I'm a results-driven SEO Specialist with 5+ years of hands-on experience delivering organic growth across eCommerce, SaaS, lead-generation, and content-driven websites. I excel in technical SEO, on-page optimization, GA4 & Google Search Console, structured data, international SEO, and Generative Engine Optimisation (GEO). My background in web development helps me translate data into prioritised actions and collaborate cross-functionally with product, development, marketing, and content teams to drive measurable results.

Junaid Ahmed Alvi

I'm a results-driven SEO Specialist with 5+ years of hands-on experience delivering organic growth across eCommerce, SaaS, lead-generation, and content-driven websites. I excel in technical SEO, on-page optimization, GA4 & Google Search Console, structured data, international SEO, and Generative Engine Optimisation (GEO). My background in web development helps me translate data into prioritised actions and collaborate cross-functionally with product, development, marketing, and content teams to drive measurable results.

Available to hire

I’m a results-driven SEO Specialist with 5+ years of hands-on experience delivering organic growth across eCommerce, SaaS, lead-generation, and content-driven websites.

I excel in technical SEO, on-page optimization, GA4 & Google Search Console, structured data, international SEO, and Generative Engine Optimisation (GEO). My background in web development helps me translate data into prioritised actions and collaborate cross-functionally with product, development, marketing, and content teams to drive measurable results.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
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Language

English
Fluent
Urdu
Advanced
Hindi
Advanced
Panjabi, Punjabi
Advanced

Work Experience

SEO Specialist & Web Designer at Radix Inova
June 1, 2021 - December 1, 2025
Owned and delivered end-to-end SEO strategies for the business and its international client, driving growth in organic traffic, visibility, and conversions. Built SEO roadmaps covering technical SEO, on-page optimisation, internal linking, and content strategy. Delivered a 38% increase in organic traffic for a UK-based client through structured data, technical fixes, content optimisation, and authority-building. Conducted in-depth technical SEO audits using Screaming Frog and SEObility, resolving crawlability, indexation, canonical, and performance issues. Improved Core Web Vitals and page speed by 50% (currently at 100% performance), enhancing UX and rankings. Optimised category and landing pages (metadata, headings, schema, internal links, content structure) and implemented strategies to increase AI visibility and AI mentions. Implemented structured data (FAQ, Breadcrumb, Product schema) to improve SERP visibility. Used GA4 and Google Search Console to analyse performance, identify o
Junior Web Developer at OXMITE DIGITAL LOGISTICS
October 1, 2018 - December 1, 2020
Built responsive websites with performance-focused development and CMS implementation. Developed using HTML, CSS, JavaScript, and PHP; customised WordPress and Shopify sites for eCommerce and lead-generation. Implemented AJAX and REST APIs to improve site performance and interactivity. Collaborated with designers and marketers to deliver high-performing, conversion-focused websites. Applied SEO best practices in site architecture, page speed, image optimisation, and accessible code. Supported website testing, QA, and performance optimisation initiatives.

Education

MSc International Business with Data Analytics at Ulster University, Birmingham
January 11, 2030 - February 1, 2024
Bachelor’s in Software Engineering at COMSATS University, Islamabad
January 11, 2030 - July 1, 2018
Google Digital Marketing & eCommerce Professional Certificate at Google Career Certificates
January 11, 2030 - January 1, 2024

Qualifications

Google Digital Marketing & eCommerce Professional Certificate
January 11, 2030 - January 1, 2024

Industry Experience

Software & Internet, Professional Services, Retail, Media & Entertainment, Education