I’m Ali Elmahdi, a full-stack developer and team lead with 8+ years of experience building high-performance, scalable web platforms across SaaS, e-commerce, and media products. I focus on clean architecture, SOLID-compliant development, and reliable API design, and I enjoy turning complex requirements into maintainable systems using Laravel, Vue.js, Next.js, and modern cloud infrastructure. I’ve led agile delivery for mission-critical products with measurable impact—improving API performance by up to 65%, reducing front-end load times by around 20%, and streamlining deployment cycles. I also bring strong database and AWS skills (EC2/ECS/S3/CloudWatch) along with a collaborative working style that helps teams integrate back-end and front-end smoothly and ship on tight timelines.

I’m Ali Elmahdi, a full-stack developer and team lead with 8+ years of experience building high-performance, scalable web platforms across SaaS, e-commerce, and media products. I focus on clean architecture, SOLID-compliant development, and reliable API design, and I enjoy turning complex requirements into maintainable systems using Laravel, Vue.js, Next.js, and modern cloud infrastructure. I’ve led agile delivery for mission-critical products with measurable impact—improving API performance by up to 65%, reducing front-end load times by around 20%, and streamlining deployment cycles. I also bring strong database and AWS skills (EC2/ECS/S3/CloudWatch) along with a collaborative working style that helps teams integrate back-end and front-end smoothly and ship on tight timelines.

Available to hire

I’m Ali Elmahdi, a full-stack developer and team lead with 8+ years of experience building high-performance, scalable web platforms across SaaS, e-commerce, and media products. I focus on clean architecture, SOLID-compliant development, and reliable API design, and I enjoy turning complex requirements into maintainable systems using Laravel, Vue.js, Next.js, and modern cloud infrastructure.

I’ve led agile delivery for mission-critical products with measurable impact—improving API performance by up to 65%, reducing front-end load times by around 20%, and streamlining deployment cycles. I also bring strong database and AWS skills (EC2/ECS/S3/CloudWatch) along with a collaborative working style that helps teams integrate back-end and front-end smoothly and ship on tight timelines.

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Experience Level

Expert
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Expert
Intermediate
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Intermediate
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Language

English
Advanced
Arabic
Advanced

Work Experience

Digital Signage Company - Hybrid at Digital Signage Company (Hybrid)
May 1, 2025 - Present
Architect and Full Stack Developer at NixSen ior F u ll S ta c k D eve lo p er
August 1, 2024 - May 31, 2025
Architected and delivered NITX v2, a scalable digital signage platform using Laravel (API), Next.js, MySQL, and AWS (EC2/S3/CloudFront) for high-performance content delivery across distributed environments. Built a tailored native Android signage app compatible with a wide range of commercial displays, unlocking Android OS support and contributing to enterprise customer acquisition in Saudi Arabia, including Aramco and Al-Marai. Optimized backend performance and data architecture, achieving up to 40% faster query response times through schema design, indexing, caching, and API optimization. Established robust engineering practices with SOLID-compliant modular code, CI/CD pipelines, and clear API documentation—reducing deployment time by 30% and cutting integration bugs by 25%.
Full Stack Developer at u s M ediaF u ll S ta c k D eve lo p er
August 1, 2023 - August 31, 2024
Managed end-to-end development for Smashi TV applications, deploying to Vidaa, Foxxum, Samsung Tizen, and Netrange with platform-specific compliance. Led UI/UX redesign for Smashi’s website, improving mobile load speed by about 45% and increasing user engagement. Maintained a Flutter-based Lovin’ app with monthly performance updates and bug fixes, reducing crash rate by about 30%. Conducted weekly SEO and performance audits for 10+ city-based websites, enabling about a 15% increase in organic traffic. Trained and provided technical resources to 30+ employees and writers across three international offices.
Team Lead - Backend / Full SDLC Management at Sqaud SDNBHD
January 1, 2023 - June 30, 2023
Directed end-to-end back-end SDLC for enterprise applications using agile tooling (Jira, Confluence, Slack), from requirement gathering through deployment, reducing delivery cycles by 25%. Managed AWS environments (EC2/ECS/CodeCommit/S3/CloudWatch), ensuring secure deployments and high availability. Implemented efficient branching strategies and performed rigorous code reviews, enabling faster migrations (about 50%) and improving API performance by about 65%. Led Laravel back-end development and integrated with Angular, React, and Java microservices, ensuring smooth cross-stack compatibility. Created automated monitoring and logging solutions, reducing production incident resolution time by about 40%.
Sustainab le Star Full Stack Software Development (Full Stack Developer & Team Lead) at Ali E lM ah d i
January 1, 2022 - Present
Delivered enterprise-grade projects using Laravel and Vue.js, covering API development, CRM platform features, and online form creation systems. Implemented secure authentication workflows and validation pipelines, improving API reliability by about 35%. Built dynamic, responsive Vue.js user interfaces optimized for performance, reducing front-end load times by about 20%. Developed modular back-end APIs designed for scalability and future feature growth, with clear API documentation and collaboration workflows.
Senior Full Stack Developer at Admiral Digital
October 1, 2021 - December 31, 2022
Headed development and deployment of a campaign organizer hosting platform in just 8 weeks, supporting 150+ camps and 1,500+ children, generating €67k revenue within 12 hours post-launch. Built the platform with Laravel, Lumen, Vue.js, AWS (ECS/EC2/S3), Git, and MySQL to deliver secure, scalable services with 99.9% uptime. Optimized API query performance by up to 60% using advanced indexing, eager loading, and caching mechanisms, significantly improving page load speed. Managed AWS infrastructure with automated scaling and monitoring via CloudWatch, enabling zero downtime during traffic spikes. Directed database structuring and migrations for large datasets to enable seamless feature rollouts without service disruption.
Customer Application Developer (Mobile/Website/Backend) at Al-Anfal E-Commerce Platform & IoT Remote App
December 1, 2020 - October 31, 2021
Developed an e-commerce platform by building a WordPress/WooCommerce store and integrating it into a Flutter application. Collected, cleaned, and imported past client data into the platform and enabled app features such as a private live chat for the support team. Provided a backend platform for managing the full e-commerce lifecycle including products, inventory, sales, information, orders, and client support. Integrated remote door opening functionality using Python, Arduino, and EC2 modules into the Flutter app, allowing users to open doors from anywhere.
Founder & Full Stack Developer at Tuta n kh am un Technologies
December 1, 2016 - October 31, 2021
Designed, built, and maintained 50+ websites and 4 mobile applications, supporting reliable and efficient web and mobile development. Established multiple e-commerce websites that helped businesses continue sales during the COVID-19 pandemic. Reduced app development costs by about 50% by delivering two Flutter mobile applications for two businesses and integrating an e-commerce website with a Flutter app to enable additional features such as client assistance and remote door control.

Education

Bachelor of Computer Science - Software Engineering at Swinburne University of Technology
January 1, 2016 - December 31, 2019

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Media & Entertainment, Retail, Financial Services, Education

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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