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I am a results-driven marketing and brand specialist who loves turning insights into growth. I focus on creating customer-centric experiences that build loyalty, strengthen brand reputation, and drive measurable business outcomes. I collaborate across teams to deliver cohesive campaigns and tangible value for both customers and the organization. I thrive in fast-paced environments, excel at aligning brand strategy with business goals, and enjoy running data-driven campaigns, events, and digital activations. My hands-on approach ranges from CRM management and budgeting to event management and paid media, always with a passion for clear communication and stakeholder collaboration.…I am a results-driven marketing and brand specialist who loves turning insights into growth. I focus on creating customer-centric experiences that build loyalty, strengthen brand reputation, and drive measurable business outcomes. I collaborate across teams to deliver cohesive campaigns and tangible value for both customers and the organization. I thrive in fast-paced environments, excel at aligning brand strategy with business goals, and enjoy running data-driven campaigns, events, and digital activations. My hands-on approach ranges from CRM management and budgeting to event management and paid media, always with a passion for clear communication and stakeholder collaboration.

Amy Cavarsan

Brand Strategist, Marketing Strategist, Content Creator, +5

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I am a results-driven marketing and brand specialist who loves turning insights into growth. I focus on creating customer-centric experiences that build loyalty, strengthen brand reputation, and drive measurable business outcomes. I collaborate across teams to deliver cohesive campaigns and tangible value for both customers and the organization. I thrive in fast-paced environments, excel at aligning brand strategy with business goals, and enjoy running data-driven campaigns, events, and digital activations. My hands-on approach ranges from CRM management and budgeting to event management and paid media, always with a passion for clear communication and stakeholder collaboration.…I am a results-driven marketing and brand specialist who loves turning insights into growth. I focus on creating customer-centric experiences that build loyalty, strengthen brand reputation, and drive measurable business outcomes. I collaborate across teams to deliver cohesive campaigns and tangible value for both customers and the organization. I thrive in fast-paced environments, excel at aligning brand strategy with business goals, and enjoy running data-driven campaigns, events, and digital activations. My hands-on approach ranges from CRM management and budgeting to event management and paid media, always with a passion for clear communication and stakeholder collaboration.

Available to hire

I am a results-driven marketing and brand specialist who loves turning insights into growth. I focus on creating customer-centric experiences that build loyalty, strengthen brand reputation, and drive measurable business outcomes. I collaborate across teams to deliver cohesive campaigns and tangible value for both customers and the organization.

I thrive in fast-paced environments, excel at aligning brand strategy with business goals, and enjoy running data-driven campaigns, events, and digital activations. My hands-on approach ranges from CRM management and budgeting to event management and paid media, always with a passion for clear communication and stakeholder collaboration.

Skills

Experience Level

Expert

Expert

Intermediate

Intermediate

Work Experience

Marketing & Events Manager at Cotton On Group

November 1, 2019 - July 1, 2022

Led omni-channel briefing; managed customer relationship management (CRM) and brand strategy; coordinated licensing; oversaw project management, problem solving, and data analysis; directed retail marketing communications, budgeting, and data reporting; organized and hosted online events and webinars; collaborated with internal and external stakeholders; created new systems and processes.

Global Brand Strategy Specialist at Cotton On Group

July 1, 2022 - Present

Directed global brand strategy and communications; managed CRM, data analysis, licensing, and stakeholder liaison; led online events and webinars; produced analytical reports; contributed to department management and safety communications; supported budget planning and paid media campaigns.