I'm Alexander Pan, a Senior Product Designer with 9+ years shaping enterprise B2B and B2B2C SaaS, AI, payments, and complex workflows. I specialize in end-to-end product design, design systems, and guiding teams through regulated environments. I thrive on turning ambiguous problems into intuitive, scalable solutions that drive measurable business impact. I value cross-functional collaboration, research-driven decision making, and building cohesive design systems that empower product, engineering, and operations teams to deliver high-quality experiences at scale.

Alexander Pan

I'm Alexander Pan, a Senior Product Designer with 9+ years shaping enterprise B2B and B2B2C SaaS, AI, payments, and complex workflows. I specialize in end-to-end product design, design systems, and guiding teams through regulated environments. I thrive on turning ambiguous problems into intuitive, scalable solutions that drive measurable business impact. I value cross-functional collaboration, research-driven decision making, and building cohesive design systems that empower product, engineering, and operations teams to deliver high-quality experiences at scale.

Available to hire

I’m Alexander Pan, a Senior Product Designer with 9+ years shaping enterprise B2B and B2B2C SaaS, AI, payments, and complex workflows. I specialize in end-to-end product design, design systems, and guiding teams through regulated environments. I thrive on turning ambiguous problems into intuitive, scalable solutions that drive measurable business impact.

I value cross-functional collaboration, research-driven decision making, and building cohesive design systems that empower product, engineering, and operations teams to deliver high-quality experiences at scale.

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate

Work Experience

Senior Product Designer & UX Researcher at B2B Fintech in Mortgage
October 1, 2023 - Present
Led end-to-end redesigns in a regulated servicing domain that parallels property risk workflows, triage verification, approval gates, and audit-ready histories. Redesigned Escrow Payments for servicing agents, cutting time-to-disburse by 32%, reducing posting errors by 27%, increasing auto-reconciled transactions by 41%, and lowering support tickets by 22%. Co-led the Root Design System by migrating tokens, variables, and high-usage macOS components to a governed library with a contribution model and Storybook pairing, achieving 45% component reuse, 40% faster time to spec, and an 18% reduction in UI defects.
Product Designer at Kibo Commerce
December 1, 2021 - October 1, 2023
Shipped PLP and PDP checkout and payments improvements for Kibo’s B2B2C platform, increasing checkout completion rate by 19% and payment success rate by 11%. Created a company-wide design system that replaced overlapping tools, saving software spending by 28% annually, and speeding design-to-dev handoff. Partnered with PM and Engineering to build a B2B headless storefront that increased client bookings by 25% through clearer IA, faster demo flows, and improved self-serve configuration.
Product Designer at Trusli
July 1, 2021 - December 1, 2021
Led a team of three to redesign Search and Match, developing a design system kit using atomic design methodology for iOS and macOS products, enabling faster delivery for product and engineering teams. This work also met ADA and WCAG 2.0 accessibility standards.
UX Consultant at InstaMed, J.P. Morgan
March 1, 2021 - August 1, 2021
Redesigned and streamlined InstaMed Online for Providers’ medical billing and payments experience, increasing online payment adoption by 23% and reducing days-to-collect by 9%.
Frontend Web Developer at GIGABYTE Technology
October 1, 2019 - July 1, 2020
Designed interfaces for an AI face recognition system and an API testing system used by over 2,000 employees, improving recognition accuracy by 18%.
Web UX Designer at Venski Electronics
July 1, 2016 - March 1, 2018
Conducted UX audits and redesigned critical workflows, boosting CTA engagement by 18%, reducing friction points by 35%, and increasing qualified leads by 20%. Designed key user flows and site architecture, improving navigation clarity and driving a 22% increase in visitor-to-lead conversions and a 30% reduction in bounce rate.

Education

Master of Human-Computer Interaction & Design at University of California, Irvine
July 1, 2020 - September 1, 2021

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Financial Services, Healthcare, Professional Services, Media & Entertainment