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Hi, I’m Amalia Riol, a Visual & Social Media Designer specializing in premium digital content for beauty, health, and lifestyle brands across the US, Canada, and Spain. I craft cohesive, editorial Instagram grids with a minimal, elevated aesthetic, and I excel at image retouching, visual storytelling, and turning brand directions into distinctive social identities. I’m proficient in Photoshop, Illustrator, and CapCut, and I independently manage end-to-end social media projects—from grid planning to asset delivery—meeting deadlines and maintaining brand consistency.…Hi, I’m Amalia Riol, a Visual & Social Media Designer specializing in premium digital content for beauty, health, and lifestyle brands across the US, Canada, and Spain. I craft cohesive, editorial Instagram grids with a minimal, elevated aesthetic, and I excel at image retouching, visual storytelling, and turning brand directions into distinctive social identities. I’m proficient in Photoshop, Illustrator, and CapCut, and I independently manage end-to-end social media projects—from grid planning to asset delivery—meeting deadlines and maintaining brand consistency.

AMALIA RIOL

Graphic Designer, Designer, Web Designer, +7

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Hi, I’m Amalia Riol, a Visual & Social Media Designer specializing in premium digital content for beauty, health, and lifestyle brands across the US, Canada, and Spain. I craft cohesive, editorial Instagram grids with a minimal, elevated aesthetic, and I excel at image retouching, visual storytelling, and turning brand directions into distinctive social identities. I’m proficient in Photoshop, Illustrator, and CapCut, and I independently manage end-to-end social media projects—from grid planning to asset delivery—meeting deadlines and maintaining brand consistency.…Hi, I’m Amalia Riol, a Visual & Social Media Designer specializing in premium digital content for beauty, health, and lifestyle brands across the US, Canada, and Spain. I craft cohesive, editorial Instagram grids with a minimal, elevated aesthetic, and I excel at image retouching, visual storytelling, and turning brand directions into distinctive social identities. I’m proficient in Photoshop, Illustrator, and CapCut, and I independently manage end-to-end social media projects—from grid planning to asset delivery—meeting deadlines and maintaining brand consistency.

Available to hire

Hi, I’m Amalia Riol, a Visual & Social Media Designer specializing in premium digital content for beauty, health, and lifestyle brands across the US, Canada, and Spain. I craft cohesive, editorial Instagram grids with a minimal, elevated aesthetic, and I excel at image retouching, visual storytelling, and turning brand directions into distinctive social identities.

I’m proficient in Photoshop, Illustrator, and CapCut, and I independently manage end-to-end social media projects—from grid planning to asset delivery—meeting deadlines and maintaining brand consistency.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Spanish; Castilian

Fluent

Work Experience

Senior UI Designer & Marketing Strategist at El Palacio de los Jugos

January 1, 2025 - Present

Led the digital visuals strategy for El Palacio de los Jugos (USA), driving a 200% increase in organic reach through performance-based content. Designed and maintained the full web ecosystem in Figma, optimizing for SEO and UX to boost sales. Conceived and produced high-impact video ads for TikTok and Reels, while managing a 100k+ follower community. Developed actionable briefs to align brand voice with performance marketing goals. Built end-to-end branding assets and packaging for international consumer brands; translated complex business requirements into simple, effective visual storytelling. Established comprehensive design systems to ensure brand consistency across all digital touchpoints.

UI Designer / Marketing Team at AVANGENIO

January 1, 2022 - January 1, 2025

UI designer and marketing team member developing digital assets and brand identities for Spain, USA and Canada; built interactive prototypes and scalable design systems in Figma; focused on brand consistency and multi-channel design.

Graphic Designer / Brand Designer at NODO

January 1, 2020 - January 1, 2022

Worked as a design professional providing brand identity development, graphic design, and visual systems while collaborating with cross-functional teams in Havana.

UI & Visual Designer at Freelance

January 1, 2018 - Present

Delivered social media design projects for beauty, gastronomy, and lifestyle brands, creating visually compelling content aligned with each brand's identity. Managed full Instagram content projects independently: grid planning, asset creation, and final delivery optimized for platform specifications. Applied strong visual storytelling and layout skills to develop premium content for product launches and ongoing campaigns.

UI & Visual Designer at Freelance (International)

January 1, 2018 - Present