I am a Marketing and Management graduate with hands-on experience in digital marketing, B2B strategy, and event leadership. I have a proven track record of driving engagement, executing partnership strategies, and leading high-impact initiatives. I excel in market research, client acquisition, and cross-functional coordination, and I am eager to contribute marketing and organizational expertise in dynamic business environments. With a strong foundation in analytics and storytelling, I enjoy turning insights into actionable campaigns and memorable experiences. I value collaboration, continuous learning, and delivering results that support business growth and brand value.

ABDULLAH ALFA RUHMA

I am a Marketing and Management graduate with hands-on experience in digital marketing, B2B strategy, and event leadership. I have a proven track record of driving engagement, executing partnership strategies, and leading high-impact initiatives. I excel in market research, client acquisition, and cross-functional coordination, and I am eager to contribute marketing and organizational expertise in dynamic business environments. With a strong foundation in analytics and storytelling, I enjoy turning insights into actionable campaigns and memorable experiences. I value collaboration, continuous learning, and delivering results that support business growth and brand value.

Available to hire

I am a Marketing and Management graduate with hands-on experience in digital marketing, B2B strategy, and event leadership. I have a proven track record of driving engagement, executing partnership strategies, and leading high-impact initiatives. I excel in market research, client acquisition, and cross-functional coordination, and I am eager to contribute marketing and organizational expertise in dynamic business environments.

With a strong foundation in analytics and storytelling, I enjoy turning insights into actionable campaigns and memorable experiences. I value collaboration, continuous learning, and delivering results that support business growth and brand value.

See more

Language

Indonesian
Fluent
English
Fluent
Arabic
Advanced
Javanese
Fluent
Malay
Intermediate

Work Experience

Account Executive (Intern) at PT Tempo Inti Media
May 1, 2022 - May 31, 2022
Assisted in onboarding and maintaining client relationships for partnership development.
Digital Marketing Intern at Politeknik Tempo
June 1, 2023 - June 1, 2023
Increased social media followers by 10% through daily content strategy. Boosted engagement growth by 5% via targeted digital campaigns. Launched a pricing experiment that improved customer lifetime value by 31%.
B2B Marketing Strategy - Circulation Intern at PT Tempo Inti Media
February 1, 2024 - February 1, 2024
Supported end-to-end partnership processes, engaging 30+ Jabodetabek-based retailers. Created and presented strategic proposals to internal stakeholders.
Digital Marketing Intern at Harian Kompas
August 27, 2024 - January 31, 2025
Led Instagram market research for Indonesian demographics; insights reported directly to the CEO. Collaborated with 4 divisions to align digital marketing strategies across platforms. Supported portfolio manager in evaluating potential public equity investments. Demonstrated leadership and was selected to command a tactical infantry platoon with acceptance rate 10%.
Event Director at Tempo Talent Station Vol.1
January 31, 2024 - January 31, 2024
Led a team of 9 to organize a large-scale event attended by 20+ educational institutions and supported by 20+ sponsors. Generated 1200% ROI without initial capital.
Festival Director at Festival Seni Santri
April 30, 2020 - April 30, 2020
Achieved 1200% ROI with no starting capital. Secured 20+ sponsors; earned 95% positive client feedback.
Director at Revival Grand Art Festival
September 30, 2018 - September 30, 2018
Increased organizational profit by 35%. Onboarded 34+ sponsor partners; maintained 95% client satisfaction.

Education

Bachelor in International Marketing Management at Politeknik Tempo
September 6, 2021 - June 26, 2025
Bachelor of Management at Universitas Terbuka
September 7, 2020 - November 25, 2025

Qualifications

TOEIC
January 11, 2030 - November 25, 2025
Digital Marketing Officer Competency Certification - BNSP
January 11, 2030 - November 25, 2025
PLN Scholarship for bachelor education
January 11, 2030 - November 25, 2025
1st Place Winner, International Photography Competition - VOCREATION 2023
January 11, 2030 - November 25, 2025

Industry Experience

Media & Entertainment, Education, Professional Services, Retail, Software & Internet