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Hi, I'm Aliyah Akbar. I'm a Senior Brand Designer with over a decade of experience across Australia and Germany, specializing in building scalable brand systems, governance, and cross-channel campaigns. I enjoy translating strategic concepts into cohesive visuals, mentoring teams, and delivering across branding, print, packaging, editorial, and digital design, from local markets to global campaigns.…Hi, I'm Aliyah Akbar. I'm a Senior Brand Designer with over a decade of experience across Australia and Germany, specializing in building scalable brand systems, governance, and cross-channel campaigns. I enjoy translating strategic concepts into cohesive visuals, mentoring teams, and delivering across branding, print, packaging, editorial, and digital design, from local markets to global campaigns.

Aliyah Akbar

Brand Designer, Graphic Designer, Designer, +2

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Hi, I'm Aliyah Akbar. I'm a Senior Brand Designer with over a decade of experience across Australia and Germany, specializing in building scalable brand systems, governance, and cross-channel campaigns. I enjoy translating strategic concepts into cohesive visuals, mentoring teams, and delivering across branding, print, packaging, editorial, and digital design, from local markets to global campaigns.…Hi, I'm Aliyah Akbar. I'm a Senior Brand Designer with over a decade of experience across Australia and Germany, specializing in building scalable brand systems, governance, and cross-channel campaigns. I enjoy translating strategic concepts into cohesive visuals, mentoring teams, and delivering across branding, print, packaging, editorial, and digital design, from local markets to global campaigns.

Available to hire

Hi, I’m Aliyah Akbar. I’m a Senior Brand Designer with over a decade of experience across Australia and Germany, specializing in building scalable brand systems, governance, and cross-channel campaigns.

I enjoy translating strategic concepts into cohesive visuals, mentoring teams, and delivering across branding, print, packaging, editorial, and digital design, from local markets to global campaigns.

Skills

Brand Identity

Web Design

Experience Level

Brand Identity

Expert

Web Design

Expert

Language

English

Fluent

German

Beginner

Work Experience

Senior Brand Designer at C&A

December 1, 2022 - December 31, 2025

Led brand governance for C&A’s identity, overseeing cross-channel implementation across print and digital channels. Acted as a guardian of the Brand Guidelines, continuously refining the system through testing and data analysis to understand what resonated with audiences, and using those insights to drive consistency across internal teams and external agencies, while developing scalable templates and tools to support long-term brand transformation.

Senior Print Designer at Zalando

January 1, 2017 - February 28, 2021

Drove print design within Zalando’s Global Brand Design Team, leading brand and campaign execution across local and global markets. Managed in-house print production and packaging initiatives while helping shape and maintain brand systems and guidelines to ensure consistent visual identity across all channels and regions. Mentored junior designers, working students, and freelancers throughout to maintain quality across the team.

Freelance Senior Brand Designer at ABOUTKOKOMO

February 1, 2022 - July 31, 2022

Contract-based freelance designer for ABOUTKOKOMO, a creative and production studio specialising in content, spatial, and experiential design. Led the development of their internal branding and supported concept development and design execution across branded spaces and experiential campaigns.

Freelance Senior Graphic Designer at Self-Employed

January 1, 2021 - Present

Freelance designer working with clients across Australia and Germany, delivering creative, brand, print, digital and campaign design solutions tailored to varied markets and audiences.

Junior Designer at Prezi Training and Design

March 1, 2015 - May 31, 2016

As part of the design team, I supported strategic and creative concept development, led client workshops to enhance presentation capabilities, and delivered refined, high-impact presentations.