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I'm Mojeed Akinsola-Akinmade, a results-driven Marketing & Communications leader with 8+ years of experience orchestrating high-impact campaigns across Africa and beyond. I blend data analytics, PR strategy, digital media, and storytelling to build iconic brand narratives for global platforms, including Netflix and MTV, and have engineered explosive growth—from taking products to 181,000+ BVN-verified users to delivering 10,000 app downloads within the first 3 hours of launch. I thrive in fast-paced, cross-functional environments and bring the creative energy and strategic rigor that international brands demand. My career spans influencer marketing, ad tech, and media partnerships, with a track record of building go-to-market strategies, robust brand architecture, media relationships, and performance-driven campaigns on lean budgets. I’m open to international and remote opportunities and eager to help organizations scale remarkable customer journeys.…I'm Mojeed Akinsola-Akinmade, a results-driven Marketing & Communications leader with 8+ years of experience orchestrating high-impact campaigns across Africa and beyond. I blend data analytics, PR strategy, digital media, and storytelling to build iconic brand narratives for global platforms, including Netflix and MTV, and have engineered explosive growth—from taking products to 181,000+ BVN-verified users to delivering 10,000 app downloads within the first 3 hours of launch. I thrive in fast-paced, cross-functional environments and bring the creative energy and strategic rigor that international brands demand. My career spans influencer marketing, ad tech, and media partnerships, with a track record of building go-to-market strategies, robust brand architecture, media relationships, and performance-driven campaigns on lean budgets. I’m open to international and remote opportunities and eager to help organizations scale remarkable customer journeys.

Mojeed Akinsola-Akinmade

Social Media Manager, Brand Strategist, Growth Marketer, +2

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I'm Mojeed Akinsola-Akinmade, a results-driven Marketing & Communications leader with 8+ years of experience orchestrating high-impact campaigns across Africa and beyond. I blend data analytics, PR strategy, digital media, and storytelling to build iconic brand narratives for global platforms, including Netflix and MTV, and have engineered explosive growth—from taking products to 181,000+ BVN-verified users to delivering 10,000 app downloads within the first 3 hours of launch. I thrive in fast-paced, cross-functional environments and bring the creative energy and strategic rigor that international brands demand. My career spans influencer marketing, ad tech, and media partnerships, with a track record of building go-to-market strategies, robust brand architecture, media relationships, and performance-driven campaigns on lean budgets. I’m open to international and remote opportunities and eager to help organizations scale remarkable customer journeys.…I'm Mojeed Akinsola-Akinmade, a results-driven Marketing & Communications leader with 8+ years of experience orchestrating high-impact campaigns across Africa and beyond. I blend data analytics, PR strategy, digital media, and storytelling to build iconic brand narratives for global platforms, including Netflix and MTV, and have engineered explosive growth—from taking products to 181,000+ BVN-verified users to delivering 10,000 app downloads within the first 3 hours of launch. I thrive in fast-paced, cross-functional environments and bring the creative energy and strategic rigor that international brands demand. My career spans influencer marketing, ad tech, and media partnerships, with a track record of building go-to-market strategies, robust brand architecture, media relationships, and performance-driven campaigns on lean budgets. I’m open to international and remote opportunities and eager to help organizations scale remarkable customer journeys.

Available to hire

I’m Mojeed Akinsola-Akinmade, a results-driven Marketing & Communications leader with 8+ years of experience orchestrating high-impact campaigns across Africa and beyond. I blend data analytics, PR strategy, digital media, and storytelling to build iconic brand narratives for global platforms, including Netflix and MTV, and have engineered explosive growth—from taking products to 181,000+ BVN-verified users to delivering 10,000 app downloads within the first 3 hours of launch. I thrive in fast-paced, cross-functional environments and bring the creative energy and strategic rigor that international brands demand.

My career spans influencer marketing, ad tech, and media partnerships, with a track record of building go-to-market strategies, robust brand architecture, media relationships, and performance-driven campaigns on lean budgets. I’m open to international and remote opportunities and eager to help organizations scale remarkable customer journeys.

