Is your audience ghosting you, or is your content collecting dust? Let’s change the script. I’ve spent a decade specializing in making people feel seen, from corporate boardrooms to late-night startup calls. I don't just write copy; I map human behavior, turn it into strategy, and execute it into systems. Systems that captivate and cash in. When your story is told right, people don’t just buy from you. They believe in you.…

Spike McDuffy

Is your audience ghosting you, or is your content collecting dust? Let’s change the script. I’ve spent a decade specializing in making people feel seen, from corporate boardrooms to late-night startup calls. I don't just write copy; I map human behavior, turn it into strategy, and execute it into systems. Systems that captivate and cash in. When your story is told right, people don’t just buy from you. They believe in you.…

Available to hire

Is your audience ghosting you, or is your content collecting dust? Let’s change the script.

I’ve spent a decade specializing in making people feel seen, from corporate boardrooms to late-night startup calls. I don’t just write copy; I map human behavior, turn it into strategy, and execute it into systems. Systems that captivate and cash in.

When your story is told right, people don’t just buy from you. They believe in you.

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Language

English
Fluent

Work Experience

Creative Copywriter at Scritura Works (Founder)
January 1, 2023 - Present
Founder of Scritura Works—a one-stop marketing agency that collaborates with entrepreneurs to create engaging content for various platforms, enhancing brand visibility and engagement. Writes content that sells across email marketing campaigns with strong open and click-through rates; experienced with AI tools to automate systems and expedite progress. Skilled in design, technical writing, SEO, and product descriptions.
Lead Executive Receptionist at BNY
December 1, 2024 - October 22, 2025
Created the Lobby Ambassador Program tracking 2k-6k employees daily. Provided white-glove hospitality to 300+ VIPs, CEOs, and celebrity clients for the Executive Committee. Created The Artifacts Tour—a guided tour of BN Y’s history. Executed standard operating procedures, KPIs, contact lists, floor plans, facility installation protocol, technology update protocol, and training checklists. Performed advanced, diversified, and confidential administrative duties with the board, executive committee, and senior advisory council.

Education

MBA at Copy MBA, Online
January 1, 2024 - October 22, 2025
Minor in Film at Pratt Institute, Brooklyn
August 1, 2015 - May 1, 2018

Qualifications

Toastmasters International Award
January 1, 2022 - December 31, 2023
Pit Access Scholarship
January 1, 2021 - December 31, 2021
NYU Music Industry Essentials Program
January 1, 2020 - December 31, 2020
Poetry Exhibition
January 1, 2016 - January 1, 2016

Industry Experience

Media & Entertainment, Professional Services, Software & Internet
    paper Award Winning Toastmaster Speech
    This is the beginning of a Toastmaster Speech that I wrote and competed with to get to regionals. It is an example of how I can create a story that can paint a clear picture, be relatable, and engage with the audience directly through questioning and acting out physical moments. pdf speechwriter…