Available to hire
Creative Strategist & Content Producer located in Melbourne, Australia. With 4 years experience in social media management and creation, I have worked across multiple client sectors.
Language
English
Fluent
Work Experience
Director/Founder at Bit by Bit Creative Agency
April 1, 2025 - PresentDevelop and execute social media strategies across platforms (Instagram, TikTok, etc.); create engaging photo and video content aligned with brand identity; lead art direction for shoots; plan, shoot, and edit short-form video content for digital campaigns; manage content calendars, captions, and on-brand copy; coordinate brand events and activations; collaborate with influencers and manage partnerships, briefs, and deliverables; coordinate paid ads across social platforms; plan EDMs with external partners; analyze metrics and compile client reports with actionable insights; optimize content and campaigns based on data; maintain influencer contact lists and campaign reports; stay ahead of social media trends; support brand launches and activations with real-time content capture; manage multiple client accounts and deadlines; ensure cohesive visuals across content.
Social Media Coordinator at Grapevine PR
February 1, 2024 - November 1, 2024Coordinate visual and written content into a digital planner; develop engaging captions tailored to each brand’s personality; create, edit, and publish TikTok, Facebook, and Instagram content; manage influencer outreach; maintain brand voice and timely content; monthly social media performance analysis and reporting; production support for shoots and events; organize production schedules for photo and video shoots; work with influencers to maximize reach; collaborate with PR team to align messaging.
Social Media Coordinator at Mama's Dining Group
October 1, 2024 - April 1, 2025Manage monthly content calendars across social platforms; create and edit photo and video content; coordinate event shoots and activations; support brand partnerships with influencers; respond to comments and messages; produce client-ready post content; plan and execute social media campaigns and activations; monitor and report on performance; ensure timely posting and alignment with brand voice.
Social Media Coordinator at Susanne Harwood
December 1, 2021 - July 1, 2022Coordinate visual and written content into a digital planner; develop engaging captions suited to each brand; create, edit, and publish TikTok, Facebook, and Instagram content; respond to comments; monthly social media reports; assist at client shoots; support brand partnerships; organize production schedules for photo and video shoots; produce content for brand campaigns; maintain influencer lists and campaign reports; ensure brand voice alignment.
Junior Producer
July 1, 2023 - June 1, 2024Coordinating visual and written content into a digital planner; developing engaging captions for each brand personality; creating and editing social media captions and content; monthly social media reports; assist at client shoots and events; organizing production schedules for both photo and video shoots; editing both video and photo content; producing photoshoots for venues including sourcing talent, writing production briefs for photography and videography; creating and implementing production schedules, budgets, and deliverables; ensuring alignment with brand voice.
Education
Bachelor of Business (Marketing) at RMIT University
January 1, 2023 - April 27, 2026Diploma of Marketing and Communications at RMIT University
January 1, 2020 - April 27, 2026Qualifications
Industry Experience
Media & Entertainment, Professional Services, Travel & Hospitality
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