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I’m Amy Sala, a senior fashion & graphic designer based in Barcelona, with 11 years experience designing commercial apparel and graphics for international fashion brands across the UK and EU. Specialising in: - Apparel design across activewear, nightwear, underwear & swimwear - Fashion graphics, prints & surface pattern design - Production ready CADs and technical packs APPAREL DESIGN I specialise in apparel design across womenswear, menswear and kids working from concept to production for UK and EU brands. My work focuses on commerciality, brand alignment and trend relevance, translating research into wearable, sellable product ranges. I deliver clear CADs and detailed tech packs ready for production. GRAPHICS & PRINT I design commercial fashion graphics and surface patterns from concept to production ready artwork, including all over prints, placed graphics, embroidery and jacquards. My technical background ensures all graphics are commercially viable and aligned with brand identity and production requirements. Available for: Freelance • Full Time Roles • Collaborations _Website not available. Sign in: https://www.twine.net/signup_…I’m Amy Sala, a senior fashion & graphic designer based in Barcelona, with 11 years experience designing commercial apparel and graphics for international fashion brands across the UK and EU. Specialising in: - Apparel design across activewear, nightwear, underwear & swimwear - Fashion graphics, prints & surface pattern design - Production ready CADs and technical packs APPAREL DESIGN I specialise in apparel design across womenswear, menswear and kids working from concept to production for UK and EU brands. My work focuses on commerciality, brand alignment and trend relevance, translating research into wearable, sellable product ranges. I deliver clear CADs and detailed tech packs ready for production. GRAPHICS & PRINT I design commercial fashion graphics and surface patterns from concept to production ready artwork, including all over prints, placed graphics, embroidery and jacquards. My technical background ensures all graphics are commercially viable and aligned with brand identity and production requirements. Available for: Freelance • Full Time Roles • Collaborations _Website not available. Sign in: https://www.twine.net/signup_

AMY SALA

Designer, Graphic Designer, Illustrator, +3

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I’m Amy Sala, a senior fashion & graphic designer based in Barcelona, with 11 years experience designing commercial apparel and graphics for international fashion brands across the UK and EU. Specialising in: - Apparel design across activewear, nightwear, underwear & swimwear - Fashion graphics, prints & surface pattern design - Production ready CADs and technical packs APPAREL DESIGN I specialise in apparel design across womenswear, menswear and kids working from concept to production for UK and EU brands. My work focuses on commerciality, brand alignment and trend relevance, translating research into wearable, sellable product ranges. I deliver clear CADs and detailed tech packs ready for production. GRAPHICS & PRINT I design commercial fashion graphics and surface patterns from concept to production ready artwork, including all over prints, placed graphics, embroidery and jacquards. My technical background ensures all graphics are commercially viable and aligned with brand identity and production requirements. Available for: Freelance • Full Time Roles • Collaborations _Website not available. Sign in: https://www.twine.net/signup_…I’m Amy Sala, a senior fashion & graphic designer based in Barcelona, with 11 years experience designing commercial apparel and graphics for international fashion brands across the UK and EU. Specialising in: - Apparel design across activewear, nightwear, underwear & swimwear - Fashion graphics, prints & surface pattern design - Production ready CADs and technical packs APPAREL DESIGN I specialise in apparel design across womenswear, menswear and kids working from concept to production for UK and EU brands. My work focuses on commerciality, brand alignment and trend relevance, translating research into wearable, sellable product ranges. I deliver clear CADs and detailed tech packs ready for production. GRAPHICS & PRINT I design commercial fashion graphics and surface patterns from concept to production ready artwork, including all over prints, placed graphics, embroidery and jacquards. My technical background ensures all graphics are commercially viable and aligned with brand identity and production requirements. Available for: Freelance • Full Time Roles • Collaborations _Website not available. Sign in: https://www.twine.net/signup_

Available to hire

I’m Amy Sala, a senior fashion & graphic designer based in Barcelona, with 11 years experience designing commercial apparel and graphics for international fashion brands across the UK and EU.

Specialising in:

Apparel design across activewear, nightwear, underwear & swimwear
Fashion graphics, prints & surface pattern design
Production ready CADs and technical packs

APPAREL DESIGN
I specialise in apparel design across womenswear, menswear and kids working from concept to production for UK and EU brands. My work focuses on commerciality, brand alignment and trend relevance, translating research into wearable, sellable product ranges. I deliver clear CADs and detailed tech packs ready for production.

GRAPHICS & PRINT
I design commercial fashion graphics and surface patterns from concept to production ready artwork, including all over prints, placed graphics, embroidery and jacquards. My technical background ensures all graphics are commercially viable and aligned with brand identity and production requirements.