Skills

Copywriting

Experience Level

Copywriting

Expert

Language

English

Fluent

Work Experience

Accounts Manager at Expressions Agency

August 1, 2025 - Present

Developed and managed end-to-end influencer strategies and campaigns for a portfolio of major brands including MTN Nigeria, CFAO, QuickTeller, Pernod Ricard (Absolut & Olmeca), Burger King, Nestlé, PZ Cussons, PocketMoni, and Rite Foods. Created bespoke influencer strategies tailored to each brand’s objectives, identifying the right creators, briefing talent, and delivering measurable engagement and conversions across Nigeria and the broader African market. Managed client relationships as the primary strategic partner, ensuring campaign alignment with brand voice, marketing goals, and regional cultural nuance.

Marketing & Communications Lead at Lohli (Ad Tech Startup)

August 1, 2024 - Present

Engineered a full go-to-market launch strategy that propelled the app to 10,000 downloads within 3 hours of launch — a record-breaking debut for an African Ad-Tech product. Scaled app downloads to 30,000+ in 3 days through precision multi-channel campaigns spanning social media, influencer activations, PR, and performance marketing. Drove sustained user growth to 181,000+ BVN-verified app users, demonstrating exceptional ability to convert awareness into verified, high-trust user acquisition. Developed and owned the brand's communications architecture from the ground up and managed integrated campaigns across paid social, influencer partnerships, content marketing, and press outreach, achieving outsized results on lean budgets. Built and maintained strategic relationships with media, tech journalists, and key opinion leaders to amplify brand visibility and organic reach. Designed performance dashboards and reporting frameworks to track KPIs, conversion funnels, and user acquisition c

PR Strategist – Netflix Nigeria Account at Zebra Stripes Networks

September 1, 2021 - August 1, 2024

Led PR and digital strategy for Netflix Nigeria's largest title launches including Anikulapo, Queen Charlotte – A Bridgerton Story, Shanty Town, Elesin Oba, Castle & Castle 2, Far From Home and Young, Famous & African — delivering 20% uplift in brand visibility and 82% subscription rate growth. Attended the Queen Charlotte global press event in Cape Town, building relationships with top-tier international media contacts and Netflix's global communications team. Managed high-profile talent across red carpet events and Netflix's Talent Appreciation event in Johannesburg. Collaborated cross-functionally with Netflix's global creative and marketing teams to localise campaigns for Nigerian audiences with cultural sensitivity and precision.

Brand Manager at Immigration Questions, Gehi Law & Associates

September 1, 2023 - January 1, 2024

Led brand strategy and communications for Immigration Questions, positioning the brand as a trusted resource for immigration guidance across North America. Developed and executed content and digital marketing strategies to grow brand awareness and audience engagement across social media and digital platforms, driving qualified traffic and inquiries to the firm. Managed brand messaging, tone, and identity to ensure consistency across all touchpoints, supporting the firm’s mission of making immigration information accessible and approachable for diverse audiences.

Account Lead – MTV Base & MTV Shuga Naija at Notabene Digital

September 1, 2021 - August 1, 2024

Directed the full digital marketing strategy for MTV Base and MTV Shuga Naija, increasing social followership by 55% and driving measurable viewership growth. Pioneered the introduction of TikTok as a new marketing channel for Shuga Naija, expanding reach into Gen Z demographics and modernising the brand's digital footprint. Managed end-to-end influencer and social campaigns, including the show's major launch activations, talent coordination, and audience engagement programmes. Conducted competitive analysis and audience research to surface growth opportunities, informing content strategy and differentiation in a competitive media landscape.

Digital Media & Communications Executive at Manal Group

November 1, 2018 - August 1, 2021

Managed digital presence for three Manal Group entities, growing combined social followership by 55%. Spearheaded a multi-channel digital marketing push — integrating SEO, paid advertising, content marketing, and social strategy — that increased sales revenue by 35%. Produced performance analysis reports with actionable recommendations that continuously improved campaign effectiveness and ROI.

Digital Media /PR Strategist at Notabene Digital

March 1, 2017 - October 1, 2018

Developed integrated digital media and PR strategies for a multi-client portfolio, driving brand awareness, audience engagement, and lead generation. Created and managed social media content calendars across Twitter, Facebook, Instagram, and LinkedIn, consistently exceeding KPIs for reach and engagement. Authored press releases, media pitches, and media kits that secured coverage in key publications and influencer partnerships. Monitored website analytics to identify trends and continuously optimise digital performance.