Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I am Ali Khan, an Email Marketing & Automation Specialist with 10+ years of experience driving B2C and B2B email campaigns. I excel in deliverability, workflow automation, data-driven personalization, and cross-channel engagement, with a strong track record of improving campaign performance through analytics and innovation. I thrive in leading teams, optimizing systems, and collaborating with IT, analytics, and creative colleagues to implement scalable automation. I leverage platforms like Adobe Campaign and CRM tools to deliver measurable results and fuel business growth.…I am Ali Khan, an Email Marketing & Automation Specialist with 10+ years of experience driving B2C and B2B email campaigns. I excel in deliverability, workflow automation, data-driven personalization, and cross-channel engagement, with a strong track record of improving campaign performance through analytics and innovation. I thrive in leading teams, optimizing systems, and collaborating with IT, analytics, and creative colleagues to implement scalable automation. I leverage platforms like Adobe Campaign and CRM tools to deliver measurable results and fuel business growth.

Ali Khan

Marketing Automation Specialist, Marketing Strategist, Marketing Analyst, +2





I am Ali Khan, an Email Marketing & Automation Specialist with 10+ years of experience driving B2C and B2B email campaigns. I excel in deliverability, workflow automation, data-driven personalization, and cross-channel engagement, with a strong track record of improving campaign performance through analytics and innovation. I thrive in leading teams, optimizing systems, and collaborating with IT, analytics, and creative colleagues to implement scalable automation. I leverage platforms like Adobe Campaign and CRM tools to deliver measurable results and fuel business growth.…I am Ali Khan, an Email Marketing & Automation Specialist with 10+ years of experience driving B2C and B2B email campaigns. I excel in deliverability, workflow automation, data-driven personalization, and cross-channel engagement, with a strong track record of improving campaign performance through analytics and innovation. I thrive in leading teams, optimizing systems, and collaborating with IT, analytics, and creative colleagues to implement scalable automation. I leverage platforms like Adobe Campaign and CRM tools to deliver measurable results and fuel business growth.

Available to hire

I am Ali Khan, an Email Marketing & Automation Specialist with 10+ years of experience driving B2C and B2B email campaigns. I excel in deliverability, workflow automation, data-driven personalization, and cross-channel engagement, with a strong track record of improving campaign performance through analytics and innovation.

I thrive in leading teams, optimizing systems, and collaborating with IT, analytics, and creative colleagues to implement scalable automation. I leverage platforms like Adobe Campaign and CRM tools to deliver measurable results and fuel business growth.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Email Marketing & Automation Manager at Accenture Federal Services

December 1, 2024 - October 27, 2025

Create and manage end-to-end email campaign operations and automation workflows in Adobe Campaign Classic and AJO; manage programs (Welcome, Promotional, Newsletters, and Re-engagement); provide SME guidance on platform best practices; build and optimize templates, journeys, A/B tests, and forms; ensure deliverability and compliance with CAN-SPAM, GDPR, and CCPA; lead reporting and API integrations to enhance campaign visibility and efficiency.

Manager, Email Marketing & Digital CRM at True Value Company

September 1, 2022 - October 27, 2025

Led all B2C and B2B email marketing programs, managing over 95M sends annually with an average 35% open rate; designed customer journeys, workflows, loyalty triggers, and segmentation logic in Adobe Campaign; created and managed email campaigns for B2B and internal audiences within Constant Contact; managed deliverability, IP reputation, and 3rd-party tools (Mintel, Litmus, 250ok, Return Path); integrated and launched SMS marketing (Attentive Mobile) for B2B communications; collaborated cross-functionally with IT, analytics, and creative teams to improve automation efficiency; managed projects in Asana.

Technical Email Marketing Manager at Castlight Health

July 1, 2016 - October 27, 2025

Built and executed triggered campaigns; managed migration from Acoustic to HubSpot; oversaw enterprise CRM transition and ensured seamless delivery of all B2B campaigns.

Manager, Email Operations & Digital Delivery at eClientdata

March 1, 2016 - October 27, 2025

Managed HubSpot platform, developed email and SEO programs, and trained team members on email deliverability and QA.

Email Marketing & CRM Strategist / eSolutions Consultant at Evolution Services / HCSC (Blue Cross Blue Shield)

May 1, 2015 - October 27, 2025

Led email marketing and automation strategy across five states, deploying 1B+ annual emails via Silverpop; advised on deliverability, automation, and CRM best practices to improve acquisition and retention; created APIs, landing pages, and forms; collaborated with IT, analytics, and legal to ensure compliance and delivery.