Available for: Freelance • Full Time Roles • Collaborations

Website not available. Sign in: https://www.twine.net/signup

Skills

Fashion Design

Surface Pattern Design

Adobe Illustrator

Adobe Photoshop

Product Design

Experience Level

Fashion Design

Expert

Surface Pattern Design

Expert

Expert

Expert

Expert

Expert

Expert

Technical Illustration

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Spanish; Castilian

Advanced

Dutch

Intermediate

Italian

Beginner

Work Experience

Manager Design – Intimates at SPLASH (Landmark Group)

May 1, 2026 - Present

Led design direction for intimates within a fast fashion calendar for the GCC market. Developed and refreshed assortments across activewear/underwear/nightwear to modernise product offering through new silhouettes, colour palettes, prints and fabric developments, aligned to commercial objectives and seasonal calendars.

Fashion Designer – Bodywear & Print (Freelance)

March 1, 2025 - Present

Designed original prints and patterns for fashion and bodywear collections. Translated trends into commercially relevant fashion and bodywear ranges, producing production-ready CADs/tech packs and artwork for manufacture. Worked with international clients and delivered design concepts for lingerie, swim and sleepwear-style categories.

Bodywear & Print Designer / Print & Nightwear Designer at Hunkemöller

March 1, 2025 - October 17, 2025

Designed trend-led nightwear and premium NOIR collections. Created all-over and placement prints for nightwear, swim, lingerie, and accessories. Collaborated with influencers/celebrities on exclusive print-driven capsules. Developed multiple collections each quarter; partnered with Buying and Technical teams on fit, innovation and fabric.

Graphic & Fashion Designer at Self-employed

March 1, 2025 - Present

Independent designer providing tailored graphic and apparel design services for clients across fashion and lifestyle sectors. Consult with clients on design directions, prepare technical specs and revisions for fashion ranges, create prints, edit imagery, and design websites and logos. Develop and sell unique print designs globally via online platforms and direct commissions.

Activewear, Underwear & Nightwear Designer at HEMA

August 1, 2020 - March 1, 2025

Led the design of nightwear, underwear, activewear and swimwear across women’s, men’s and kidswear collections. Managed product development from initial concept through to production, ensuring alignment with seasonal calendars and commercial objectives. Analysed sales performance and customer insights to optimise fit and fabric selection. Worked closely with buying, technical, merchandising and sourcing teams to deliver core, seasonal and capsule collections within a six-month design calendar. Successfully launched HEMA’s activewear category, contributing to 150% sales growth.

Fashion Graphics & Print Designer at Tudor Knight

May 1, 2020 - October 17, 2025

Led the graphics department; developed all-over prints, T‑shirt placements and embroidery across ladies, mens and kidswear for a wide range of UK retailers. Supplied to premium and value brands including 4th & Reckless, Fashion Union, Peacocks and Lipsy.

Print & Nightwear Designer at HUNKEMÖLLER

May 1, 2018 - May 1, 2020

Designed nightwear collections across core and seasonal ranges, including premium lines such as NOIR. Directed all-over and placement prints across nightwear, lingerie and swim and supported accessories. Collaborated with buying and technical teams on fit, fabric and innovation, delivered multiple collections per year in a fast-paced retail calendar, and acted as liaison between UK retail clients and overseas development teams. Supported supplier development through print mill visits and production follow-up; led design and development across nightwear, underwear and swimwear categories.

Lingerie Design Intern at Haddow Group (in association with Marks & Spencer)

May 1, 2018 - October 17, 2025

Supported lingerie design development; liaised with Marks & Spencer and suppliers to develop prints, fabrics and finishes; contributed to print applications across swimwear, nightwear and underwear; assisted in design across graphics and fabric direction; print mill visits; supported key accounts including Matalan, Peacocks, Bonmarché and Next.

Fashion Graphic Designer at Tudor Knight

February 1, 2018 - May 1, 2018

Provided fashion graphic design support across womenswear. Produced design assets and print/placement artwork for production within fast delivery timelines.

Essentials Designer at NORLANKA (PDS Group)

March 1, 2017 - February 1, 2018

Led graphic design across womenswear, menswear and kidswear categories. Developed all-over prints, T-shirt placements and embroidery artwork for production, working with UK retailers across premium-to-value markets.

Technical Apparel Designer at Norlanka (PDS Group)

March 1, 2017 - October 17, 2025

Technical specs, fit checks, lab dip approvals, Far East development, fabric sourcing; sales analysis & brand-focused.

Nightwear Assistant Designer at Haddow

March 1, 2015 - March 1, 2017

Supported nightwear design and development across women’s and men’s categories. Designed original prints and graphics applied to garments, accessories and swimwear. Collaborated with suppliers in China and India on print applications, fabrics and finishes; supported the design and development of lingerie collections. Designed with suppliers to meet retailer requirements (including John Lewis, Next and Debenhams) and contributed trend research, design concepts and technical documentation.

Lingerie Design Intern at Marks & Spencer

September 1, 2014 - October 17, 2025

Assisted lingerie design development including prints across nightwear, underwear and interiors; collaborated with UK retailers and suppliers to develop prints, fabrics and finishes.

Lingerie Design Intern at Marks & Spencer

July 1, 2013 - September 1, 2014

Supported lingerie design activities within a large international retail environment. Assisted with trend research, concept development, and technical documentation.