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I am an editorial leader with 25+ years of experience building and scaling high-impact content systems across media, technology, and entertainment. I’ve published 17 books (over 200,000 copies sold) and led teams that drive audience growth and brand authority through storytelling and editorial strategy. I currently blend narrative craft with AI strategy to design scalable content ecosystems and guide ventures from concept through distribution. My approach centers on voice consistency, quality, and performance, mentoring 20+ contributors, and partnering with cross-functional teams to deliver outcomes that matter for audiences and business goals.…I am an editorial leader with 25+ years of experience building and scaling high-impact content systems across media, technology, and entertainment. I’ve published 17 books (over 200,000 copies sold) and led teams that drive audience growth and brand authority through storytelling and editorial strategy. I currently blend narrative craft with AI strategy to design scalable content ecosystems and guide ventures from concept through distribution. My approach centers on voice consistency, quality, and performance, mentoring 20+ contributors, and partnering with cross-functional teams to deliver outcomes that matter for audiences and business goals.

Alan Goldsher

Writer, Content Producer, Content Strategist, +2

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I am an editorial leader with 25+ years of experience building and scaling high-impact content systems across media, technology, and entertainment. I’ve published 17 books (over 200,000 copies sold) and led teams that drive audience growth and brand authority through storytelling and editorial strategy. I currently blend narrative craft with AI strategy to design scalable content ecosystems and guide ventures from concept through distribution. My approach centers on voice consistency, quality, and performance, mentoring 20+ contributors, and partnering with cross-functional teams to deliver outcomes that matter for audiences and business goals.…I am an editorial leader with 25+ years of experience building and scaling high-impact content systems across media, technology, and entertainment. I’ve published 17 books (over 200,000 copies sold) and led teams that drive audience growth and brand authority through storytelling and editorial strategy. I currently blend narrative craft with AI strategy to design scalable content ecosystems and guide ventures from concept through distribution. My approach centers on voice consistency, quality, and performance, mentoring 20+ contributors, and partnering with cross-functional teams to deliver outcomes that matter for audiences and business goals.

Available to hire

I am an editorial leader with 25+ years of experience building and scaling high-impact content systems across media, technology, and entertainment. I’ve published 17 books (over 200,000 copies sold) and led teams that drive audience growth and brand authority through storytelling and editorial strategy. I currently blend narrative craft with AI strategy to design scalable content ecosystems and guide ventures from concept through distribution.

My approach centers on voice consistency, quality, and performance, mentoring 20+ contributors, and partnering with cross-functional teams to deliver outcomes that matter for audiences and business goals.

Skills

Copywriting

Branding

Brand Identity

Experience Level

Copywriting

Expert

Branding

Expert

Brand Identity

Expert

Language

English

Fluent

Work Experience

AI Content Consultant at Mercor

January 1, 2025 - Present

Led evaluation of LLM outputs across reasoning, accuracy, and tone for production AI systems such as OpenAI and Google Gemini; developed scoring frameworks to improve model clarity, reliability, and real-world usability at scale; helped define calibration standards for large-scale model evaluation workflows.

Editorial Consultant at Sports Illustrated

January 1, 2025 - Present

Own ed high-volume editorial pipeline (20+ weekly pieces) across NFL and fantasy verticals; drove traffic growth through search strategy, trend forecasting, and performance-driven content planning; translated legacy brand voice into high-performing digital coverage aligned with modern audience behavior.

Managing SEO Editor / Editorial Lead at PrizePicks

January 1, 2025 - January 1, 2026

Led editorial restructuring that drove a 344% increase in engagement; built and managed a 20+ contributor team; designed high-volume publishing system (10–20 pieces daily) powering sustained audience growth.

Founder & Executive Editor at Chicago Sports Stuff

January 1, 2023 - Present

Built and scaled a direct-to-audience platform to 2,000+ organic subscribers; owned editorial strategy, distribution, and retention-focused content systems; recruited and led contributors to expand voice, coverage depth, and audience growth.

Founder & CEO at Gold Note Records

January 1, 2019 - Present

Founded and led an independent label overseeing 30+ releases; directed creative, production, and distribution strategy across projects; collaborated with major artists including Janet Jackson, Cypress Hill, and Digable Planets.

Editorial Lead at Apple

January 1, 2023 - January 1, 2024

Served as embedded editorial lead within Apple’s content ecosystem; ensured brand voice consistency and editorial quality across high-visibility content; partnered with internal teams to align content with platform and product standards.

Podcast Lead & Content Strategist at Certified Sports Guaranty

January 1, 2022 - January 1, 2023

Launched flagship podcast, defining editorial direction and guest strategy; increased engagement through consistent programming and targeted guest selection; expanded brand authority through multi-format content strategy.

Chief Content Officer at Collectable Technologies

January 1, 2020 - January 1, 2022

Led company-wide content strategy aligned with user acquisition and investor growth; built scalable editorial systems positioning the company as an authority in alternative assets; partnered with executive leadership to integrate storytelling into broader business strategy.

Founder & Principal at Narrative Studio

January 1, 1996 - Present

Built and led ghostwriting studio serving CEOs, athletes, entertainers, and media brands; published 17 books (200K+ copies sold) and produced content for ESPN, NBA.com, NFL.com, and Playboy; developed scalable storytelling frameworks adopted across media and publishing environments.