Commerce at Delhi University
January 11, 2030 - January 27, 2026
Bachelor of Commerce at Delhi University
January 11, 2030 - March 5, 2026

Qualifications

Design Systems Certification
January 11, 2030 - January 27, 2026
UX Certification
January 11, 2030 - January 27, 2026
Google UX Design Professional Certificate
January 11, 2030 - January 27, 2026
Design Systems Certification
January 11, 2030 - January 27, 2026
Nielsen Norman Group UX Certification
January 11, 2030 - March 5, 2026
Google UX Design Professional Certificate
January 11, 2030 - March 5, 2026
Design Systems Certification
January 11, 2030 - March 5, 2026

Industry Experience

Financial Services, Healthcare, Travel & Hospitality, Professional Services, Media & Entertainment, Software & Internet