I am a freelancer focused on digital design and development, consulting, and usability. I feel comfortable between the strategic and the technical, thanks to my experience leading diverse teams and managing comprehensive communication projects. Each new digital project is a challenge; together with the client and their team, I define business objectives and user needs to devise tailor-made solutions that are functional, simple, and attractive.

Alfonso Cala

I am a freelancer focused on digital design and development, consulting, and usability. I feel comfortable between the strategic and the technical, thanks to my experience leading diverse teams and managing comprehensive communication projects. Each new digital project is a challenge; together with the client and their team, I define business objectives and user needs to devise tailor-made solutions that are functional, simple, and attractive.

Available to hire

I am a freelancer focused on digital design and development, consulting, and usability. I feel comfortable between the strategic and the technical, thanks to my experience leading diverse teams and managing comprehensive communication projects.

Each new digital project is a challenge; together with the client and their team, I define business objectives and user needs to devise tailor-made solutions that are functional, simple, and attractive.

See more

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
See more

Language

Spanish; Castilian
Fluent
English
Intermediate

Work Experience

Socio fundador at Innn
January 2, 2011 - October 6, 2025
Socio fundador desempeñando varias funciones: Director comercial, ejecutivo de grandes cuentas y diseño y desarrollo de proyectos web
Socio fundador at Mouzone
January 1, 2010 - October 6, 2011
Socio fundador desempeñando varias funciones: Director comercial, ejecutivo de grandes cuentas y diseño y desarrollo de proyectos web
Diseño y desarrollo web at ACE. Estudio freelance
January 1, 2007 - October 6, 2011
Diseño y desarrollo web para clientes como Sevilla FC, CEPSA, Cuerpo Consular de Sevilla, Grufesa o Guadaltel, entre otros.
Diseño y desarrollo web at Tribeca Media
January 1, 2007 - October 6, 2009
Diseño y desarrollo web y promociones para clientes como El Corte Inglés, BBVA, DIA o Calvo, entre otros.
Diseño y desarrollo web at Avantine
January 1, 2003 - October 6, 2007
Diseño y desarrollo web para clientes como Grupo Prasa, Acciona, Covap o Vicky Martín Berrocal, entre otros.

Education

Master en Creación de Productos Multimedia at CEA
January 11, 2003 - October 6, 2003
Licenciado en Periodismo at Universidad de Sevilla
January 11, 1997 - October 6, 2001

Qualifications

Master en Creación de Productos Multimedia
January 11, 2003 - October 6, 2003
Licenciado en Periodismo
January 11, 1997 - October 6, 2001

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Education, Healthcare, Other, Retail
    uniE621 Sievital.com
    Sievital is the business project of Carolina Vásquez who offers consulting services around water. Her website had to show these services, her experience and training and facilitate contact with potential clients. The website had to be simple, functional and with personality, so that it would be perceived as a professional, serious and experienced company, specialised in its sector. Supporting us with quality images and videos, vivid colors and transparencies, we have created a new modern and clean website with a special focus on water. It shows its services in a very clear way and it is easy to contact. It is also fluid and dynamic, with subtle movements while interacting. webdesigner
    paper Marula Café

    https://www.twine.net/signin

    Create a fluid, updated and coherent communication channel that facilitates interaction between the Club and its users. Develop a functional, simple, modern and attractive website to reflect the values, personality and atmosphere of the venue. Users should be able to find event information very quickly and see basic contact and location information.

    We created a dynamic and modern new website to match the history and quality of the venue and its events. The events are displayed in a simple, straightforward and visually stunning agenda. Supported by videos, interactive navigation and a vibrant color palette, the result is both functional and groundbreaking.

    paper Sievital

    https://www.twine.net/signin

    Sievital is the business project of Carolina Vásquez who offers consulting services around water. Her website had to show these services, her experience and training and facilitate contact with potential clients. The website had to be simple, functional and with personality, so that it would be perceived as a professional, serious and experienced company, specialised in its sector.

    Supporting us with quality images and videos, vivid colors and transparencies, we have created a new modern and clean website with a special focus on water. It shows its services in a very clear way and it is easy to contact. It is also fluid and dynamic, with subtle movements while interacting.

    paper La Bodega de Salteras

    https://www.twine.net/signin

    Historical restaurant business, 50 years old in 2025, whose specialty is grilled meat. They needed to reach more people and especially their target audience. They wanted to improve their turnover and improve their digital presence. Rethink the entire communication strategy to be fresher and more updated.

    We have developed a complete business plan, including communication strategy, corporate identity redesign and a new website. Social channels and paid advertising campaigns have also been launched. All this with a renewed and conversion-oriented brand image to achieve more bookings.