AP

AKSHITA PARMAR

Available to hire

I’m Akshita Parmar, a Psychology (Hons.) graduate with a strong research and creative streak.

About

I’m Akshita Parmar, a Psychology (Hons.) graduate with a strong research and creative streak. My interests sit at the intersection of sleep psychology, pre-cognitive cognition, and consumer decision-making, where I explore how subconscious processes shape perception, choice, and belief formation.

Alongside research, I bring hands-on experience in digital strategy and content creation—managing social platforms end-to-end, improving reach through SEO-led analytics, and writing scripts and research-grounded content with a psychology-informed approach. I love turning behavioral insights into real-world outputs, whether that’s brand communication, audience retention-focused storytelling, or data-informed campaign execution.

  • 3 years' experience
  • Joined October 2026

Industry experience

  • Education
  • Media & Entertainment
  • Professional Services
  • Retail
  • Software & Internet

More experts in Chandigarh, India

Work experience· 6 roles

Social Media Manager - Team Lead · Digital Express TechnologiesSep 2025 – Jan 2026 · 5 mos

Managed Instagram, Facebook, LinkedIn, and the complete Meta Business Suite ecosystem, overseeing content, analytics, and ad workflows. Led and mentored interns while coordinating campaign strategy, content planning, and performance tracking. Gained hands-on experience with SEO optimization, email marketing, CRM, and review handling to strengthen brand visibility and engagement.

Freelance Scriptwriter · Vifr TechAug 2025 – Present · 1 yr 4 mos

Write both long-form and short-form YouTube scripts across diverse topics. Built audience-retention structures using storytelling hooks and psychologically engaging narratives. Collaborate with editors and strategists to align scripts with platform algorithms and engagement goals.

Content Writing and Communications Intern, Psych Major · Meta Business Suite & Social Media Analytics TechJul 2025 – Aug 2025 · 2 mos

Created research-based psychology content and captions aligned with brand voice and engagement strategy. Drafted workshop descriptions and structured campaign communication materials. Designed registration and feedback systems (Google Forms) to streamline audience interaction and data collection.

Content Editing Intern · Kisse ZindagiDec 2024 – Jan 2025 · 2 mos
Marketing and Branding Intern · OneCars IndiaAug 2024 – Present · 2 yrs 4 mos
Jewellery Brand and E-Commerce Management (Family Business)Aug 2023 – Present · 3 yrs 4 mos

Education

Bachelor of Arts in Psychology (Hons.) · Chandigarh University2020 – 2028

Certifications and awards

Research presentation at National Management Conference (IIM Ahmedabad)2025 – 2026

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