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I'm a Digital Marketer and Social Media Manager with 5+ years of experience helping startups and SMEs grow brand awareness and engagement across social platforms. I have honed my skills in research, content creation and strategy, search engine optimization, and audience engagement, delivering results like increased brand reach and engagement by up to 70% for tech startups, SMEs, and Web3 brands. Across fintech, gaming, EdTech, and Web3, I craft data-driven campaigns, manage multi-channel socials, and lead creative and regulatory-compliant campaigns. I collaborate with developers, designers, and executives to drive growth, community building, and meaningful partnerships.…I'm a Digital Marketer and Social Media Manager with 5+ years of experience helping startups and SMEs grow brand awareness and engagement across social platforms. I have honed my skills in research, content creation and strategy, search engine optimization, and audience engagement, delivering results like increased brand reach and engagement by up to 70% for tech startups, SMEs, and Web3 brands. Across fintech, gaming, EdTech, and Web3, I craft data-driven campaigns, manage multi-channel socials, and lead creative and regulatory-compliant campaigns. I collaborate with developers, designers, and executives to drive growth, community building, and meaningful partnerships.

Chidinma Akpati

Social Media Manager, Growth Marketer, Community Manager, +2

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I'm a Digital Marketer and Social Media Manager with 5+ years of experience helping startups and SMEs grow brand awareness and engagement across social platforms. I have honed my skills in research, content creation and strategy, search engine optimization, and audience engagement, delivering results like increased brand reach and engagement by up to 70% for tech startups, SMEs, and Web3 brands. Across fintech, gaming, EdTech, and Web3, I craft data-driven campaigns, manage multi-channel socials, and lead creative and regulatory-compliant campaigns. I collaborate with developers, designers, and executives to drive growth, community building, and meaningful partnerships.…I'm a Digital Marketer and Social Media Manager with 5+ years of experience helping startups and SMEs grow brand awareness and engagement across social platforms. I have honed my skills in research, content creation and strategy, search engine optimization, and audience engagement, delivering results like increased brand reach and engagement by up to 70% for tech startups, SMEs, and Web3 brands. Across fintech, gaming, EdTech, and Web3, I craft data-driven campaigns, manage multi-channel socials, and lead creative and regulatory-compliant campaigns. I collaborate with developers, designers, and executives to drive growth, community building, and meaningful partnerships.

Available to hire

I’m a Digital Marketer and Social Media Manager with 5+ years of experience helping startups and SMEs grow brand awareness and engagement across social platforms. I have honed my skills in research, content creation and strategy, search engine optimization, and audience engagement, delivering results like increased brand reach and engagement by up to 70% for tech startups, SMEs, and Web3 brands.

Across fintech, gaming, EdTech, and Web3, I craft data-driven campaigns, manage multi-channel socials, and lead creative and regulatory-compliant campaigns. I collaborate with developers, designers, and executives to drive growth, community building, and meaningful partnerships.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Advanced

Work Experience

Social Media Manager (Influencer Marketing) at Hypefy

February 1, 2025 - Present

Developed and executed a content strategy that led to a 40% increase in engagement across Instagram, LinkedIn, and TikTok with short-form videos, carousels, and branded visuals. Launched targeted email marketing campaigns via MailerLite and Customer.io, achieving 42% average open rates and 12% click-through rates. Managed daily operations across 4+ social platforms (50+ DMs weekly), comment management, and community building, contributing to a 25% boost in user interaction. Created and analyzed weekly performance reports using Meta Business Suite and Google Sheets, driving 20% improvement in reach and more informed campaign decisions.

Growth Marketer at VelocityPlay Gaming

January 1, 2024 - Present

Led multi-channel player acquisition strategies targeting high-value segments across sports betting, casino, and poker; optimized CAC and maximized LTV. Established KPIs including first-time deposit rates, player conversion funnels, and retention cohorts. Shaped brand narratives and ensured regulatory compliance across UK, EU, and emerging markets. Managed paid digital ads (Google Ads, Facebook, programmatic display) under platform restrictions; implemented attribution modeling and marketing mix optimization. Drove revenue growth via retention campaigns and VIP programs and conducted market research for expansion with localized strategies and industry partnerships.

Social Media Manager at Women In Blockchain Technology Africa (Web3)

August 1, 2024 - Present

Developed and executed strategic social media campaigns to educate and engage a growing Web3 community across Twitter, LinkedIn, and Instagram, resulting in a 60% increase in follower engagement within 3 months. Created content pipelines to simplify blockchain concepts for a non-technical African audience, increasing reach and event participation. Collaborated with blockchain developers, NFT artists, and thought leaders to spotlight African women in Web3 via interviews, Twitter Spaces, and curated storytelling. Led digital promotion of virtual and physical Web3 events, driving registrations and partnerships with Near Protocol, Ethereum Foundation, and other networks.

Digital Marketer at MyBookings (Fintech)

January 1, 2024 - Present

Content Creation & Strategy: Developed content calendars aligned with brand goals, boosting engagement by 45% and produced visually appealing posts and videos achieving 10,000+ views. Managed brand presence across Instagram, Facebook, Twitter, TikTok, YouTube. Analytics & Reporting: Monitored metrics to optimize content and ad spend, improving CTR by 25% and compiled monthly ROI-focused reports. Ads Manager: Designed targeted campaigns on Facebook and Instagram, achieving a 20% conversion rate increase and reaching over 50,000 per campaign.

Community Manager & Engagement Specialist at MoreTechies (Edutech)

January 1, 2022 - December 31, 2023

Grew social media following by 75% across Instagram, Twitter, and Facebook within one year. Launched targeted campaigns increasing website traffic by 30% and driving conversions.

Social Media Manager / Digital Marketing at CITEXCEL (Edutech)

January 1, 2022 - December 31, 2023

Developed and executed online marketing strategies to enhance brand presence, engage audiences, and drive conversions. Crafted compelling content for social media, scheduled posts, monitored engagement, analyzed metrics, and stayed current with digital marketing trends. Collaborated with cross-functional teams to ensure cohesive messaging and continuous optimization of campaigns to maximize ROI and brand growth.