Hi, I’m Amy Tidy. I’m a creative and detail-oriented social media and content marketing professional with experience in fashion, retail, and brand management. I excel at developing engaging content, managing brand presence across digital platforms, and crafting visual storytelling that resonates with audiences. With a background in fashion design and visual arts, I bring a sharp eye for aesthetics, trend forecasting, and brand identity. I thrive in fast-paced, collaborative environments and am passionate about creating impactful digital content that strengthens brand engagement and drives meaningful audience growth. Please access my portfolio here: _Website not available. Sign in: https://www.twine.net/signup_

Hi, I’m Amy Tidy. I’m a creative and detail-oriented social media and content marketing professional with experience in fashion, retail, and brand management. I excel at developing engaging content, managing brand presence across digital platforms, and crafting visual storytelling that resonates with audiences. With a background in fashion design and visual arts, I bring a sharp eye for aesthetics, trend forecasting, and brand identity. I thrive in fast-paced, collaborative environments and am passionate about creating impactful digital content that strengthens brand engagement and drives meaningful audience growth. Please access my portfolio here: _Website not available. Sign in: https://www.twine.net/signup_

Available to hire

Hi, I’m Amy Tidy. I’m a creative and detail-oriented social media and content marketing professional with experience in fashion, retail, and brand management. I excel at developing engaging content, managing brand presence across digital platforms, and crafting visual storytelling that resonates with audiences.

With a background in fashion design and visual arts, I bring a sharp eye for aesthetics, trend forecasting, and brand identity. I thrive in fast-paced, collaborative environments and am passionate about creating impactful digital content that strengthens brand engagement and drives meaningful audience growth.

Please access my portfolio here: Website not available. Sign in: https://www.twine.net/signup

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Language

English
Fluent

Work Experience

Keyholder & Store Associate at Black Diamond Vintage
April 1, 2026 - Present
Managed daily operations of a vintage clothing store including opening and closing procedures, bookkeeping and cash handling; ran Instagram stories and product postings; provided high levels of customer service and vintage product knowledge; oversaw e-commerce sales and online order fulfillment.
Keyholder & Store Assistant at Black Diamond Vintage
April 1, 2026 - Present
Manage daily operations of vintage clothing store independently, including opening and closure procedures, bookkeeping, and cash handling. Run Instagram account for the business, posting products and executing daily story sales. Deliver high levels of customer service and vintage product knowledge. Oversee e-commerce sales and online order fulfillment.
Founder & Creative Director at Amy Rose Studio @amyrose.studio
March 1, 2025 - Present
Founded an independent fashion brand specializing in handcrafted crochet and knit apparel; designed, constructed, and released original small-batch collections; led all creative direction including concept development, garment construction, styling, and brand storytelling; directed product photography, visual branding, and social media marketing; oversaw e-commerce operations, pricing strategy, inventory management, and customer communications.
Founder & Creative Director at Amy Rose Studio
March 1, 2025 - Present
Founded independent fashion brand specializing in handcrafted crochet and knit apparel. Design and release original, small-batch collections; Lead all creative direction including concept development, garment construction, styling, and brand storytelling. Direct product photography, visual branding, and social media marketing to build brand identity and audience engagement. Oversee e-commerce operations, pricing strategy, inventory management, and customer communications.
Seamstress at Glucgator
December 1, 2024 - December 1, 2025
Handcrafted custom crochet garments and accessories with precision, consistency, and attention to detail. Managed made-to-order production timelines while maintaining consistent craftsmanship standards.
International Social Media Coordinator at Lids Europe
January 1, 2024 - January 1, 2025
Managed @lidseurope social media platforms, influencer activities and content creation. Strategized with brand partners including the MLB, New Era, and Nike on content plans and marketing executions for product releases. Took ownership of all influencer activities, including content briefing, paid collaborations and campaign based gifting schemes. Developed and executed marketing strategies to enhance brand engagement across Meta and TikTok. Coordinated all campaign photography from ideation to completion for social media and in-store assets. Ideated and created all organic social media content. Directed and briefed store teams internationally on the creation of in-store content following a marketing calendar.
Social Media Manager / Senior Retail Sales Associate at Sneakersnstuff
May 1, 2022 - December 1, 2023
Solely managed @sneakersnstuff.ldn social media platforms. Collaborated with leading sportswear brands (Nike, Jordan Brand, Adidas) on brand driven content based on exclusive launches and hyped product releases. Delivered exceptional customer service, handling high foot traffic and personalized client interactions including VIP clientele.
Customer Care Advisor at Jaded London
January 1, 2022 - May 1, 2022
Addressed customer inquiries and processed returns and exchanges via Shopify. Collected merchandise data via Excel, including weekly dispatch and product returns reports.
Editor & Social Media Assistant at Fizzy Mag / Dose Skateboarding
February 1, 2021 - April 1, 2022
Curated media and edited article submissions for fashion and skateboarding content platforms. Created company collateral and managed social channels (Instagram, Pinterest, Facebook). Trained and managed graphic design team. Led and produced bi-weekly newsletter via Mailchimp.
Senior Sales Associate at Over the Rainbow
September 1, 2018 - September 1, 2020
Delivered tailored customer service and luxury denim styling advice, ensuring an exceptional shopping experience. Responsible for cash handling, inventory restocking, and on-shift staff management.
Sales Associate at Zara
September 1, 2017 - September 1, 2018
Replenished floor stock and processed shipments to ensure product availability for customers. Balanced the needs of customers in a fast-paced retail environment.
Merchandising Assistant at Aritzia
November 1, 2016 - August 1, 2017
Assisted with store visual merchandising, following brand directives. Installed signage and displays in-store.

Education

BA (Hons) Fashion Management and Marketing at University for the Creative Arts (Epsom, UK)
January 1, 2019 - January 1, 2022
BA (Hons) Fashion Management and Marketing at University for the Creative Arts (Epsom, UK)
January 1, 2019 - January 1, 2022

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Media & Entertainment, Professional Services, Consumer Goods, Software & Internet