For Kira Clothing, the goal was to create a modern, stylish, and versatile brand identity that reflects the brand’s focus on fashion-forward designs, comfort, and individuality. The brand identity needed to appeal to a wide audience while maintaining a sense of sophistication and trend relevance.

Logo Design

The logo was designed with clean, minimal typography to ensure timelessness and adaptability across platforms.

A subtle icon/mark was incorporated, symbolizing elegance, movement, and creativity—qualities aligned with fashion.

The design maintains versatility, working seamlessly on clothing tags, packaging, social media, and print.

Brand Identity

Color Palette: Neutral tones (black, beige, white) paired with bold accent shades to balance luxury with modern style.

Typography: Sleek sans-serif and elegant serif combinations to reflect modernity and sophistication.

Visual Elements: Patterns inspired by fabric textures and fashion cuts, giving the brand a unique, stylish edge.

Applications: Extended to clothing tags, packaging, shopping bags, website, and social media templates, ensuring consistency across all touchpoints.

Outcome

The Kira Clothing brand identity positions the label as chic, modern, and consumer-focused, appealing to trend-conscious customers. It builds recognition and trust in both retail and digital spaces, making the brand stand out in a competitive fashion market.

The Food Bite app was designed to provide a fast, intuitive, and visually appealing experience for users ordering their favorite meals. The goal was to create a seamless flow from browsing restaurants to tracking orders, ensuring both convenience and delight.

Key Features & UI/UX Approach

Onboarding Flow: Clean, minimal welcome screens introducing key features.

Restaurant & Menu Browsing: Categorized food sections, search filters (cuisine, rating, price), and engaging food visuals.

Quick Ordering: One-tap “Add to Cart” and simplified checkout process.

Order Tracking: Real-time order status updates with map-based delivery tracking.

Personalization: User profiles with saved addresses, payment methods, and past orders.

Notifications: Smart push notifications for order updates, offers, and promotions.

Design Style

Color Palette: Fresh, vibrant tones (red, orange, and green) symbolizing appetite and energy.

Typography: Bold yet clean fonts for easy readability.

Visuals & Icons: Minimal, modern icons with high-quality food imagery to drive cravings.

Layout: Grid-based structure for menus, ensuring smooth navigation and focus on visuals.

Outcome

The Food Bite app design delivers a delightful user journey, from discovering meals to receiving deliveries, while maintaining a clean, modern, and appetizing interface. It enhances usability, engagement, and customer satisfaction, making food ordering both simple and enjoyable.

The Travel Mobile App was designed to make exploring destinations simple, engaging, and stress-free. The goal was to create a user-friendly interface that blends aesthetic visuals with smooth navigation, helping travelers plan their journeys effortlessly.

Key Features & UI/UX Approach

Onboarding Experience: A quick and engaging intro guiding users through app features.

Search & Explore: Intuitive search with filters (location, budget, activities) and visually rich destination cards.

Booking System: Simplified booking process for flights, hotels, and tours with clear CTAs.

Interactive Maps: Integrated maps showing nearby attractions, hotels, and restaurants.

Personal Dashboard: A personalized section where users can save trips, wishlists, and booking details.

Clean Navigation: Bottom navigation bar for easy access to Home, Explore, Bookings, and Profile.

Design Style

Color Palette: Fresh and calming tones (blues, whites, and accents of orange/yellow) to represent travel, trust, and adventure.

Typography: Modern sans-serif fonts ensuring readability across devices.

Icons & Illustrations: Minimal icons and playful illustrations that make the experience engaging.

Visuals: High-quality imagery of destinations to spark wanderlust.

Outcome

The app design provides a seamless journey for travelers, from inspiration to booking, while maintaining a modern, minimal, and engaging interface. It enhances the overall travel experience by combining functionality with delightful visuals, ensuring users feel excited and confident while planning trips.

The Zero Point Tennis Center brand identity was designed to reflect energy, precision, and sportsmanship, capturing the dynamic spirit of tennis while maintaining a professional and modern appeal. The goal was to create a brand that resonates with athletes, trainers, and tennis enthusiasts alike.

Logo Design

The logo incorporates tennis-inspired elements such as the racket, ball trajectory, or court lines, blended into a clean and minimal symbol. The concept of “Zero Point” symbolizes both a fresh start and the beginning of every game, emphasizing focus, discipline, and growth. The typography is bold and sporty, conveying strength, agility, and competitiveness.

Color Palette

The identity uses a fresh, energetic palette:

Green tones for the tennis court and energy.

Yellow accents representing the tennis ball and vibrancy.

Dark gray/black for balance, professionalism, and contrast.

Typography

A modern sans-serif typeface was chosen to ensure clarity and impact, with sporty, sharp letterforms that reflect movement and speed.

Brand Applications

The identity was expanded into multiple brand touchpoints, including:

Sports Merchandise – apparel, tennis gear, and accessories with logo placement.

Business Collateral – letterheads, cards, and brochures for professional communication.

Environmental Branding – signage, banners, and court branding to enhance the player and visitor experience.

Digital Assets – social media templates, website UI, and mobile app visuals to connect with the digital audience.

Outcome

The result is a strong, energetic, and modern identity that positions Zero Point Tennis Center as a hub for excellence and passion in tennis. The logo and visual system not only reflect the sport’s dynamism but also create a recognizable and lasting impression across all mediums.

The brand identity for Holland Shipping Co. was created to reflect the company’s core values of trust, reliability, and global connectivity within the maritime and logistics industry. The goal was to craft a professional yet timeless visual system that communicates authority in international shipping while staying modern and versatile across platforms.

Logo Design

The logo was designed with a clean and minimal style, combining maritime-inspired elements such as waves, anchors, or compass forms with bold typography. The design emphasizes strength, direction, and stability, echoing the company’s role in moving goods across oceans with precision and care.

Color Palette

The chosen colors include deep navy blue to represent professionalism, trust, and the sea; complemented with white and light gray tones for clarity and balance; and a touch of orange/red accent to signify energy, movement, and global trade.

Typography

A modern, bold sans-serif font was selected to ensure legibility and authority, while secondary typefaces maintain a clean, corporate feel across print and digital assets.

Visual Identity & Applications

The brand identity system extends beyond the logo to include:

Business Stationery – letterheads, envelopes, and business cards designed for professionalism.

Marketing Collateral – brochures, posters, and advertisements tailored for international trade shows and clients.

Digital Presence – website interface, mobile visuals, and social media assets ensuring consistency across online platforms.

Brand Patterns & Icons – graphical motifs inspired by maritime elements, used to add depth and recognition to branded materials.

Outcome

The final identity positions Holland Shipping Co. as a trusted and future-ready leader in global shipping, capable of resonating with both corporate partners and international clients. The strong yet adaptable design system ensures the brand stands out in a competitive marketplace, while remaining timeless and scalable for years to come.

Apex Lifts – Logo & Brand Identity Design

For Apex Lifts, I created a modern and professional brand identity reflecting reliability, innovation, and upward mobility in the elevator industry.

Logo Design:
Clean lines and geometric shapes symbolize stability and vertical movement, while bold, modern typography conveys strength and trust. The color palette combines deep blues with vibrant accents for a professional yet dynamic feel.

Brand Identity:
Color Palette & Typography: Modern, readable, and consistent across platforms.
Visual Elements: Icons and patterns inspired by upward motion.
Applications: Extended to stationery, social media, marketing materials, and digital interfaces.

Outcome:
A cohesive brand identity that positions Apex Lifts as a reliable and innovative brand, enhancing recognition across B2B and B2C audiences.