I am a results-driven Creative Visual Designer and Team Lead with 12+ years of experience delivering impactful brand identities, UI/UX solutions, and design strategies across healthcare, government, technology, and fantasy gaming sectors. I have a proven track record of leading cross-functional design teams, mentoring junior designers, and collaborating with copywriting teams to produce engaging, audience-centric content.\n\nMy expertise spans branding, illustration, typography, matte painting, and UI design, blending creativity with strategic thinking to drive measurable engagement. I thrive in collaborative environments and enjoy turning brand visions into cohesive design systems that resonate with audiences.

AJAY TRIPATHI

I am a results-driven Creative Visual Designer and Team Lead with 12+ years of experience delivering impactful brand identities, UI/UX solutions, and design strategies across healthcare, government, technology, and fantasy gaming sectors. I have a proven track record of leading cross-functional design teams, mentoring junior designers, and collaborating with copywriting teams to produce engaging, audience-centric content.\n\nMy expertise spans branding, illustration, typography, matte painting, and UI design, blending creativity with strategic thinking to drive measurable engagement. I thrive in collaborative environments and enjoy turning brand visions into cohesive design systems that resonate with audiences.

Available to hire

I am a results-driven Creative Visual Designer and Team Lead with 12+ years of experience delivering impactful brand identities, UI/UX solutions, and design strategies across healthcare, government, technology, and fantasy gaming sectors. I have a proven track record of leading cross-functional design teams, mentoring junior designers, and collaborating with copywriting teams to produce engaging, audience-centric content.\n\nMy expertise spans branding, illustration, typography, matte painting, and UI design, blending creativity with strategic thinking to drive measurable engagement. I thrive in collaborative environments and enjoy turning brand visions into cohesive design systems that resonate with audiences.

See more

Language

English
Advanced

Work Experience

Senior Graphic Designer at TOGWE
November 1, 2024 - Present
Led end-to-end branding, social media creative production, and UI design for fantasy gaming applications including Vision 11, Dream11, Fame 11, My Ground 11, and Peel Blue. Managed and mentored junior designers, conducting design reviews to ensure quality and brand consistency across all deliverables. Collaborated with copywriting teams to produce cohesive, campaign-ready creative assets aligned with brand voice.
Senior Graphic Designer at SD Creative
August 1, 2024 - October 1, 2024
Designed innovative visual content for social media campaigns, brand portfolios, and print collateral. Partnered with copywriting teams to align creative output with campaign messaging and brand strategy.
Creative Director at WebZyro Technologies Pvt. Ltd.
March 1, 2024 - June 1, 2024
Conceptualized and directed social media design campaigns and print design projects for a diverse client base. Trained and upskilled junior designers in design software proficiency and creative aesthetic principles. Collaborated with copywriting teams to develop brand-aligned creative content and campaign materials.
Lead Designer at Kenzera Digital Service Pvt. Ltd.
October 1, 2022 - January 1, 2024
Designed social media creatives and product launch campaigns for international clients across multiple industries. Produced high-impact sales presentations to support business development and client acquisition activities. Led, guided, and reviewed junior graphic designers' work to maintain brand consistency and design quality standards.
Lead Designer at Aether Software Solutions Pvt. Ltd.
November 1, 2016 - October 1, 2022
Developed comprehensive branding guidelines and social media design systems for a diverse portfolio of clients. Created creative assets for product launches in close collaboration with copywriting and marketing teams. Assigned tasks, approved deliverables, and mentored junior graphic designers to foster team growth. Produced sales presentations supporting marketing and client-facing business initiatives.
Graphic Designer at Creative Imprints LLP
February 1, 2016 - November 1, 2016
Designed stage sets, banners, and newspaper advertisements for Bihar Government initiatives including BMSP (Bihar Madhyamik Shiksha Parisad) – Tarang 2016. Produced creative collateral for Genesys Consulting in-house projects.
Graphic Designer at HostAxis Pvt. Ltd.
December 1, 2013 - January 1, 2016
Delivered freelance graphic design solutions for a leading network services company. Generated branding and marketing assets aligned with client requirements and brand guidelines.

Education

Master of Fine Arts (MFA) – Applied Art: Painting & Drawing at Pracheen Kala Kendra, Chandigarh
January 1, 2016 - January 1, 2018
Bachelor of Fine Arts (BFA) – Applied Art: Painting & Drawing at Pracheen Kala Kendra, Chandigarh
January 1, 2009 - January 1, 2013
Advanced Diploma – Media Technologies at SAE Technology College, Delhi
January 1, 2005 - January 1, 2007

Qualifications

AI Generative Design Certification – upGrad
January 11, 2030 - May 30, 2026

Industry Experience

Gaming, Government, Healthcare, Software & Internet, Professional Services