Planning, copywriting, editing and publishing iGaming and Web3 content for news and informational blogs in French and English; SEO optimization; content engagement analysis.

Content Analyst at Pipa Studios

January 1, 2020 - January 1, 2024

Development and creation of storytelling for mobile gaming apps; copywriting for UX, UI, social media, and newsletters; additional script writing for video production (Facebook, Twitter, Instagram, LinkedIn, YouTube and TikTok); localization (United States and France); editing, proofreading and translating in French, English and Portuguese; management of an international translation team. Tools used included PowerBI, HubSpot, MySQL, SharePoint, Jira + Agile methodology.

Content Analyst at Beiu

January 1, 2019 - January 1, 2020

Planning and development of branding for an iGaming community for older generations; graphic design and art direction for social media, newsletters, and blogs; copywriting for social media, blogs and mailing lists (Facebook, Twitter, Instagram); direct communication with the public; tools included Adobe Suite, Google Analytics, MailChimp, HubSpot, WordPress; Director’s Assistant responsibilities.

Director’s Assistant at Paco Imperial

January 1, 2016 - January 1, 2018

Management and data analysis; direct communication with the public; tools used included Adobe Suite, Google Analytics, MailChimp, HubSpot, WordPress; Jira + Agile methodology.

Language Teacher at Cultural Norte-Americano, São Paulo

January 1, 2013 - Present

ESL teacher for levels A1 to C2.

Freelance Copywriter and Journalist at Various magazines, blogs and social media

January 1, 2015 - Present

Freelance copywriting and journalism for magazines, blogs and social media; themes include music, visual arts, technology and iGaming; graphic design and art direction for events, concerts, magazines, book covers, online marketing and campaigns.

Director’s Assistant at Paço Imperial

January 1, 2016 - January 1, 2018

Management and data analysis. Direct communication with the public.

Language Teacher

January 1, 2013 - Present

ESL teacher at Cultural Norte-Americano in São Paulo, Brazil - levels A1 to C2. Assistant French instructor at Colégio Pedro II in Rio de Janeiro, Brazil - levels A1 and A2.

Copywriting

January 1, 2015 - Present

Freelance copywriting and journalism for magazines, blogs, and social media; themes include music, visual arts, technology, and iGaming.

Graphic Design and Art Direction

January 1, 2013 - Present

Creation of graphics and arts for events, concerts, magazines, books, album covers, online marketing, and campaigns (Adobe Suite, CapCut, Sony Vegas, Canva).