Hi! I'm Amalia Valles, a passionate marketer and content creator currently pursuing a degree in Business Technology Management at Ontario Tech University. I blend business know-how with creative digital storytelling to drive engagement, grow communities, and convert audiences into loyal customers. Through roles in UGC creation, campus marketing, and student leadership, I've learned how to translate brand goals into authentic content across platforms. I thrive in collaborative environments and love turning data-driven insights into compelling visuals and campaigns.

Amalia Valles

Hi! I'm Amalia Valles, a passionate marketer and content creator currently pursuing a degree in Business Technology Management at Ontario Tech University. I blend business know-how with creative digital storytelling to drive engagement, grow communities, and convert audiences into loyal customers. Through roles in UGC creation, campus marketing, and student leadership, I've learned how to translate brand goals into authentic content across platforms. I thrive in collaborative environments and love turning data-driven insights into compelling visuals and campaigns.

Available to hire

Hi! I’m Amalia Valles, a passionate marketer and content creator currently pursuing a degree in Business Technology Management at Ontario Tech University. I blend business know-how with creative digital storytelling to drive engagement, grow communities, and convert audiences into loyal customers.

Through roles in UGC creation, campus marketing, and student leadership, I’ve learned how to translate brand goals into authentic content across platforms. I thrive in collaborative environments and love turning data-driven insights into compelling visuals and campaigns.

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Experience Level

Intermediate
Intermediate

Language

English
Fluent
French
Intermediate

Work Experience

Senior Beauty Consultant & Keyholder at Chatters Hair Salon
February 1, 2025 - January 1, 2026
Managed daily store operations including opening/closing, cash handling up to $8000 per shift, and inventory control to ensure a compliant retail environment. Achieved a conversion rate above 40% through client engagement and tailored product recommendations, contributing to revenue growth. Built strong client relationships with skin-type/beauty-goal-focused recommendations, driving a 30%+ repeat client rate.
UGC Creator at Wispr Flow
November 1, 2025 - December 31, 2025
Produced, filmed, edited, and delivered short-form content aligned with Wispr Flow’s brand. Achieved 500,000+ views within the first two weeks and improved average video engagement by 35% through optimized hooks, pacing, and trend alignment. Applied SEO and keyword strategies for TikTok/Instagram to boost organic reach.
Marketing Ambassador at Campus Creators
September 1, 2025 - Present
Created engaging digital content and campaigns for major brands such as Reign Storm and Bang Energy. Built and nurtured a network of student brand ambassadors, expanding campaign reach and fostering long-term community engagement. Executed authentic influencer-style campaigns, driving measurable audience growth and brand visibility.
Content & Creative Officer at BITSoc / Business & IT Society
August 1, 2025 - Present
Leveraged creative and digital marketing skills to produce engaging multimedia content, with every video posted achieving over 15,000 views. Planned, developed, and executed content strategies to increase brand awareness and audience engagement. Collaborated with team members to ensure visual content aligned with brand guidelines and campaign objectives.
Executive & Academic Delegate at JDCC OTU
August 1, 2025 - Present
Supported recruitment and engagement campaigns, increasing delegation participation by 15%. Partnered with the marketing team to develop promotional materials and partnership pitches, attracting new community and corporate collaborators through compelling brand storytelling.
Vice-President at Cross Country Club
September 1, 2024 - August 31, 2025
Applied leadership and organizational skills to plan and coordinate club runs, ensuring events were safe, well-structured, and well-attended by members. Delegated responsibilities and tasks to team members effectively, increasing overall efficiency and participation. Managed the club’s Instagram account and promoted events creatively, growing membership to over 70 participants within a single month.

Education

Bachelor of Business Technology Management at Ontario Tech University
January 1, 2024 - January 1, 2028

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Education, Software & Internet, Professional Services