I am a results-driven marketing and business development professional with over 10 years of experience in strategic branding, advertising, and multi-channel marketing. With an MBA in Marketing, I have successfully managed cross-functional teams and executed global and local marketing strategies that achieve measurable results. I thrive on leveraging data analytics and consumer behavior insights to develop holistic marketing solutions. Currently, I am focused on expanding my network and expertise within the German retail market, working closely with senior-level stakeholders to build strong partnerships. I enjoy crafting innovative campaigns that significantly improve brand trust, ROAS, and overall marketing performance.…

Amir Kalhori

I am a results-driven marketing and business development professional with over 10 years of experience in strategic branding, advertising, and multi-channel marketing. With an MBA in Marketing, I have successfully managed cross-functional teams and executed global and local marketing strategies that achieve measurable results. I thrive on leveraging data analytics and consumer behavior insights to develop holistic marketing solutions. Currently, I am focused on expanding my network and expertise within the German retail market, working closely with senior-level stakeholders to build strong partnerships. I enjoy crafting innovative campaigns that significantly improve brand trust, ROAS, and overall marketing performance.…

Available to hire

I am a results-driven marketing and business development professional with over 10 years of experience in strategic branding, advertising, and multi-channel marketing. With an MBA in Marketing, I have successfully managed cross-functional teams and executed global and local marketing strategies that achieve measurable results. I thrive on leveraging data analytics and consumer behavior insights to develop holistic marketing solutions.

Currently, I am focused on expanding my network and expertise within the German retail market, working closely with senior-level stakeholders to build strong partnerships. I enjoy crafting innovative campaigns that significantly improve brand trust, ROAS, and overall marketing performance.

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Language

English
Fluent
Persian
Fluent
German
Intermediate

Work Experience

Marketing & Brand strategy manager at Minimal marcom
January 1, 2015 - June 12, 2024
Collaborated with over 200 businesses in more than 20 industry sectors to develop and execute Go-to-Market strategies, demonstrating deep market understanding, value proposition development, and alignment of sales and marketing for business growth. Led ATL, BTL, and TTL campaigns using data insights, achieving a 50% increase in brand trust for a retail mall project, 700% ROAS for a skincare brand relaunch, and 1500% ROAS for a digital product launch. Conducted thorough market research and competitive analysis to tailor marketing strategies across channels. Fostered senior-level client relationships by delivering customized solutions and consistent brand messaging. Managed marketing-related projects and events, driving significant KPIs and contributing to 5000% revenue growth over 10 years for Minimal Marcom.
Marketing & Brand strategy manager at Minimal marcom
January 1, 2015 - June 24, 2024
Collaborated with over 200 businesses across 20 industry sectors. Developed and executed Go-to-Market strategies demonstrating deep market understanding, value proposition development, and alignment of sales & marketing to drive business growth. Led end-to-end ATL, BTL, and TTL campaigns based on data-driven insights, achieving notable results such as a 50% increase in brand trust for a retail mall project, 700% ROAS for a skincare brand relaunch, and 1500% ROAS digital product launch. Managed market research and competitive analysis, advised clients on budget allocation, cultivated senior-level client relationships, and led event/project management efforts. Developed high-impact digital campaigns leading to significant client business growth and retention.

Education

Master Digital Media Management at International University SDI München
January 1, 2024 - December 31, 2025
Master of Business Administration at Bahar Business School
January 1, 2013 - December 31, 2014
Bachelor of Computer science at University of Tehran
January 1, 2005 - December 31, 2011
Master at International University SDI München
January 1, 2024 - December 31, 2025
Master of Business Administration at Bahar Business School
January 1, 2013 - December 31, 2014
Bachelor of Computer science at University of Tehran
January 1, 2005 - December 31, 2011

Qualifications

Google Data analytics
January 1, 2025 - December 31, 2025
Fundamentals of digital marketing Google online course
January 1, 2023 - December 31, 2023
Customer Analytics as part of the Business Analytics Specialization University of Pennsylvania
January 1, 2018 - December 31, 2018
Interactive Project Management with Primavera training
January 1, 2014 - December 31, 2014
International trading program - Chamber of Commerce Iran Switzerland - ITC
January 1, 2023 - December 31, 2023
International trading program
January 1, 2023 - December 31, 2023
Marketing communication and advertising
January 1, 2017 - December 31, 2018
Google Data analytics
January 1, 2025 - December 31, 2025
Fundamentals of digital marketing Google online course
January 1, 2023 - December 31, 2023
Customer Analytics as part of the Business Analytics Specialization University of Pennsylvania
January 1, 2018 - December 31, 2018
Interactive Project Management with Primavera training
January 1, 2014 - December 31, 2014

Industry Experience

Retail, Consumer Goods, Professional Services, Media & Entertainment, Other
    uniE621 Poop Bags packaging
    A design for Bags packages used for Pet Poops. each package holds 4 rolls of pooping bags. the design shows the usage of product in a funny and clear way and it can be set in various styles in shelves or hanged as needed.…