I am a graphic & visual designer with 9+ years of experience shaping visual stories, campaigns, and digital experiences for global luxury brands and fast-growing startups. I thrive on crafting designs that elevate brand perception, boost engagement, and strengthen presence across digital, social, and retail channels, while leading projects that deliver both creative excellence and measurable business impact. Currently I lead Klipit by BOVA and drive creative output for John Jacobs (Lenskart) and a broad portfolio of premium brands. I enjoy building design systems, guiding cross-functional teams, and translating concepts into prototypes and scalable executions that align with business goals and ambitious timelines.

Amit Singh Rawat

I am a graphic & visual designer with 9+ years of experience shaping visual stories, campaigns, and digital experiences for global luxury brands and fast-growing startups. I thrive on crafting designs that elevate brand perception, boost engagement, and strengthen presence across digital, social, and retail channels, while leading projects that deliver both creative excellence and measurable business impact. Currently I lead Klipit by BOVA and drive creative output for John Jacobs (Lenskart) and a broad portfolio of premium brands. I enjoy building design systems, guiding cross-functional teams, and translating concepts into prototypes and scalable executions that align with business goals and ambitious timelines.

Available to hire

I am a graphic & visual designer with 9+ years of experience shaping visual stories, campaigns, and digital experiences for global luxury brands and fast-growing startups. I thrive on crafting designs that elevate brand perception, boost engagement, and strengthen presence across digital, social, and retail channels, while leading projects that deliver both creative excellence and measurable business impact.

Currently I lead Klipit by BOVA and drive creative output for John Jacobs (Lenskart) and a broad portfolio of premium brands. I enjoy building design systems, guiding cross-functional teams, and translating concepts into prototypes and scalable executions that align with business goals and ambitious timelines.

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Language

English
Fluent
Hindi
Fluent

Work Experience

Senior Graphic Designer at SNITCH
June 1, 2025 - October 24, 2025
Led Snitch’s creative transformation during rapid growth, building a bold, unified design language across digital, print, packaging, and app experiences. Directed and mentored the graphic/visual, video, image editing, content and motion design team, delivering high-impact campaigns and shaping strategy for e-commerce, digital, print social, and performance creatives. Partnered with product and UX teams to enhance the shopping journey and drive conversions, while spearheading key initiatives including the Snitch 2.0 app revamp, Worth the Wait (wishlist/early access), Snitch X loyalty program, Snitch Squad creator program, and Snitch Verse event identity.
Design & Creative Media Consultant at Klipit by BOVA
July 1, 2023 - Present
Led a team of designers to scale John Jacobs creative output across digital, retail, and product channels. Drove brand evolution through bold storytelling and design systems aligned with modern consumer expectations. Directed visual strategy across campaigns, website, and in-store displays ensuring a unified, high-impact brand presence. Managed and mentored a cross-functional team of designers, elevating creative quality and delivery efficiency. Translated creative concepts into prototypes for faster execution and launch cycles. Collaborated closely with product, performance marketing, and retail teams to align design with business goals. Executed creative for new collection launches, influencer campaigns, and digital brand activations that improved brand engagement.
Assistant Manager – Graphic Design at John Jacobs (Lenskart)
June 1, 2023 - October 24, 2025
Managed creative execution across a diverse portfolio of global luxury brands under RBL, including Armani, Jimmy Choo, Salvatore Ferragamo, Coach, Hugo Boss, Michael Kors, Armani, and others. Led the visual design of marketing assets across print, digital, social, and in-store touchpoints. Created seasonal and evergreen campaigns that adhered to global brand guidelines while adapting for Indian retail. Coordinated with brand managers, stylists, and retail teams to deliver impactful creative. Designed a wide array of content including newsletters, advertisements, invites, packaging, and large-format print. HTML/CSS integration for emailers and microsites.
Assistant Manager – Graphic Design at Reliance Brands Limited
June 1, 2022 - October 24, 2025
Worked across multiple fashion and lifestyle labels to deliver creative solutions that supported brand growth, product launches, and marketing goals. Produced digital-first visuals for websites, social platforms, and campaigns with a focus on luxury aesthetics. Developed comprehensive brand guidelines to standardize creative across all platforms. Collaborated with product and marketing teams to deliver print and digital assets that improved consumer engagement. Conducted usability tests and implemented feedback into improved user-centric designs.
Graphic Designer at Genesis Luxury
June 1, 2018 - October 24, 2025
Collaborated with startups and mid-size businesses across sectors including health, finance, and retail, delivering 360° design support. Built brand identities, marketing campaigns, and websites tailored to client goals. Delivered responsive web designs and lightweight front-end implementations using HTML, CSS, and JavaScript. Designed digital and print materials including social content, emailers, banners, brochures, and catalogues. Ensured cross-browser compatibility and design optimization across platforms.
Freelance Graphic & Web Designer at GWDD / Arena Animation / Freelance
May 1, 2017 - October 24, 2025
Built brand identities, marketing campaigns, and websites tailored to client goals. Delivered responsive web designs and lightweight front-end implementations using HTML, CSS, and JavaScript. Designed digital and print materials including social content, emailers, banners, brochures, and catalogues. Ensured cross-browser compatibility and design optimization across platforms.

Education

Bachelor of Business Administration (BBA) at Amity University, Noida
January 11, 2030 - October 24, 2025
GWDD (Graphic, Web Designer and Developer) at Arena Animation
January 11, 2030 - October 24, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Media & Entertainment, Consumer Goods, Professional Services