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I’m Akbota Yang, a multidisciplinary creative professional based in the Greater Toronto Area. I bring 7 years of experience leading branding, digital and print marketing, UI/UX, consumer packaged goods, and web-based executions across multiple channels. I excel at bridging creativity, technology, and strategy to deliver brand integrity, meaningful customer experiences, and measurable business outcomes. I collaborate cross-functionally with marketing, product, and production teams to turn ideas into impactful experiences.…I’m Akbota Yang, a multidisciplinary creative professional based in the Greater Toronto Area. I bring 7 years of experience leading branding, digital and print marketing, UI/UX, consumer packaged goods, and web-based executions across multiple channels. I excel at bridging creativity, technology, and strategy to deliver brand integrity, meaningful customer experiences, and measurable business outcomes. I collaborate cross-functionally with marketing, product, and production teams to turn ideas into impactful experiences.

Akbota Yang

Creative Director, Product Designer, Brand Designer, +3

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I’m Akbota Yang, a multidisciplinary creative professional based in the Greater Toronto Area. I bring 7 years of experience leading branding, digital and print marketing, UI/UX, consumer packaged goods, and web-based executions across multiple channels. I excel at bridging creativity, technology, and strategy to deliver brand integrity, meaningful customer experiences, and measurable business outcomes. I collaborate cross-functionally with marketing, product, and production teams to turn ideas into impactful experiences.…I’m Akbota Yang, a multidisciplinary creative professional based in the Greater Toronto Area. I bring 7 years of experience leading branding, digital and print marketing, UI/UX, consumer packaged goods, and web-based executions across multiple channels. I excel at bridging creativity, technology, and strategy to deliver brand integrity, meaningful customer experiences, and measurable business outcomes. I collaborate cross-functionally with marketing, product, and production teams to turn ideas into impactful experiences.

Available to hire

I’m Akbota Yang, a multidisciplinary creative professional based in the Greater Toronto Area. I bring 7 years of experience leading branding, digital and print marketing, UI/UX, consumer packaged goods, and web-based executions across multiple channels.

I excel at bridging creativity, technology, and strategy to deliver brand integrity, meaningful customer experiences, and measurable business outcomes. I collaborate cross-functionally with marketing, product, and production teams to turn ideas into impactful experiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Russian

Fluent

Work Experience

Independent Creative Direction & Design Consultant at Creative Studio by Akbota Yang

November 1, 2025 - Present

Lead creative direction and brand development across branding, multi-channel campaigns, retail environments, packaging systems, and digital experiences. Oversee end-to-end execution from concept strategy to final production, ensuring alignment between creative vision and business objectives. Build and maintain client relationships, guiding stakeholders through creative decisions, feedback cycles, and project priorities balancing brand integrity, customer experience, and project success.

Creative Manager | Product Design & Branding at High Tide Inc.

September 1, 2023 - May 1, 2025

Led full-cycle product development for 500+ products and variants, from concept approval through production and marketing; many generated repeat orders and sustained demand. Managed accountability for key accounts and strategic initiatives; established back schedules and ensured flawless execution. Led daily team meetings and maintained tracking systems and documentation of directives. Reviewed and prioritized incoming project requests while coordinating task distribution across the team. Developed design concepts and strategic frameworks aligned with brand goals and business objectives.

Intermediate UX & Product Designer at High Tide Inc.

June 1, 2021 - August 1, 2023

Led creative strategy and design for retail packaging, signage, wayfinding systems, and point-of-purchase displays across diverse retail environments. Developed 15+ in-house brands sold across retail and wholesale channels. Designed consumer-focused products, packaging, and brand assets aligned with competitive research and market trends. Developed UX wireframes, UI concepts, and website style guides; created digital marketing assets including email templates and web banners. Produced original illustrations and designed product instructions, catalogs, and promotional materials to support house brands.

Graphic Designer at High Tide Inc.

October 1, 2019 - June 1, 2021

Conceptualized digital and print materials across marketing, web, branding, and multi-channel campaigns. Provided technical graphic support to production teams, content creators, clients, and vendors. Contributed to project-based marketing strategy and planning initiatives.

Jr. Graphic Designer & Web Specialist at High Tide Inc.

April 1, 2019 - September 1, 2019

Managed wholesale and retail product listings across e-commerce channels. Supported product photography and visual asset coordination. Created marketing content including email campaigns, posters, and digital banners. Contributed to brand content development and consistency.

Customer Service & Design Representative at Bang-On T-Shirts

July 1, 2018 - February 1, 2019

Assisted customers in-store while managing custom print design requests. Consulted with clients on design ideas, apparel options, and print specifications. Executed custom t-shirt designs and prepared artwork for production. Coordinated orders from request to final delivery, ensuring accuracy and customer satisfaction.

Graphic Designer at 375 Showroom, New York

February 1, 2018 - April 1, 2018

Created social media content and brand catalogs to support brand visibility and audience engagement.

Packaging Designer at Mantis Organics Corporation

February 1, 2018 - April 1, 2018

Developed packaging concepts aligned with brand positioning and market research.