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Hi there! I’m Amy Matos, a final-year Marketing and Digital Business student specializing in Data Analytics, with over three years of hands-on experience in digital marketing. I love turning data into actionable marketing strategies and building structured, results-driven campaigns. I thrive collaborating with teams to identify opportunities, craft compelling content, and measure impact with tools like Meta and Google Analytics. I enjoy designing clear marketing systems—from social calendars to billboard concepts—that help brands achieve their goals in fast-paced environments.…Hi there! I’m Amy Matos, a final-year Marketing and Digital Business student specializing in Data Analytics, with over three years of hands-on experience in digital marketing. I love turning data into actionable marketing strategies and building structured, results-driven campaigns. I thrive collaborating with teams to identify opportunities, craft compelling content, and measure impact with tools like Meta and Google Analytics. I enjoy designing clear marketing systems—from social calendars to billboard concepts—that help brands achieve their goals in fast-paced environments.

Amy Matos

Brand Strategist, Marketing Strategist, Social Media Manager, +4

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Hi there! I’m Amy Matos, a final-year Marketing and Digital Business student specializing in Data Analytics, with over three years of hands-on experience in digital marketing. I love turning data into actionable marketing strategies and building structured, results-driven campaigns. I thrive collaborating with teams to identify opportunities, craft compelling content, and measure impact with tools like Meta and Google Analytics. I enjoy designing clear marketing systems—from social calendars to billboard concepts—that help brands achieve their goals in fast-paced environments.…Hi there! I’m Amy Matos, a final-year Marketing and Digital Business student specializing in Data Analytics, with over three years of hands-on experience in digital marketing. I love turning data into actionable marketing strategies and building structured, results-driven campaigns. I thrive collaborating with teams to identify opportunities, craft compelling content, and measure impact with tools like Meta and Google Analytics. I enjoy designing clear marketing systems—from social calendars to billboard concepts—that help brands achieve their goals in fast-paced environments.

Available to hire

Hi there! I’m Amy Matos, a final-year Marketing and Digital Business student specializing in Data Analytics, with over three years of hands-on experience in digital marketing. I love turning data into actionable marketing strategies and building structured, results-driven campaigns.

I thrive collaborating with teams to identify opportunities, craft compelling content, and measure impact with tools like Meta and Google Analytics. I enjoy designing clear marketing systems—from social calendars to billboard concepts—that help brands achieve their goals in fast-paced environments.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Spanish; Castilian

Fluent

German

Beginner

Work Experience

Brand Manager at Tres14 Creative Agency

January 1, 2025 - April 1, 2025

Analyzed social media performance metrics to optimize digital campaigns and generate performance reports using Metricool, Meta, and Google Analytics. Created and managed the Instagram content calendar using Notion and Asana. Identified opportunities for improvement that contributed to a 20% engagement growth on the Shell Dominican Instagram profile. Managed the community using Zendesk and Salesforce. Developed email strategy and design using Mailchimp. Coordinated content coverage with Carol Morgan School, including management of YouTube and Instagram channels, and scheduled content. Organized external events for restaurant clients and planned special-day activities to enhance customer experience.

Community Manager at Tres14 Creative Agency

October 1, 2024 - January 1, 2025

Led community management for Tres14 clients, overseeing social media engagement, content calendars, and cross-functional collaboration. Coordinated with marketing and design teams; organized restaurant client events and day-specific campaigns to boost audience interaction.

Marketing Intern at Maker Co. Agency

March 1, 2024 - Present

Supported marketing initiatives and social media activities; assisted with content creation, scheduling, and basic analytics.

Marketing Intern at Instituto Tecnológico de Santo Domingo (INTEC)

November 1, 2023 - Present

Marketing Intern, supported campaigns and marketing tasks.

Social Media Manager at Self-employed / Personal Brand

January 1, 2023 - January 1, 2026

Analyzed customer behavior data to inform marketing strategies; managed monthly Instagram content calendar; produced video sessions for the restaurant; designed billboard concepts.

Brand Manager at Forno Bravo Restaurant

August 1, 2025 - August 1, 2025

Led brand strategy and campaigns, oversaw visual identity and promotions to support growth and recognition.

Community Manager at Tr3s14 Creative Agency

January 1, 2025 - April 1, 2025

Managed online communities, supported marketing initiatives, and coordinated content and campaigns.